Marketing Specialist Jobs in Massachusetts
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Strategy and Business Development Associate Director/Director
- Somerville, MA
- 7 hours ago
- Somerville, MA
- 7 hours ago
The Strategy & Business Development Associate Director/Director is a key role at Generate and will define and execute on high-priority, high-impact strategy, new product planning, business development...
Position Overview: As a Business Development Associate at Circles, you'll play a pivotal role in fueling our growth by identifying, engaging, and qualifying new business opportunities across North...
Overview At Shawmut Design and Construction, were proud of the culture weve built as a 100% employee-owned company, as we have been recognized with over 83 Best Place to Work awards. Including...
Why You'll Love this Role Cribl is looking for an Event Marketing Specialist who is dynamic, passionate, and analytical to join our corporate events team....
Business Development & Digital Marketing Specialist
- Westborough, MA
- 1 day ago
- Westborough, MA
- 1 day ago
Experience planning and executing digital marketing campaigns (social media, email, and outreach)....
Qualify leads from marketing campaigns as sales opportunities. Contact potential clients through cold calls and emails. Present our company to potential clients....
Summer Customer Relations Specialist Bridgewater State University, United States about 16 hours ago Location: Bridgewater, MASSACHUSETTS Deadline: ; Posting Details Position Information Title...
W.B. Mason Company, Inc. Equal Opportunity Employer W.B. Mason Company, Inc. is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to...
Overview We Need Your Next-Level Service Mindset at the Best in Pests. As part of the Orkin team, you’ll be critical to helping our customers feel we’ve delivered on our promise. That means...
Marketing Analytics & Reporting: · Track, analyze, and report on the performance of all marketing campaigns across various channels. · Use data and insights to optimize marketing strategies and improve...
Overview Here at HEYDUDE, we are a team of Go-To's who work together to embrace and embody our brand values in everything we do. We dare boldly, putting progress over perfection to bring our...
Remote WorkCollaborate with the Marketing and Sales team to develop and execute effective sales and marketing strategies. Schedule and coordinate meetings and demos for the sales team with qualified leads....
The Role We're looking for a Marketing Specialist to play a crucial role in our fast-moving marketing team....
University Events mirrors a business environment on a university campus. Customer Relations Specialists serve as a representative of the university and a paraprofessional as an extension of the...
Own campaign execution From planning and content development to managing external agencies and internal teams, youll ensure seamless, high-impact marketing campaigns that range from large-scale paid...
Demographic Data for Massachusetts
Moving to Massachusetts? Find some basic demographic data about Massachusetts below.
Marketing Specialist Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Specialist Jobs in Massachusetts
Highest Education Level
Marketing Specialists in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Collateral Development
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Pardot
- Web Marketing
- Digital Content
- Keyword Research
- Marketing Automation
- Email Campaigns
- Sales Analysis
- Google Ads
- Marketing Operations
- AP Stylebook
- Brand Awareness
- Hootsuite
- Email Marketing
- Market Planning
- Media Relations
- Press Releases
- Digital Marketing
- Search Engine Optimization
- Social Media Management
- Journalism
- Competitive Analysis
- Google Analytics
- WordPress
- Market Analysis
- Social Media Marketing
- Market Research
- Content Development
- HubSpot
- Branding
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Business Development
- Customer Relations
- Customer Relationship Management
- Driving
- Retail
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Budgets
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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