Marketing Research Analyst Jobs in Georgia
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
FRAUD ALERT: Please note that DSV will never request a chat interview or solicit funds from applicants or employees through its interviewing and hiring process. We do not require any form of...
Develop data models and predictive analytics to support decision-making in marketing strategies and customer engagement....
The Digital Marketing Strategist/Web Developer reports to the Executive Director of Marketing, who leads the University's Marketing Department. The Digital Marketing is responsible for developing...
Business Intelligence-Analyst II page is loaded Business Intelligence-Analyst II time type Full time posted on Posted Today time left to End Date: March 20, 2025 (5 days left to ) job requisition...
Remote WorkThe Pricing Analyst is responsible for determining the appropriate pricing for Water Heating Division products based on a variety of factors. Their duties include pricing accountability for one or...
Sr Financial Analyst, Marketing Finance & Analytics
- Peachtree Corners, GA
- 6 days ago
- Peachtree Corners, GA
- 6 days ago
You will also have a significant impact on Intuitive's marketing strategy and growth....
Marketing Campaign Analysis: Measure the effectiveness of marketing campaigns across different channels (e.g., email, social media, search engine optimization), providing regular updates and insights...
Company: BHHIC Berkshire Hathaway Homestate Insurance Company As a member of the Berkshire Hathaway group of insurance companies, we offer outstanding opportunities for professionals interested in...
Immediate need for a talented Marketing Analyst. This is a 09+ Months Contract opportunity with long-term potential and is located in Alpharetta GA (Hybrid). Please review the job description...
Company: BHHIC Berkshire Hathaway Homestate Insurance Company As a member of the Berkshire Hathaway group of insurance companies, we offer outstanding opportunities for professionals interested in...
strategy for them....
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Pricing Analyst - January or June 2025 - 161356 Location Atlanta, Georgia Company Georgia-Pacific Career Field Accounting & Finance Job Number 161356 Your Job Join the dynamic team at...
Overview Keysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization....
Remote WorkJOB PURPOSE\: Develop and manage the execution of business-to-consumer and business-to-business marketing strategies and efforts, using CRM, data and other resources, to drive business growth and enhance...
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Salary for Marketing Research Analyst Jobs in Georgia
Highest Education Level
Marketing Research Analysts in Georgia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Marketing Strategies
- Marketing Analytics
- Multi-Channel Marketing
- Google Tag Manager
- Digital Content
- Paid Search
- Keyword Research
- Marketing Automation
- Product Marketing
- Google Ads
- Marketing Operations
- Web Analytics
- Global Marketing
- Segmentation
- Qualitative Research
- Category Management
- Brand Marketing
- Pricing Strategies
- Email Marketing
- A/B Testing
- Market Planning
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Google Analytics
- Search Engine Marketing
- Market Research
- Media
- Business Intelligence
- Proposals
- Data Visualization
- Acquisitions
- Data Analytics
- Tableau
- Strategy Development
- Finance
- Analytical Skills
- SQL
- Driving
- Retail
- Decision Making
- Presentation
- Events
- Collaboration
- Data Analysis
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Organization
- Scheduling
- Leadership
- Communication Skills
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