Marketing Research Analyst Jobs in Hanover, MD
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Analyst, Marketing Intelligence
- TRowePrice
- Baltimore, MD (10 miles from Hanover, MD)
- 1 day ago
- Baltimore, MD (10 miles from Hanover, MD)
- 1 day ago
At T. Rowe Price, we identify and actively invest in opportunities to help people thrive in an evolving world. As a premier global asset management organization with more than 85 years of...
HybridAt TEKsystems, marketing is about understanding the customer - and providing value across digital touchpoints. The Marketing Strategist, Operations & Campaigns is responsible for owning and...
HybridMarketing Strategist, Operations & Campaigns
- TEKsystems
- Hanover, MD
- 6 days ago
- Hanover, MD
- 6 days ago
Ability to leverage and segment audience data already available within Salesforce CRM and other channels to build targeted email marketing campaigns....
In PersonDigital Marketing Strategist - Nonprofit
- Moore
- Lanham, MD (16 miles from Hanover, MD)
- 10 days ago
- Lanham, MD (16 miles from Hanover, MD)
- 10 days ago
campaigns, digital media including programmatic, paid social and paid search efforts, social media strategy, and other digital marketing tactics.* Produce client performance reports, identifying trends...
HybridSenior Quantitative Marketing Analyst (Customer Insights & Analytics)
- M&T Bank
- Baltimore, MD (10 miles from Hanover, MD)
- 19 days ago
- Baltimore, MD (10 miles from Hanover, MD)
- 19 days ago
campaigns (e.g., paid media, email, web, mobile) and branch/sales associate-led marketing efforts; identify trends, anomalies, and drivers of performance across customer segments and channels Support...
Hybrid- Ledgent Technology
- Bethesda, MD (24 miles from Hanover, MD)
- 21 days ago
- Bethesda, MD (24 miles from Hanover, MD)
- 21 days ago
We are seeking candidates for a contract to hire, Principal Marketing Analyst role in Bethesda, MD. While working in a W2 hourly role with our company, the rate is between $69.71 and 91.34. Upon...
In Person- 891 Erickson Senior Living, LLC
- Catonsville, MD (6 miles from Hanover, MD)
- 21 days ago
- Catonsville, MD (6 miles from Hanover, MD)
- 21 days ago
Location: Erickson Senior Living Join our team as a Manager of Market Analysis, where you'll play a key role in evaluating and shaping future business opportunities. This position is responsible...
In PersonSenior Marketing Analyst, Direct Mail
- Ledgent Technology
- Bethesda, MD (24 miles from Hanover, MD)
- 22 days ago
- Bethesda, MD (24 miles from Hanover, MD)
- 22 days ago
Our client is seeking a skilled Senior Marketing Analyst to join their team with a focus on Auto, Renters, Home, and Specialty Insurance. Insurance experience is a nice-to-have skill. The role is...
Hybrid- Erickson Senior Living
- Baltimore, MD (10 miles from Hanover, MD)
- 22 days ago
- Baltimore, MD (10 miles from Hanover, MD)
- 22 days ago
Location: Erickson Senior Living Join our team as a Manager of Market Analysis, where youll play a key role in evaluating and shaping future business opportunities. This position is responsible...
In PersonSenior Marketing Strategist - Full-Time Contract
- Ironmark
- Annapolis Junction, MD (4 miles from Hanover, MD)
- 30+ days ago
- Annapolis Junction, MD (4 miles from Hanover, MD)
- 30+ days ago
Ironmark is a strategic, tech-enabled marketing partner that helps complex, multi-location and enterprise brands simplify their marketing ecosystem and drive measurable business growth. We combine...
In Person Full TimeResearch/Marketing Analyst - Hybrid
- Dice.com
- Baltimore, MD (10 miles from Hanover, MD)
- 30+ days ago
- Baltimore, MD (10 miles from Hanover, MD)
- 30+ days ago
Research/Marketing Analyst - Hybrid Skills* research* Marketing Cloud* analyst* analytics* constantcontact* Mailchimp------------SummaryTitle:Research/Marketing Analyst -...
HybridMaterial Estimating Pricing Analyst
- Northrop Grumman
- Baltimore, MD (10 miles from Hanover, MD)
- 30+ days ago
- Baltimore, MD (10 miles from Hanover, MD)
- 30+ days ago
RELOCATION ASSISTANCE: No relocation assistance available CLEARANCE REQUIRED FOR START: No CLEARANCE TYPE: None TRAVEL: Yes, 10% of the Time ## Description At Northrop Grumman, our employees have...
In PersonSr. Industry Marketing Strategist
- OpenText Corporation
- Gaithersburg, MD (24 miles from Hanover, MD)
- 30+ days ago
- Gaithersburg, MD (24 miles from Hanover, MD)
- 30+ days ago
OPENTEXT - THE INFORMATION COMPANY OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a...
In PersonDemographic Data for Hanover, MD
Moving to Hanover, MD? Find some basic demographic data about Hanover, MD below.
Marketing Research Analyst Online Courses and Training Opportunities
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Salary for Marketing Research Analyst Jobs in Hanover, MD
Highest Education Level
Marketing Research Analysts in Hanover, MD offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Finance
- Modeling
- Regulations
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Google Tag Manager
- Multi-Channel Marketing
- Product Marketing
- Marketing Strategies
- Keyword Research
- Paid Search
- Marketing Analytics
- Adobe Analytics
- Web Analytics
- Marketing Automation
- Google Ads
- Marketing Operations
- Customer Acquisition
- Strategic Marketing
- Pricing Strategies
- Segmentation
- Market Planning
- A/B Testing
- Marketing & Sales
- Email Marketing
- Search Engine Optimization
- Search Engine Marketing
- Digital Marketing
- ROI Analysis
- Google Analytics
- Market Research
- Business Intelligence
- Media
- Data Visualization
- Proposals
- Acquisitions
- Tableau
- Forecasting
- Artificial Intelligence
- Strategy Development
- Analytical Skills
- SQL
- Data Analytics
- Customer Relationship Management
- Retail
- Presentation
- Events
- Driving
- Budgets
- Reporting
- Collaboration
- Data Analysis
- Bachelor's Degree
- Sales
- Microsoft Excel
- Research Skills
- Project Management
- Microsoft Office
- Problem Solving
- Staff Supervision
- Scheduling
- Time Management
- Leadership
- Communication Skills
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