Marketing Research Analyst Jobs in Michigan
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Market Research Analyst Job Requirements: Experience in market research (client-side or vendor) Experience with Qualtrics and SPSS Experience working in a research organization Experience with...
As a Pricing Strategist, you will develop and execute pricing strategies aligned with business goals to maximize profitability. Collaborating closely with cross-functional teams, you'll analyze...
Company Description We Are Bosch. At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people's lives. Our areas of activity are every...
Business Analyst Marketing Technology (Hybrid - Troy, MI) - Health Alliance Plan
- Troy, MI
- 1 day ago
- Troy, MI
- 1 day ago
GENERAL SUMMARY: Under the general direction of the Product Owner, Business Lead, or Data Analytics and Strategy Leader, formulates and defines new business strategies and data models to enhance...
Role Description & Responsibilities Dassault Systemes, "The 3DEXPERIENCE Company", offers collaborative solutions to promote social innovation for the design, manufacturing and maintenance of...
Lead Strategic Pricing Analyst - Holland, MI (Hybrid) Haworth relocation assistance, remote work United States, Michigan, Holland 1 Haworth Center (Show on map) Jun 09, 2025 Join the Future of...
Remote WorkMarket Research Analyst Location: Detroit, MI (Hybrid 1 day per week onsite) Duration: 6 Months Job Duties: Lead end-to-end primary research projects from survey design to reporting Analyze customer...
Our people are the life of this company. Together, we build life into the kitchen. We are a nationwide team, designing and manufacturing the most comprehensive choice of kitchen cabinets in the...
Sr Market Research Analyst -Onsite- Detroit, MI. Job in Detroit Gr8Jobs
- Detroit, MI
- 6 days ago
- Detroit, MI
- 6 days ago
Sr Market Research Analyst - Onsite - Detroit, MIAre you a Market Research Analyst seeking a dynamic and rewarding opportunity? Our client, a leading company in Healthcare, is looking for a...
Government Pricing Analyst WPS Health Solutions dental insurance, paid time off, 401(k), remote work United States, Michigan, Detroit Jun 05, 2025 Description Role Snapshot Our Government Pricing...
Senior Pricing Analyst - REMOTE ANSYS United States, Michigan, Ann Arbor 900 Victors Way (Show on map) Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human...
Remote WorkWould you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since...
Remote WorkWelcome to Gordon Food Service! We are excited that you are thinking about opportunities with us, and we have an amazing story to share. See below for a quick glance of who we are and the impact...
Position Summary: Responsible for analyzing data to evaluate and optimize marketing strategies, campaigns, and customer engagement efforts....
GENERALSUMMARY(What is done and why) The Product Marketing Strategist is responsible for developing and executing United's product marketing strategy to meet company and regionally specific growth goals...
Demographic Data for Michigan
Moving to Michigan? Find some basic demographic data about Michigan below.
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Salary for Marketing Research Analyst Jobs in Michigan
Highest Education Level
Marketing Research Analysts in Michigan offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Account-Based Marketing
- Oracle Eloqua
- Keyword Research
- Marketing Automation
- Paid Search
- Campaign Planning
- Google Ads
- Field Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Digital Media
- Market Planning
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Acquisitions
- Tableau
- Strategy Development
- Microsoft Power BI
- Data Analytics
- Finance
- SQL
- Decision Making
- Analytical Skills
- Implementation
- Retail
- Driving
- Negotiation
- Presentation
- Data Analysis
- Events
- Collaboration
- Flexibility
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Teamwork
- Organization
- Scheduling
- Leadership
- Communication Skills
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