Marketing Research Analyst Jobs in Georgia
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Knowledge of marketing tools such as SalesForce and Pardot a plus....
Business Intelligence Analyst II Business Intelligence Analyst II
- Kennesaw, GA
- 2 days ago
- Kennesaw, GA
- 2 days ago
Business Intelligence Analyst II Yamaha Motor USA 1 ( ) Kennesaw, GA Why you should apply for a job to Yamaha Motor USA : The Yamaha Women's Alliance is an ERG that supports women in the...
Introduction Join us at AIT, where we believe every day presents an opportunity to make a global impact! Were problem solvers, driven by our curiosity and creativity, in endless pursuit of...
Company: Marsh McLennan Agency Description: Our not-so-secret sauce. Award-winning, inclusive, Top Workplace culture doesnt happen overnight. Its a result of hard work by extraordinary people....
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Introduction Join us at AIT, where we believe every day presents an opportunity to make a global impact! Were problem solvers, driven by our curiosity and creativity, in endless pursuit of...
Position Purpose: The Senior Analyst, Marketing Measurement (S&S) will play a critical role in advancing our Marketing Measurement capabilities by unlocking new solutions that support the delivery...
Execute office marketing strategies to create value for customers/prospects to generate sales. Includes pre-event and post-event seminar strategies and webinar support....
Build and maintain dynamic and static lists to support marketing campaign targeting, engagement flows, and triggered automations....
Job Description About Specialty Program Group: Our goal is to partner with industry-leading specialty businesses to provide them with the ability to achieve their goals and optimize their...
campaign support such as theme development, contact list creation, call script support, and other campaign consulting....
Pricing Analyst Who We Are: GEODIS specializes in unlocking business value in a complex world, ensuring seamless movement of goods worldwide. As a global third-party logistics provider (3PL), we...
You'll take charge of the delivery of Sage's vertical content marketing strategy in North America, ensuring our content not only builds awareness but also drives pipeline....
At Floor & Decor, were transforming spaces and careers across the country. The most exciting thing were building isnt just floorsits a company without ceilings where dreamers, thinkers, and doers...
A position at White Cap isnt your ordinary job. Youll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities. The White Cap family is...
Remote WorkReady To Go Further? Saia is a different kind of logistics and transportation company. We do things the right way. Youll see it in our commitment to our people, customers, and community. Youll...
Demographic Data for Georgia
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Salary for Marketing Research Analyst Jobs in Georgia
Highest Education Level
Marketing Research Analysts in Georgia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Pricing Analysis
- Microsoft Power BI
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Google Tag Manager
- Multi-Channel Marketing
- Product Marketing
- Keyword Research
- Marketing Automation
- Paid Search
- Google Ads
- Google Adwords
- Web Analytics
- Customer Acquisition
- Segmentation
- Marketing Analytics
- Adobe Analytics
- Pricing Strategies
- Customer Insight
- A/B Testing
- Market Planning
- Strategic Marketing
- Digital Marketing
- Search Engine Optimization
- Direct Marketing
- Search Engine Marketing
- ROI Analysis
- Google Analytics
- WordPress
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Acquisitions
- Tableau
- Strategy Development
- Data Analytics
- SQL
- Finance
- Decision Making
- Salesforce
- Implementation
- Analytical Skills
- Prioritizing
- Presentation
- Driving
- Data Analysis
- Collaboration
- Reporting
- Budgets
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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