Marketing Manager Jobs in Massachusetts
A Marketing Manager plays a crucial role in the marketing industry by planning, estimating, organizing, and promoting businesses' products or services. They develop marketing strategies, execute marketing plans, analyze market trends, and monitor marketing performance. They collaborate with cross-functional teams to ensure marketing objectives align with the overall corporate goals. They oversee all marketing campaigns, branding initiatives, digital marketing, and public relations efforts. They also work closely with the sales team to generate leads and improve customer experience.
Important skills for a Marketing Manager include strong communication skills, creativity, analytical ability, decision-making skills, and a good understanding of customer behavior. They should be proficient in digital marketing tools, SEO, SEM, and social media platforms. Certifications like Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification could be beneficial. Before becoming a Marketing Manager, a person might have roles such as Marketing Assistant, Marketing Coordinator, or Digital Marketing Specialist.
Job Summary: What you can expect As an Integrated Marketing Manager focused on the Mass Market, you will be responsible for developing and executing comprehensive marketing strategies that maximize...
The Dance Complex 536 Massachsetts Avenue Cambridge, MA 02139 Date Posted: July 03, 2025 Region: Eastern Massachusetts Category: Artistic/Programming Type: Part-Time Marketing and Communications...
SUMMARY The Marketing Manager will be responsible for developing content and design strategy to help shape Patriot Place branding and guest connection through digital and social media design, publishing...
Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media, brand and marketing strategy; and E2E campaign development,...
As a Retention Marketing Manager, you will optimize, grow, and own the email marketing program....
**The Main Responsibilities** + **Execute Marketing Campaigns:** Assist in the development and execution of marketing campaigns to grow sales and revenue for our Media and Entertainment products and...
Remote WorkThis role involves leading technical marketing strategies and supporting the overall product marketing efforts....
Train members across marketing and sales on the lead management processes, tools & technology, lead SLAs, and marketing campaign attribution....
The Role The Senior Marketing Manager leads the development of RFQ/RFP and interview strategies and materials which position Suffolk as the builder of choice....
Marketing Manager, Fidelity Charitable Are you a detail-oriented, proactive individual with strong marketing and copywriting skills?...
You'll own demand generation, paid acquisition, growth experiments, and martech infrastructure....
Field & ABM Marketing Manager Location: Boston, MA or in Troy MI Key Responsibilities Plan and execute in-person events (tradeshows, executive roundtables, customer events) including logistics, vendor...
Marketing Manager - Paid Media & O&O channels, Amazon Key
- North Reading, MA
- 4 days ago
- North Reading, MA
- 4 days ago
As a Marketing Manager, you will develop and execute full-funnel marketing strategies that maximize impact across Amazons paid media investments and O&O placements....
Job Summary The Marketing Manager is responsible for assuring the marketing and merchandising standards and promotional planning is in place for the account portfolio....
Manager of Digital Marketing Strategy and Promotions
- Burlington, MA
- 4 days ago
- Burlington, MA
- 4 days ago
Your Role: Manager of Digital Marketing Strategy and Promotions responsible for developing an online promotion's function and multi-channel test and learn roadmap to favorably impact customer acquisition...
Demographic Data for Massachusetts
Moving to Massachusetts? Find some basic demographic data about Massachusetts below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Massachusetts
Highest Education Level
Marketing Managers in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Marketing Strategies
- Marketing Campaigns
- Pardot
- Marketing Communications
- Content Marketing
- Account-Based Marketing
- Demand Generation
- Partner Marketing
- Multi-Channel Marketing
- Lead Nurturing
- Campaign Development
- B2B Marketing
- Go-to-Market Strategy
- Product Marketing
- Marketing Automation
- Integrated Marketing
- Google Ads
- Campaign Management
- Marketing Operations
- Brand Awareness
- Marketing Analytics
- Segmentation
- Press Releases
- Global Marketing
- Brand Marketing
- Go To Market
- Strategic Marketing
- Content Strategy
- Email Marketing
- Market Planning
- Search Engine Optimization
- Digital Marketing
- Search Engine Marketing
- ROI Analysis
- Google Analytics
- HubSpot
- Media
- Business to Business Sales
- Acquisitions
- Public Relations
- Strategy Development
- Engineering
- Salesforce
- Retail
- Customer Relationship Management
- Prioritizing
- Driving
- Presentation
- Verbal Communication
- Events
- Collaboration
- Flexibility
- Reporting
- Budgets
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Manager Related Career Advice Articles
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »
9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »