Marketing Research Analyst Jobs in Houston, TX
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
campaigns and launches Customer and Market Segment Activation Execute regional marketing campaigns to drive awareness, engagement, and demand generation across strategic marketing segments Support...
- Humble, TX (17 miles from Houston, TX)
- 4 days ago
- Humble, TX (17 miles from Houston, TX)
- 4 days ago
Pricing Analyst Who We Are: GEODIS specializes in unlocking business value in a complex world, ensuring seamless movement of goods worldwide. As a global third-party logistics provider (3PL), we...
The INNIO Advantage By combining a rich legacy in the power and gas compression space with pioneering technology, INNIO brings our customers affordable, reliable and sustainable energy solutions...
At Murphy Oil Corporation, we believe the rich experiences and backgrounds of our employees strengthen our Company, create a productive workforce, and drive our success. We encourage you to apply...
- League City, TX (24 miles from Houston, TX)
- 21 days ago
- League City, TX (24 miles from Houston, TX)
- 21 days ago
We are seeking a talented Marketing Analyst to join our Independent Marketing Division. In this role, you will analyze marketing efforts to ensure the successful implementation of all products and...
This role supports media optimizations, analyzes the performance of marketing campaigns and reports on business results, designs and updates dashboards/PowerPoints, and presents findings to internal...
Remote WorkArea Pricing Analyst - New England
- Seabrook, TX (23 miles from Houston, TX)
- 29 days ago
- Seabrook, TX (23 miles from Houston, TX)
- 29 days ago
ARE YOU A CURRENT US FOODS EMPLOYEE? PLEASE APPLY DIRECTLY THROUGH OUR INTERNAL WORKDAY CAREER SITE Join Our Community of Food People! BASIC PURPOSE Execute pricing strategy at the distribution...
Overview ABOUT THE ROLE: The Pricing Analyst will be responsible for commercial support including price analysis, product pricing, price maintenance and managing the quotation database. You will...
Sr Sales & Customer Intelligence Analyst Aspen Technology, Inc. United States, Texas, Houston 2500 CityWest Boulevard (Show on map) Jun 14, 2025 The driving force behind our success has always...
About the Role: Requires in-depth conceptual and practical knowledge of theories and principles of pricing and applies general knowledge of business and industry practices. Working independently...
We are looking for an energetic and ambitious Pricing Analyst provide overall direction to managers and cross functional teams to help establish pricing strategy that aligns with the enterprise...
- Webster, TX (20 miles from Houston, TX)
- 45+ days ago
- Webster, TX (20 miles from Houston, TX)
- 45+ days ago
Perform descriptive and diagnostic analysis to answer business questions, identify drivers of customer behaviors, conversions, and business outcomes, and quantify ROI from marketing campaigns and initiatives...
Job Description Power Marketing Analyst II Posting Start Date: 6/5/25 Requisition ID: 48043 Apply now Informations generales HOUSTON, United States, 77056 ENGIE ENERGY MARKETING NA, INC. Junior...
About Vibrantz Technologies Vibrantz Technologies (Vibrantz or Company) is a leading global provider of specialty chemicals and materials solutions whose purpose is to bring color, performance and...
- Humble, TX (17 miles from Houston, TX)
- 90+ days ago
- Humble, TX (17 miles from Houston, TX)
- 90+ days ago
Benefits: Medical We offer a number of plans for a variety of health care services and supplies, including preventative care, inpatient and outpatient services and prescription drugs. Vision The...
Demographic Data for Houston, TX
Moving to Houston, TX? Find some basic demographic data about Houston, TX below.
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Salary for Marketing Research Analyst Jobs in Houston, TX
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Marketing Research Analysts in Houston, TX offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Modeling
- Pricing Analysis
- Microsoft Power BI
- Collateral Development
- Marketing Strategies
- Marketing Campaigns
- Multi-Channel Marketing
- Keyword Research
- Product Marketing
- Paid Search
- Web Analytics
- Google Ads
- Marketing Operations
- Segmentation
- Marketing Analytics
- Adobe Analytics
- Pricing Strategies
- Creative Design
- Brand Marketing
- Market Development
- A/B Testing
- Corporate Communications
- Strategic Marketing
- Market Planning
- Digital Marketing
- Search Engine Optimization
- Direct Marketing
- Search Engine Marketing
- ROI Analysis
- Brand Development
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Tableau
- Strategy Development
- Data Analytics
- Engineering
- SQL
- Decision Making
- Finance
- Analytical Skills
- Prioritizing
- Driving
- Written Communication
- Presentation
- Events
- Data Analysis
- Collaboration
- Reporting
- Budgets
- Bachelor's Degree
- Project Management
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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