Marketing Research Analyst Jobs in West Chester, PA
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
- CubeSmart
- Malvern, PA (5 miles from West Chester, PA)
- 1 day ago
- Malvern, PA (5 miles from West Chester, PA)
- 1 day ago
Overview This is a hybrid role - 2 days remote and 3 days in the Malvern, PA office. CubeSmart is seeking to hire a Pricing Analyst to join the Revenue Management team at our corporate office in...
HybridGo To Market Strategist Malvern, PA, USA
- Vanguard Group, Inc.
- Malvern, PA (5 miles from West Chester, PA)
- 14 days ago
- Malvern, PA (5 miles from West Chester, PA)
- 14 days ago
Go To Market Strategist The Go-To-Market Strategist leads and manages projects or multiple workstreams within broader strategic programs, ensuring alignment with overall company objectives, market...
HybridSenior Quantitative Marketing Analyst (Customer Insights & Analytics)
- M&T Bank
- Wilmington, DE (19 miles from West Chester, PA)
- 19 days ago
- Wilmington, DE (19 miles from West Chester, PA)
- 19 days ago
campaigns (e.g., paid media, email, web, mobile) and branch/sales associate-led marketing efforts; identify trends, anomalies, and drivers of performance across customer segments and channels Support...
Hybrid- Vanguard
- Malvern, PA (5 miles from West Chester, PA)
- 22 days ago
- Malvern, PA (5 miles from West Chester, PA)
- 22 days ago
The GTM Strategist is responsible for shaping and operationalizing endtoend gotomarket strategies that drive adoption, retention, and growth across priority products and segments. This role...
In Person- LIFESTEPS
- Berwyn, PA (8 miles from West Chester, PA)
- 24 days ago
- Berwyn, PA (8 miles from West Chester, PA)
- 24 days ago
Digital Marketing Analyst BERWYN, PA 30 Apr 2... Summary BERWYN, PA Remote $94860.00 - $104346.00 per Year 2 Years Experience Bachelor's degree No Commission 40.00 hours per week / Day Shift /...
Remote- Wawa, Inc.
- Media, PA (11 miles from West Chester, PA)
- 27 days ago
- Media, PA (11 miles from West Chester, PA)
- 27 days ago
Soar with us at Wawa. We believe we can make life a little better every day one smile, hoagie, or experience at a time. And theres one secret ingredient that truly sets Wawa apart: Our Associates....
In Person- Urban Outfitters
- Philadelphia, PA (23 miles from West Chester, PA)
- 29 days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 29 days ago
Role Summary URBN is hiring an Analyst, Marketing Mix with experience in Multi Touch Attribution (MTA) and Marketing Mix Models (MMM) to help better measure and optimize the effectiveness of our...
In PersonSr Market Research Analyst, Client Services
- IQVIA
- Wayne, PA (11 miles from West Chester, PA)
- 30+ days ago
- Wayne, PA (11 miles from West Chester, PA)
- 30+ days ago
Are you a clientfocused market research professional who enjoys partnering with pharmaceutical leaders and transforming complex data into meaningful insights? At IQVIA, our Client Services team...
In PersonURBN Performance Marketing Analyst
- Urban Outfitters
- Philadelphia, PA (23 miles from West Chester, PA)
- 30+ days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 30+ days ago
Role Summary URBN is hiring a Performance Marketing Analyst with experience in Digital Performance Media and Search Engine Marketing to help us better measure and optimize the effectiveness of our...
In PersonMarketing Strategist, Enterprise Initiatives & Thought Leadership
- Vanguard
- Malvern, PA (5 miles from West Chester, PA)
- 30+ days ago
- Malvern, PA (5 miles from West Chester, PA)
- 30+ days ago
We are seeking a seasoned Senior Marketing Manager to lead strategic marketing efforts across enterprise initiatives and thought leadership programs. This role is instrumental in shaping...
In PersonMarketing Analyst/Manager T3 (USA)
- Mindlance
- Newtown Square, PA (9 miles from West Chester, PA)
- 45+ days ago
- Newtown Square, PA (9 miles from West Chester, PA)
- 45+ days ago
Marketing Analyst/Manager T3 (USA)#26-10536 Newtown Square, PA Fully Remote Job Description Job Details Industry: High-Tech Job Title: Marketing Analyst/ Manager - PMO Duration: 8+ Months...
RemoteSenior Market Research Analyst
- 160over90
- Philadelphia, PA (23 miles from West Chester, PA)
- 45+ days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 45+ days ago
Who We Are: 160over90 is an award-winning global marketing agency which forges stronger human connections and creates shared moments where people feel something real. With 800 thinkers, doers, and...
In Person- WPP PLC
- Philadelphia, PA (23 miles from West Chester, PA)
- 45+ days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 45+ days ago
Expertise with marketing automation platforms like Salesforce Marketing Cloud, Adobe Campaign, Marketo, Eloqua, Pardot, or Hubspot. Why CMI Media Group?...
In PersonAnalyst, Marketing & Communications
- Athena Global Advisors
- Philadelphia, PA (23 miles from West Chester, PA)
- 45+ days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 45+ days ago
Analyst, Marketing & Communications Philadelphia, PA Job Details Full-time 2 hours ago Benefits Health insurance Dental insurance Paid time off Parental leave 401(k) matching Opportunities for...
HybridAnthropologie Consumer Insights Analyst
- Urban Outfitters
- Philadelphia, PA (23 miles from West Chester, PA)
- 45+ days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 45+ days ago
Role Summary Anthropologie is searching for a Consumer Insights Analyst! We are expanding our Consumer Insights group and are seeking a motivated Analyst to join the team. As a vital part of the...
In PersonDemographic Data for West Chester, PA
Moving to West Chester, PA? Find some basic demographic data about West Chester, PA below.
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Salary for Marketing Research Analyst Jobs in West Chester, PA
Highest Education Level
Marketing Research Analysts in West Chester, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Finance
- Estimating
- Regulations
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Google Tag Manager
- Multi-Channel Marketing
- Product Marketing
- Marketing Strategies
- Keyword Research
- Paid Search
- Marketing Analytics
- Adobe Analytics
- Web Analytics
- Marketing Automation
- Google Ads
- Marketing Operations
- Strategic Marketing
- Pricing Strategies
- Segmentation
- Market Planning
- A/B Testing
- Marketing & Sales
- Email Marketing
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- ROI Analysis
- Google Analytics
- Market Research
- Business Intelligence
- Media
- Data Visualization
- Proposals
- Acquisitions
- Tableau
- Forecasting
- Artificial Intelligence
- Strategy Development
- Analytical Skills
- SQL
- Data Analytics
- Customer Relationship Management
- Retail
- Presentation
- Events
- Driving
- Budgets
- Reporting
- Collaboration
- Data Analysis
- Bachelor's Degree
- Sales
- Microsoft Excel
- Research Skills
- Project Management
- Microsoft Office
- Problem Solving
- Staff Supervision
- Scheduling
- Time Management
- Leadership
- Communication Skills
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