Marketing Research Analyst Jobs in Germantown, MD

A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.

Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.

1-15 of 34 Jobs

Digital Marketing Analyst

  • Centreville, VA (21 miles from Germantown, MD)
  • 21 hours ago
  • Centreville, VA (21 miles from Germantown, MD)
  • 21 hours ago

Join Team CARFAX as a Digital Marketing Analyst Isn't it time you bragged about where you work? At CARFAX, we do, every day. We pride ourselves on being mission-focused on helping to grow a brand...

Pricing Analyst II

  • Washington, DC (21 miles from Germantown, MD)
  • 4 days ago
  • Washington, DC (21 miles from Germantown, MD)
  • 4 days ago

Amentum** is a global leader in advanced engineering and innovative technology solutions, trusted by the United States and its allies to address their most significant and complex challenges in...

Marketing Strategist

  • Washington, DC (21 miles from Germantown, MD)
  • 5 days ago
  • Washington, DC (21 miles from Germantown, MD)
  • 5 days ago

You will leverage your expertise in market research, consumer insights, and competitive analysis to formulate effective marketing strategies....

Senior Network Pricing Analyst

  • Ashburn, VA (12 miles from Germantown, MD)
  • 7 days ago
  • Ashburn, VA (12 miles from Germantown, MD)
  • 7 days ago

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by...

Remote Work

Pricing Analyst

  • Washington, DC (21 miles from Germantown, MD)
  • 7 days ago
  • Washington, DC (21 miles from Germantown, MD)
  • 7 days ago

Job Details: Pricing Analyst- Law Firm Hybrid, 3 Days in office - Washington, DC Liberty Personnel is working with a Top AM Law Firm seeking a Pricing Analyst to join their team. Responsibilities...

Sr Content Commerce Business Intelligence Analyst

  • Herndon, VA (11 miles from Germantown, MD)
  • 9 days ago
  • Herndon, VA (11 miles from Germantown, MD)
  • 9 days ago

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising...

Senior Pricing Analyst

  • Washington, DC (21 miles from Germantown, MD)
  • 10 days ago
  • Washington, DC (21 miles from Germantown, MD)
  • 10 days ago

Senior Pricing Analyst 5/2/2025 Department Summary At Continuing Education of the Bar (CEB), we are dedicated to empowering California attorneys with innovative resources and practice-oriented...

Principal Market Strategist, Observability

  • Washington, DC (21 miles from Germantown, MD)
  • 11 days ago
  • Washington, DC (21 miles from Germantown, MD)
  • 11 days ago

Cribl does differently. What does that mean? It means we are a serious company that doesn't take itself too seriously; and we're looking for people who love to get stuff done, and laugh a bit...

Marketing Analyst

  • Germantown, MD
  • 14 days ago
  • Germantown, MD
  • 14 days ago

Act as the internal subject matter expert for the client's business processes, business data, and marketing campaign business rules....

Strategic Pricing Analyst Hybrid

  • Reston, VA (12 miles from Germantown, MD)
  • 15 days ago
  • Reston, VA (12 miles from Germantown, MD)
  • 15 days ago

About Ellucian Ellucian is a global market leader in education technology. We power innovation for higher education, partnering with more than 2,900 customers across 50 countries and serving over...

Senior Pricing Analyst

  • Reston, VA (12 miles from Germantown, MD)
  • 16 days ago
  • Reston, VA (12 miles from Germantown, MD)
  • 16 days ago

Responsibilities & Qualifications RESPONSIBILITIES Leads the development and preparation of compliant proposal pricing and cost volume deliverables as both a prime contractor and subcontractor....

Business Intelligence Analyst

  • Rockville, MD (6 miles from Germantown, MD)
  • 20 days ago
  • Rockville, MD (6 miles from Germantown, MD)
  • 20 days ago

Job Type Full-time Description We are looking for more than just an employee, we are looking for a true team member dedicated to enhancing the member experience! Come join the credit union...

Brand & Product Marketing Strategist III

  • Vienna, VA (17 miles from Germantown, MD)
  • 21 days ago
  • Vienna, VA (17 miles from Germantown, MD)
  • 21 days ago

strategies and facilitate execution of such marketing strategies Partner with customer journey owners, lead marketing related epics and feature prioritization; including value proposition design, campaign...

Program Budget and Pricing Analyst

  • Laurel, MD (21 miles from Germantown, MD)
  • 21 days ago
  • Laurel, MD (21 miles from Germantown, MD)
  • 21 days ago

Do you enjoy working with financial data? Do you love working with numbers and spreadsheets? Are you skilled in financial analysis, problem-solving, proposal cost volume development, and have a...

Senior Marketing Analyst

  • Frederick, MD (22 miles from Germantown, MD)
  • 22 days ago
  • Frederick, MD (22 miles from Germantown, MD)
  • 22 days ago

At Music & Arts (part of Guitar Center), the Analytics Team is deploying data products to inform and empower the company with insight s that drive customer success and business value. We are...

Demographic Data for Germantown, MD

Moving to Germantown, MD? Find some basic demographic data about Germantown, MD below.


Local
National
88,942
1,434
Medium/Lg

Marketing Research Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Quantitative Marketing Research
Learn how to design a quantitative market research project, and implement specific methods, interpret data and come up with marketing decisions. Marketing research is crucial to marketing...
Brand and Marketing Research Strategy
As businesses are operating in complex markets today, marketing professionals are seeking sustainable ways to create competitive advantage. The game of exploring crucial marketing questions using...
Introduction to Fashion Marketing and Research
Marketing research can help businesses understand both their customers and the industry as a whole. On this two-week course, youll explore marketing research tools and techniques used by fashion...

Title Synonyms

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Salary for Marketing Research Analyst Jobs in Germantown, MD

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Research Analysts in Germantown, MD offer the following education background
Bachelor's Degree
57.9%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Research Analysts in Germantown, MD
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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