Marketing Manager Jobs in Massachusetts
A Marketing Manager plays a crucial role in the marketing industry by planning, estimating, organizing, and promoting businesses' products or services. They develop marketing strategies, execute marketing plans, analyze market trends, and monitor marketing performance. They collaborate with cross-functional teams to ensure marketing objectives align with the overall corporate goals. They oversee all marketing campaigns, branding initiatives, digital marketing, and public relations efforts. They also work closely with the sales team to generate leads and improve customer experience.
Important skills for a Marketing Manager include strong communication skills, creativity, analytical ability, decision-making skills, and a good understanding of customer behavior. They should be proficient in digital marketing tools, SEO, SEM, and social media platforms. Certifications like Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification could be beneficial. Before becoming a Marketing Manager, a person might have roles such as Marketing Assistant, Marketing Coordinator, or Digital Marketing Specialist.
About Our Company Working at Columbia Threadneedle Investments you'll find growth and career opportunities across all of our businesses. We're intentionally built to help you succeed. Our reach is...
RemoteMarketing Manager, Exchange Traded Funds
- Ameriprise Financial
- Boston, MA
- 19 hours ago
- Boston, MA
- 19 hours ago
About Our Company Working at Columbia Threadneedle Investments you'll find growth and career opportunities across all of our businesses. We're intentionally built to help you succeed. Our reach is...
RemoteGlobal Group Marketing Manager, Imaging Systems
- Boston Scientific
- Marlborough, MA
- 2 days ago
- Marlborough, MA
- 2 days ago
About the role: The Group Marketing Manager, Global Downstream Marketing will lead a team of global downstream marketers responsible for translating upstream strategy into high-impact downstream commercial...
HybridWHY WE NEED YOU Hydrow is looking for a Lifecycle Marketing Manager to help drive member engagement and conversion across the entire customer journey - from lead capture and nurture through onboarding...
HybridJob Description Join the LEGO Group as the Marketing Manager, US B2B In-store Strategy & Activation - a brick-and-mortar storyteller creating a strategic bridge between "Brand" and "Buy"....
HybridSales & Marketing Manager, HBR Press
- Harvard Business Publishing
- Boston, MA
- 12 days ago
- Boston, MA
- 12 days ago
Strong understanding of marketing strategies that support revenue growth, including e-commerce, retail merchandising, and demand generation....
HybridRegional Marketing Manager - Americas
- Danaher Corporation
- Waltham, MA
- 13 days ago
- Waltham, MA
- 13 days ago
The Regional Marketing Manager, Americas is responsible for developing and executing regional and accountfocused marketing strategies that drive customer engagement, pipeline growth, and commercial...
RemoteB2B Interactive Marketing Manager
- Bright Horizons Family Solutions
- Newton, MA
- 13 days ago
- Newton, MA
- 13 days ago
Primary Purpose The Interactive Marketing Manager will be responsible for creating high-impact and experiential content designed for employer and broker audiences....
HybridSenior Manager, Marketing Category Management (Procurement) - (Hybrid)
- American Family Insurance Group
- Boston, MA
- 14 days ago
- Boston, MA
- 14 days ago
Lead a team of procurement and vendor management professionals responsible for developing and executing full lifecycle procurement strategies with a focus on optimizing value, risk, and...
HybridArmis, the cyber exposure management & security company, protects the entire attack surface and manages an organization's cyber risk exposure in real time. In a rapidly evolving, perimeter-less...
HybridYou'll report directly to the VP of Marketing and work closely with Marketing Ops, Vertical Marketing, Content, and Brand to execute high-performing, integrated demand generation campaigns....
RemoteCircle (NYSE: CRCL) is one of the world's leading internet financial platform companies, building the foundation of a more open, global economy through digital assets, payment applications, and...
RemoteCorporate Leasing and Marketing Manager
- The Community Builders
- Boston, MA
- 19 days ago
- Boston, MA
- 19 days ago
About The Community Builders TCB Join a growing organization that is strengthening neighborhoods across the nation The Community Builders Inc TCB is one of Americas leading nonprofit real estate...
HybridLocation: Salem, NH About Us: At Sitecore, our mission is to simplify how brands reach, engage, and serve people by delivering intelligent, personalized digital experiences that connect the world....
HybridPosition Summary The Portfolio Value Marketing Manager is responsible for defining and activating the integrated value story of LivaNova's cardiopulmonary portfolio in North America....
RemoteDemographic Data for Massachusetts
Moving to Massachusetts? Find some basic demographic data about Massachusetts below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Massachusetts
Highest Education Level
Marketing Managers in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Marketing Communications
- Marketing Campaigns
- Multi-Channel Marketing
- Product Marketing
- Marketing Strategies
- Partner Marketing
- Demand Generation
- Account-Based Marketing
- Content Marketing
- Go-to-Market Strategy
- Campaign Development
- Marketing Analytics
- Integrated Marketing
- Marketing Automation
- Global Marketing
- Google Ads
- Field Marketing
- Marketing Operations
- Strategic Marketing
- Campaign Management
- Brand Marketing
- Sales Enablement
- B2B Marketing
- Go To Market
- Segmentation
- Content Strategy
- Market Planning
- Market Development
- Marketing & Sales
- Email Marketing
- Search Engine Optimization
- Search Engine Marketing
- Storytelling
- Digital Marketing
- ROI Analysis
- Google Analytics
- Content Development
- HubSpot
- Media
- Business to Business Sales
- Acquisitions
- Sales & Marketing
- Calendar Management
- Artificial Intelligence
- Strategy Development
- Salesforce
- Customer Relationship Management
- Retail
- Presentation
- Events
- Driving
- Budgets
- Reporting
- Collaboration
- Flexibility
- Bachelor's Degree
- Sales
- Microsoft Excel
- Research Skills
- Project Management
- Microsoft Office
- Problem Solving
- Staff Supervision
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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