Marketing Research Analyst Jobs in Southfield, MI
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
- Detroit, MI (15 miles from Southfield, MI)
- 21 hours ago
- Detroit, MI (15 miles from Southfield, MI)
- 21 hours ago
Market Research Analyst Job Requirements: Experience in market research (client-side or vendor) Experience with Qualtrics and SPSS Experience working in a research organization Experience with...
Pricing Analyst- Automotive Production
- Plymouth, MI (15 miles from Southfield, MI)
- 2 days ago
- Plymouth, MI (15 miles from Southfield, MI)
- 2 days ago
Company Description We Are Bosch. At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people's lives. Our areas of activity are every...
Business Analyst Marketing Technology (Hybrid - Troy, MI) - Health Alliance Plan
- Troy, MI (10 miles from Southfield, MI)
- 2 days ago
- Troy, MI (10 miles from Southfield, MI)
- 2 days ago
GENERAL SUMMARY: Under the general direction of the Product Owner, Business Lead, or Data Analytics and Strategy Leader, formulates and defines new business strategies and data models to enhance...
Pricing Analyst (Americas Geo)
- Royal Oak, MI (7 miles from Southfield, MI)
- 2 days ago
- Royal Oak, MI (7 miles from Southfield, MI)
- 2 days ago
Role Description & Responsibilities Dassault Systemes, "The 3DEXPERIENCE Company", offers collaborative solutions to promote social innovation for the design, manufacturing and maintenance of...
Sr. Market Research Analyst -W2 only
- Detroit, MI (15 miles from Southfield, MI)
- 3 days ago
- Detroit, MI (15 miles from Southfield, MI)
- 3 days ago
Market Research Analyst Location: Detroit, MI (Hybrid 1 day per week onsite) Duration: 6 Months Job Duties: Lead end-to-end primary research projects from survey design to reporting Analyze customer...
- Livonia, MI (9 miles from Southfield, MI)
- 3 days ago
- Livonia, MI (9 miles from Southfield, MI)
- 3 days ago
Our people are the life of this company. Together, we build life into the kitchen. We are a nationwide team, designing and manufacturing the most comprehensive choice of kitchen cabinets in the...
Sr Market Research Analyst -Onsite- Detroit, MI. Job in Detroit Gr8Jobs
- Detroit, MI (15 miles from Southfield, MI)
- 6 days ago
- Detroit, MI (15 miles from Southfield, MI)
- 6 days ago
Sr Market Research Analyst - Onsite - Detroit, MIAre you a Market Research Analyst seeking a dynamic and rewarding opportunity? Our client, a leading company in Healthcare, is looking for a...
- Detroit, MI (15 miles from Southfield, MI)
- 8 days ago
- Detroit, MI (15 miles from Southfield, MI)
- 8 days ago
Government Pricing Analyst WPS Health Solutions dental insurance, paid time off, 401(k), remote work United States, Michigan, Detroit Jun 05, 2025 Description Role Snapshot Our Government Pricing...
- Detroit, MI (15 miles from Southfield, MI)
- 11 days ago
- Detroit, MI (15 miles from Southfield, MI)
- 11 days ago
Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since...
Position Summary: Responsible for analyzing data to evaluate and optimize marketing strategies, campaigns, and customer engagement efforts....
Global Marketing Strategist - Citrix
- Plymouth, MI (15 miles from Southfield, MI)
- 27 days ago
- Plymouth, MI (15 miles from Southfield, MI)
- 27 days ago
Global Marketing Strategist - Citrix **Job Description:** The Global Marketing Strategist oversees marketing strategy development and campaign planning/ execution for Citrix....
Remote WorkSenior Market Research Analyst Hybrid Detroit, MI Contract
- Detroit, MI (15 miles from Southfield, MI)
- 28 days ago
- Detroit, MI (15 miles from Southfield, MI)
- 28 days ago
Senior Market Research Analyst | Hybrid | Detroit, MI | Contract Business & Care Management Detroit, Michigan Contract May 14, 2025 Senior Market Research Analyst | Hybrid | Detroit, MI | Contract...
- Detroit, MI (15 miles from Southfield, MI)
- 30+ days ago
- Detroit, MI (15 miles from Southfield, MI)
- 30+ days ago
STRATEGIC STAFFING SOLUTIONS (S3) HAS AN OPENING! Strategic Staffing Solutions is currently looking for a Sr. Market Research Analyst for a contract opportunity with one of our largest clients...
- Wixom, MI (13 miles from Southfield, MI)
- 30+ days ago
- Wixom, MI (13 miles from Southfield, MI)
- 30+ days ago
Assist on marketing strategies, plans, and tactics for our Sales, Recruiting, and Corporate fixed-operations teams....
Client Market Analyst - Employee Benefits
- Birmingham, MI (5 miles from Southfield, MI)
- 60+ days ago
- Birmingham, MI (5 miles from Southfield, MI)
- 60+ days ago
Exercises discretion and independent judgement when developing a marketing strategy, analyzing data for areas of risk or concern and presenting solutions....
Demographic Data for Southfield, MI
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Salary for Marketing Research Analyst Jobs in Southfield, MI
Highest Education Level
Marketing Research Analysts in Southfield, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Account-Based Marketing
- Oracle Eloqua
- Keyword Research
- Marketing Automation
- Paid Search
- Campaign Planning
- Google Ads
- Field Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Market Planning
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Acquisitions
- Tableau
- Microsoft Power BI
- Strategy Development
- Data Analytics
- Finance
- Decision Making
- SQL
- Analytical Skills
- Implementation
- Retail
- Driving
- Negotiation
- Presentation
- Verbal Communication
- Data Analysis
- Events
- Collaboration
- Flexibility
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Teamwork
- Organization
- Scheduling
- Leadership
- Communication Skills
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