Marketing Manager Jobs in Massachusetts
A Marketing Manager plays a crucial role in the marketing industry by planning, estimating, organizing, and promoting businesses' products or services. They develop marketing strategies, execute marketing plans, analyze market trends, and monitor marketing performance. They collaborate with cross-functional teams to ensure marketing objectives align with the overall corporate goals. They oversee all marketing campaigns, branding initiatives, digital marketing, and public relations efforts. They also work closely with the sales team to generate leads and improve customer experience.
Important skills for a Marketing Manager include strong communication skills, creativity, analytical ability, decision-making skills, and a good understanding of customer behavior. They should be proficient in digital marketing tools, SEO, SEM, and social media platforms. Certifications like Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification could be beneficial. Before becoming a Marketing Manager, a person might have roles such as Marketing Assistant, Marketing Coordinator, or Digital Marketing Specialist.
Were defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and...
Global Marketing Manager - Building Automation Services
- Boston, MA
- 20 hours ago
- Boston, MA
- 20 hours ago
strategies and tools for demand generation Self-motivated and results-oriented, with the ability to prioritize and meet deadlines....
Requisition Job Description Position Summary Leads the work and deliverables of multiple marketing campaigns for Aetna Voluntary plan sponsors....
Proven experience in B2B technology marketing campaigns, ABM, and demand generation. Strong understanding of sales and marketing alignment and experience collaborating closely with sales teams....
Description At Citizens, you become a part of an organization committed to serving customers, colleagues and communities in which we do business. Citizens is an established and successful...
We are seeking a motivated and experienced Marketing Manager to join our dynamic marketing team....
Responsibilities will include: Marketing Strategy & Program Development: Develop and execute a 5-year strategic plan, focusing on the Patient Experience segment....
Demand Generation Support - Partner closely with the marketing team to integrate brand strategy into outbound campaigns, webinars, events, and lead-generation efforts. - Amplify campaign impact by leveraging...
Regional Marketing Manager - East 3.8 3.8 out of 5 stars Boston, MA Hybrid work Regional Marketing Manager - Boston Seaport - Hybrid Onsite Nasuni is seeking a Regional Marketing Manager to lead and...
Marketing Manager, Social Media and Content US Full-time Management About The Position The Role Marketing Manager, Social Media and Content About Trax Shopkick is on a mission to bring delight and reward...
. + Monitor industry news and trends: Keep informed about and share emerging trends, news, competitor activity, and cultural moments to enhance media, communications, and marketing strategy. + Nurture...
Senior Marketing Manager Project Program Management (IC)
- Boston, MA
- 4 days ago
- Boston, MA
- 4 days ago
Requisition Job Description Position Summary Leads the work and deliverables of multiple marketing campaigns for Aetna Voluntary plan sponsors....
MANAGER, MARKETING & COMMUNICATIONS, Center for Career Development
- Boston, MA
- 4 days ago
- Boston, MA
- 4 days ago
Professional **Job Location** BOSTON, MA, United States **Tracking Code** ...23 **Posted Date** 4/24/2025 **Salary Grade** Grade 49 **Position Type** Full-Time/Regular **About the Role** Boston...
**Discover Impactful Work** This position will support the development and deployment of marketing strategies for a range of single-use consumables....
In this role, you have the opportunity to: Develop, implement, and optimize online marketing strategies that drive brand awareness, customer engagement, and revenue growth....
Demographic Data for Massachusetts
Moving to Massachusetts? Find some basic demographic data about Massachusetts below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Massachusetts
Highest Education Level
Marketing Managers in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Content Marketing
- Pardot
- Account-Based Marketing
- Partner Marketing
- Multi-Channel Marketing
- Demand Generation
- Email Campaigns
- Marketing Automation
- B2B Marketing
- Go-to-Market Strategy
- Product Marketing
- Google Ads
- Integrated Marketing
- Marketing Operations
- Marketing Analytics
- Field Marketing
- Sales Enablement
- Campaign Management
- Segmentation
- Global Marketing
- Brand Marketing
- Brand Awareness
- Go To Market
- Content Strategy
- Media Relations
- Strategic Marketing
- Email Marketing
- Market Planning
- Digital Marketing
- Market Development
- ROI Analysis
- Search Engine Optimization
- Google Analytics
- Search Engine Marketing
- Market Research
- Content Development
- Media
- Acquisitions
- Public Relations
- Business to Business Sales
- Strategy Development
- Customer Relationship Management
- Analytical Skills
- Salesforce
- Implementation
- Retail
- Driving
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Budgets
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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