Marketing Research Analyst Jobs in Wixom, MI
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Pricing Analyst- Automotive Production
- Plymouth, MI (10 miles from Wixom, MI)
- 2 days ago
- Plymouth, MI (10 miles from Wixom, MI)
- 2 days ago
Company Description We Are Bosch. At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people's lives. Our areas of activity are every...
Business Analyst Marketing Technology (Hybrid - Troy, MI) - Health Alliance Plan
- Troy, MI (21 miles from Wixom, MI)
- 2 days ago
- Troy, MI (21 miles from Wixom, MI)
- 2 days ago
GENERAL SUMMARY: Under the general direction of the Product Owner, Business Lead, or Data Analytics and Strategy Leader, formulates and defines new business strategies and data models to enhance...
Pricing Analyst (Americas Geo)
- Royal Oak, MI (20 miles from Wixom, MI)
- 2 days ago
- Royal Oak, MI (20 miles from Wixom, MI)
- 2 days ago
Role Description & Responsibilities Dassault Systemes, "The 3DEXPERIENCE Company", offers collaborative solutions to promote social innovation for the design, manufacturing and maintenance of...
- Livonia, MI (13 miles from Wixom, MI)
- 3 days ago
- Livonia, MI (13 miles from Wixom, MI)
- 3 days ago
Our people are the life of this company. Together, we build life into the kitchen. We are a nationwide team, designing and manufacturing the most comprehensive choice of kitchen cabinets in the...
Senior Pricing Analyst - REMOTE
- Ann Arbor, MI (23 miles from Wixom, MI)
- 9 days ago
- Ann Arbor, MI (23 miles from Wixom, MI)
- 9 days ago
Senior Pricing Analyst - REMOTE ANSYS United States, Michigan, Ann Arbor 900 Victors Way (Show on map) Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human...
Remote Work- Southfield, MI (13 miles from Wixom, MI)
- 23 days ago
- Southfield, MI (13 miles from Wixom, MI)
- 23 days ago
Position Summary: Responsible for analyzing data to evaluate and optimize marketing strategies, campaigns, and customer engagement efforts....
Global Marketing Strategist - Citrix
- Plymouth, MI (10 miles from Wixom, MI)
- 27 days ago
- Plymouth, MI (10 miles from Wixom, MI)
- 27 days ago
Global Marketing Strategist - Citrix **Job Description:** The Global Marketing Strategist oversees marketing strategy development and campaign planning/ execution for Citrix....
Remote WorkSenior Marketing Performance Analyst
- Ann Arbor, MI (23 miles from Wixom, MI)
- 29 days ago
- Ann Arbor, MI (23 miles from Wixom, MI)
- 29 days ago
generation marketing sources to drive decision making within the business Lead and maintain an accurate, holistic view of marketing business performance reporting across demand generation segments...
Assist on marketing strategies, plans, and tactics for our Sales, Recruiting, and Corporate fixed-operations teams....
Client Market Analyst - Employee Benefits
- Birmingham, MI (17 miles from Wixom, MI)
- 60+ days ago
- Birmingham, MI (17 miles from Wixom, MI)
- 60+ days ago
Exercises discretion and independent judgement when developing a marketing strategy, analyzing data for areas of risk or concern and presenting solutions....
Demographic Data for Wixom, MI
Moving to Wixom, MI? Find some basic demographic data about Wixom, MI below.
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Salary for Marketing Research Analyst Jobs in Wixom, MI
Highest Education Level
Marketing Research Analysts in Wixom, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Account-Based Marketing
- Oracle Eloqua
- Keyword Research
- Marketing Automation
- Paid Search
- Campaign Planning
- Google Ads
- Field Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Market Planning
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Acquisitions
- Tableau
- Microsoft Power BI
- Strategy Development
- Data Analytics
- Finance
- Decision Making
- SQL
- Analytical Skills
- Implementation
- Retail
- Driving
- Negotiation
- Presentation
- Verbal Communication
- Data Analysis
- Events
- Collaboration
- Flexibility
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Teamwork
- Organization
- Scheduling
- Leadership
- Communication Skills
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