Marketing Research Analyst Jobs in Michigan
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Cognizant is a large IT Consulting firm that leverages modern technologies to transform a variety of business operations. We are seeking a highly skilled and experienced **Senior Business...
Remote WorkWork Flexibility: Remote What you will do The Senior Pricing Analyst will be the subject matter expert and business process owner around contract pricing. They will develop, evaluate and implement...
Digital Marketing Strategist at Saint John's Resort
- Plymouth, MI
- 19 hours ago
- Plymouth, MI
- 19 hours ago
Schulte Companies is seeking a n energetic, experienced, and hands on Digital Marketing Strategist to join our team! S chulte Companies is an organization whose success is rooted in its service...
Work Flexibility: Remote What you will do The Senior Pricing Analyst will be the subject matter expert and business process owner around contract pricing. They will develop, evaluate and implement...
Remote WorkContracts and Pricing Analyst Job Description The Contracts and Pricing Analyst will assist in evaluating and implementing pricing strategies and models based on current business and competitive...
Meta is seeking an experienced data center and AI market research analyst to support our industry intelligence efforts within our Infrastructure organization. You will support a cross-functional...
Job Description Hybrid - This role is categorized as hybrid. This means the successful candidate is expected to report to Global Technical Center - Warren, MI three times per week, at minimum or...
At SpartanNash, we deliver the ingredients for a better life through customer-focused innovation. We do this for our supply chain customers and U.S. military commissaries, retail store guests and,...
About Evans Distribution Systems Evans Distribution Systems is a privately-owned third-party logistics company based out of Melvindale, Mich. Our company is run by a fourth-generation leadership...
Video Marketing Strategist SUMMARYThe Video Marketing Strategist will specialize in creating, producing, and delivering video content that tells the story of Spring Arbor University and supports...
OVERVIEW SUMMARY Do you want to be part of an exciting industry and work in a dynamic, interactive workplace? Do you like knowing the work you do helps raise revenue for good causes? This position...
Market Research Analyst Job Requirements: Experience in market research (client-side or vendor) Experience with Qualtrics and SPSS Experience working in a research organization Experience with...
Company Description We Are Bosch. At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people's lives. Our areas of activity are every...
Lead Strategic Pricing Analyst - Holland, MI (Hybrid)
- Holland, MI
- 28 days ago
- Holland, MI
- 28 days ago
Lead Strategic Pricing Analyst - Holland, MI (Hybrid) Haworth relocation assistance, remote work United States, Michigan, Holland 1 Haworth Center (Show on map) Jun 09, 2025 Join the Future of...
Remote WorkOur people are the life of this company. Together, we build life into the kitchen. We are a nationwide team, designing and manufacturing the most comprehensive choice of kitchen cabinets in the...
Demographic Data for Michigan
Moving to Michigan? Find some basic demographic data about Michigan below.
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Salary for Marketing Research Analyst Jobs in Michigan
Highest Education Level
Marketing Research Analysts in Michigan offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Modeling
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Microsoft Power BI
- Marketing Strategies
- Marketing Campaigns
- Keyword Research
- Database Marketing
- Product Marketing
- Paid Search
- Web Analytics
- Field Marketing
- Google Ads
- Marketing Operations
- Marketing Analytics
- Segmentation
- Adobe Analytics
- Pricing Strategies
- Brand Marketing
- Creative Design
- A/B Testing
- Strategic Marketing
- Digital Media
- Market Planning
- Search Engine Optimization
- Digital Marketing
- Direct Marketing
- Google Analytics
- Market Research
- Media
- Data Visualization
- Acquisitions
- Business Intelligence
- Tableau
- Strategy Development
- Data Analytics
- Decision Making
- Finance
- SQL
- Implementation
- Analytical Skills
- Retail
- Prioritizing
- Negotiation
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Flexibility
- Reporting
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Problem Solving
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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