Marketing Research Analyst Jobs in Georgia
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
1. Identifies marketing and communications needs and goals, consults and advises business partners on the best ways to reach those goals, develops the strategic plans and direction of the...
About Us Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $15 billion global provider...
This role serves as a critical partner to the Marketing function, leveraging analytics, financial insights, and predictive modeling to drive customer acquisition, retention, and overall business growth...
Meta is seeking an experienced data center and AI market research analyst to support our industry intelligence efforts within our Infrastructure organization. You will support a cross-functional...
Company: Marsh McLennan Agency Description: Our not-so-secret sauce. Award-winning, inclusive, Top Workplace culture doesn't happen overnight. It's a result of hard work by extraordinary people....
Introduction Join us at AIT, where we believe every day presents an opportunity to make a global impact! We're problem solvers, driven by our curiosity and creativity, in endless pursuit of...
About Us** Here at Baylor Scott & White Health we promote the well-being of all individuals, families, and communities. Baylor Scott and White is the largest not-for-profit healthcare system in...
Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since...
Our not-so-secret sauce. Award-winning, inclusive, Top Workplace culture doesnt happen overnight. Its a result of hard work by extraordinary people. More than 11,000 of the industrys brightest...
The Senior Analyst, Marketing Measurement (S&S) will play a critical role in advancing our Marketing Measurement capabilities by unlocking new solutions that support the delivery of our data and...
Be looking for ways to improve and implement scalable processes to support the entire customer acquisition funnel, from lead generation to lead conversion....
About NCR VOYIX NCR VOYIX Corporation (NYSE: VYX) is a leading global provider of digital commerce solutions for the retail, restaurant and banking industries. NCR VOYIX is headquartered in...
Location: Work from Home, Any State Position Title: Pricing Analyst Req: 55928 **Pricing Analyst** Are you a strategic thinker with a talent for analyzing market trends and financial data? We are...
Remote WorkPosition: Pricing Analyst Job Description: Forward Air is looking for a Pricing Analyst. The Pricing Analyst will be a key contributor to the success of our organization supporting corporate...
The Pricing Analyst III will be responsible for pricing products in order to say competitive in the market. Conducts market research and makes recommendations regarding pricing policies while...
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Salary for Marketing Research Analyst Jobs in Georgia
Highest Education Level
Marketing Research Analysts in Georgia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Cost Analysis
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Keyword Research
- Database Marketing
- Marketing Automation
- Web Analytics
- Field Marketing
- Google Ads
- Marketing Operations
- Marketing Analytics
- Segmentation
- Adobe Analytics
- Pricing Strategies
- Brand Marketing
- Strategic Marketing
- Market Planning
- Search Engine Optimization
- Digital Marketing
- Google Analytics
- Market Research
- Media
- Business Administration
- Data Visualization
- Financial Analysis
- Acquisitions
- Business Intelligence
- Tableau
- Microsoft Power BI
- Strategy Development
- Data Analytics
- Decision Making
- Finance
- SQL
- Implementation
- Analytical Skills
- Retail
- Prioritizing
- Negotiation
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Flexibility
- Reporting
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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