Marketing Research Analyst Jobs in Kennesaw, GA
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Lead Pricing Analyst - 367286_GA
- Atlanta, GA (23 miles from Kennesaw, GA)
- 1 day ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 1 day ago
Continue to Grow with GXO.At GXO, we know our greatest asset is people like you - energetic, innovative people of all experience levels and talents who make GXO a great place to work. Your career...
Senior Business Analyst, Marketing Operations
- Atlanta, GA (23 miles from Kennesaw, GA)
- 1 day ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 1 day ago
The primary objective of the stakeholder-facing Business Analyst is to serve as the main point of contact between the Marketing Operations team and external stakeholder groups requesting support....
- Atlanta, GA (23 miles from Kennesaw, GA)
- 2 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 2 days ago
As a Pricing Strategist, you will develop and execute pricing strategies aligned with business goals to maximize profitability. Collaborating closely with cross-functional teams, you'll analyze...
About the Role: Requires in-depth conceptual and practical knowledge of theories and principles of pricing and applies general knowledge of business and industry practices. Working independently...
- Atlanta, GA (23 miles from Kennesaw, GA)
- 4 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 4 days ago
Work from home position- can be located anywhere (EST) Responsibilities for the Marketing Analyst: We are looking for a motivated and detail-oriented contractor for our Sales & Marketing Solutions...
Remote Work- Atlanta, GA (23 miles from Kennesaw, GA)
- 9 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 9 days ago
Government Pricing Analyst WPS Health Solutions dental insurance, paid time off, 401(k), remote work United States, Georgia, Atlanta Jun 05, 2025 Description Role Snapshot Our Government Pricing...
Senior Pricing Analyst - REMOTE
- Atlanta, GA (23 miles from Kennesaw, GA)
- 10 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 10 days ago
Senior Pricing Analyst - REMOTE ANSYS United States, Georgia, Atlanta Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human Advancement When visionary companies need...
Remote Work- Roswell, GA (12 miles from Kennesaw, GA)
- 10 days ago
- Roswell, GA (12 miles from Kennesaw, GA)
- 10 days ago
The Pricing Analyst is responsible for determining the appropriate pricing for Water Heating Division products based on a variety of factors. Their duties include pricing accountability for one or...
- Atlanta, GA (23 miles from Kennesaw, GA)
- 12 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 12 days ago
JOB PURPOSE\: Develop and manage the execution of business-to-consumer and business-to-business marketing strategies and efforts, using CRM, data and other resources, to drive business growth and enhance...
- Atlanta, GA (23 miles from Kennesaw, GA)
- 12 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 12 days ago
Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since...
Remote Work- Alpharetta, GA (18 miles from Kennesaw, GA)
- 13 days ago
- Alpharetta, GA (18 miles from Kennesaw, GA)
- 13 days ago
Lead Data Analyst, Marketing WHO ARE WE? Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading...
- Atlanta, GA (23 miles from Kennesaw, GA)
- 13 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 13 days ago
Printpack U.S. is seeking a qualified candidate to fill the position of Pricing Analyst I or II located in Atlanta, GA or Philadelphia, PA. Key Responsibilities include: Understand competitive /...
- Atlanta, GA (23 miles from Kennesaw, GA)
- 14 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 14 days ago
JOB OVERVIEW: We are seeking a talented Marketing Data Analyst to join our team and help drive data-driven marketing strategies....
- Atlanta, GA (23 miles from Kennesaw, GA)
- 17 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 17 days ago
A position at White Cap isn't your ordinary job. You'll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities. The White Cap family is...
Sr Analyst Marketing Analytics
- Atlanta, GA (23 miles from Kennesaw, GA)
- 17 days ago
- Atlanta, GA (23 miles from Kennesaw, GA)
- 17 days ago
Position Purpose: The Sr Analyst Marketing Analytics supports a Merchandising SVP area. They will support the category managers along with our merchant teams on overall marketing and campaign...
Demographic Data for Kennesaw, GA
Moving to Kennesaw, GA? Find some basic demographic data about Kennesaw, GA below.
Marketing Research Analyst Online Courses and Training Opportunities
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Salary for Marketing Research Analyst Jobs in Kennesaw, GA
Highest Education Level
Marketing Research Analysts in Kennesaw, GA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Account-Based Marketing
- Oracle Eloqua
- Keyword Research
- Marketing Automation
- Paid Search
- Campaign Planning
- Google Ads
- Field Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Market Planning
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Acquisitions
- Tableau
- Microsoft Power BI
- Strategy Development
- Data Analytics
- Finance
- Decision Making
- SQL
- Analytical Skills
- Implementation
- Retail
- Driving
- Negotiation
- Presentation
- Verbal Communication
- Data Analysis
- Events
- Collaboration
- Flexibility
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Teamwork
- Organization
- Scheduling
- Leadership
- Communication Skills
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