Marketing Research Analyst Jobs in Allston, MA
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
- IPOT Boston LLC
- Boston, MA (2 miles from Allston, MA)
- 14 hours ago
- Boston, MA (2 miles from Allston, MA)
- 14 hours ago
campaigns across digital and local channels, and prepare performance summaries based on collected market data....
Remote- Dassault Systemes
- Waltham, MA (7 miles from Allston, MA)
- 15 hours ago
- Waltham, MA (7 miles from Allston, MA)
- 15 hours ago
Role Description & Responsibilities: The Go-To-Market Analyst serves as the analytical engine of the North America Business Planning team. Working side-by-side with our Industry Business Planners,...
In Person- Westinghouse Electric Company
- Norwell, MA (21 miles from Allston, MA)
- 1 day ago
- Norwell, MA (21 miles from Allston, MA)
- 1 day ago
About the role: Hybrid- Denver, CO We are looking for a Data & Reporting Analyst to support a Commercial & Industrial (C&I) team. You will focus on data analysis, reporting, and performance...
In Person- CarGurus
- Boston, MA (3 miles from Allston, MA)
- 2 days ago
- Boston, MA (3 miles from Allston, MA)
- 2 days ago
Who we are At CarGurus (NASDAQ: CARG), our mission is to give people the power to reach their destination. We started as a small team of developers determined to bring trust and transparency to...
Hybrid- Opensignal
- Boston, MA (3 miles from Allston, MA)
- 3 days ago
- Boston, MA (3 miles from Allston, MA)
- 3 days ago
Department: Market Performance Group Reporting to: Director CAI Location: Boston, MA or Hybrid How you will make an impact... Opensignal is the leading global provider of independent insight and...
Remote- LCM Plus
- North Reading, MA (15 miles from Allston, MA)
- 4 days ago
- North Reading, MA (15 miles from Allston, MA)
- 4 days ago
Track performance and optimize content based on engagement insights Email Marketing & Lead Nurturing ?...
In Person- Loomis Sayles
- Boston, MA (3 miles from Allston, MA)
- 5 days ago
- Boston, MA (3 miles from Allston, MA)
- 5 days ago
The team also works closely with investment team members on product planning and development....
Hybrid- MINEIRAO STEAKHOUSE INC
- Malden, MA (6 miles from Allston, MA)
- 12 days ago
- Malden, MA (6 miles from Allston, MA)
- 12 days ago
THE COMPANY: Mineiro Steakhouse is a family-owned restaurant in Malden that brings to life the authentic taste of Brazilian barbecue featuring hand-selected high-quality meat. We are committed to...
In PersonGlobal Marketing Strategist Boston, MA, USA
- Wellington Management Company, LLP
- Boston, MA (3 miles from Allston, MA)
- 12 days ago
- Boston, MA (3 miles from Allston, MA)
- 12 days ago
About Us Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique...
HybridSenior Consumer Insights Analyst - Ninja
- SharkNinja
- Needham, MA (8 miles from Allston, MA)
- 13 days ago
- Needham, MA (8 miles from Allston, MA)
- 13 days ago
About Us SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the...
In Person- ians research
- Boston, MA (3 miles from Allston, MA)
- 14 days ago
- Boston, MA (3 miles from Allston, MA)
- 14 days ago
Marketing Operations Analyst IANS Research Revenue Operations Hybrid - 2 days on site in Boston required Reports to: Director, Marketing Operations $80,000 - $100,000 + bonus About the Role The...
In PersonSenior Quantitative Marketing Analyst (Customer Insights & Analytics)
- M&T Bank
- Boston, MA (3 miles from Allston, MA)
- 19 days ago
- Boston, MA (3 miles from Allston, MA)
- 19 days ago
campaigns (e.g., paid media, email, web, mobile) and branch/sales associate-led marketing efforts; identify trends, anomalies, and drivers of performance across customer segments and channels Support...
Hybrid- Watershed Informatics, Inc.
- Cambridge, MA (1 mile from Allston, MA)
- 20 days ago
- Cambridge, MA (1 mile from Allston, MA)
- 20 days ago
About Watershed Our vision is to become the leading biocomputing platform. The future of biology is in big data analysis, and we are on a mission to accelerate digital drug discovery with the...
In PersonSenior Analyst, Marketing Analytics
- DraftKings
- Boston, MA (3 miles from Allston, MA)
- 20 days ago
- Boston, MA (3 miles from Allston, MA)
- 20 days ago
At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. Its transforming how we...
In PersonAccount-Based Marketing Strategist
- demandDrive
- Waltham, MA (7 miles from Allston, MA)
- 21 days ago
- Waltham, MA (7 miles from Allston, MA)
- 21 days ago
Position Overview - Account-Based Marketing Strategist: We are looking for a data-driven, high-energy Marketing Strategist with a deep specialization in Account-Based Marketing (ABM)....
In PersonDemographic Data for Allston, MA
Moving to Allston, MA? Find some basic demographic data about Allston, MA below.
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Salary for Marketing Research Analyst Jobs in Allston, MA
Highest Education Level
Marketing Research Analysts in Allston, MA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Finance
- Modeling
- Regulations
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Google Tag Manager
- Multi-Channel Marketing
- Product Marketing
- Marketing Strategies
- Keyword Research
- Paid Search
- Marketing Analytics
- Adobe Analytics
- Web Analytics
- Marketing Automation
- Google Ads
- Marketing Operations
- Customer Acquisition
- Strategic Marketing
- Pricing Strategies
- Segmentation
- Market Planning
- A/B Testing
- Marketing & Sales
- Email Marketing
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- ROI Analysis
- Google Analytics
- Market Research
- Business Intelligence
- Media
- Data Visualization
- Proposals
- Acquisitions
- Tableau
- Forecasting
- Artificial Intelligence
- Strategy Development
- Analytical Skills
- SQL
- Data Analytics
- Customer Relationship Management
- Retail
- Presentation
- Events
- Driving
- Budgets
- Reporting
- Collaboration
- Data Analysis
- Bachelor's Degree
- Sales
- Microsoft Excel
- Research Skills
- Project Management
- Microsoft Office
- Problem Solving
- Staff Supervision
- Scheduling
- Time Management
- Leadership
- Communication Skills
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