Marketing Research Analyst Jobs in Maryland
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
ABOUT ALEUT FEDERAL At Aleut Federal, we believe the company and its mission are just as important as the job you are applying for. Aleut Federal is an Alaskan Native-owned enterprise whose...
Meta is seeking an experienced data center and AI market research analyst to support our industry intelligence efforts within our Infrastructure organization. You will support a cross-functional...
Hybrid, 2 days a week. Summary: A marketing firm with over 40 years of success, specializing in radio, print, broadcast, digital and branding. Serving a variety of industries, including retail,...
Overview Why We Need Your Talents: The Database Marketing Analyst is responsible for the successful execution of Marketing Campaigns, including but not limited to: campaign build, list generation, program...
Senior Pricing Analyst - REMOTE ANSYS United States, Maryland, Beltsville 9000 Virginia Manor Road (Show on map) Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human...
Remote WorkAt Music & Arts (part of Guitar Center), the Analytics Team is deploying data products to inform and empower the company with insight s that drive customer success and business value. We are...
Pricing Analyst Job at in Glen Burnie, MD Position: Pricing Analyst Company: Job Location(s): Glen Burnie, MD Start Date: ASAP Special NotesInstructions: For immediate consideration, please...
Demographic Data for Maryland
Moving to Maryland? Find some basic demographic data about Maryland below.
Marketing Research Analyst Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job title
Salary for Marketing Research Analyst Jobs in Maryland
Highest Education Level
Marketing Research Analysts in Maryland offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Modeling
- Financial Modeling
- Pricing Analysis
- Microsoft Power BI
- Marketing Strategies
- Marketing Campaigns
- Multi-Channel Marketing
- Keyword Research
- Database Marketing
- Product Marketing
- Marketing Automation
- Paid Search
- Web Analytics
- Google Ads
- Marketing Operations
- Segmentation
- Marketing Analytics
- Adobe Analytics
- Pricing Strategies
- Brand Marketing
- Creative Design
- A/B Testing
- Strategic Marketing
- Market Planning
- Search Engine Optimization
- Digital Marketing
- Search Engine Marketing
- Direct Marketing
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Acquisitions
- Business Intelligence
- Tableau
- Strategy Development
- Data Analytics
- Engineering
- Decision Making
- SQL
- Salesforce
- Finance
- Implementation
- Analytical Skills
- Prioritizing
- Driving
- Presentation
- Events
- Data Analysis
- Collaboration
- Reporting
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Problem Solving
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Research Analyst Related Career Advice Articles
Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »
9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »