Marketing Research Analyst Jobs in Atlanta, GA
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
Our work matters. We help people get the medicine they need to feel better and live well. We do not lose sight of that. It fuels our passion and drives every decision we make. **Job Posting...
Remote WorkPricing Analyst Who We Are: GEODIS specializes in unlocking business value in a complex world, ensuring seamless movement of goods worldwide. As a global third-party logistics provider (3PL), we...
You'll take charge of the delivery of Sage's vertical content marketing strategy in North America, ensuring our content not only builds awareness but also drives pipeline....
At Floor & Decor, were transforming spaces and careers across the country. The most exciting thing were building isnt just floorsits a company without ceilings where dreamers, thinkers, and doers...
- Doraville, GA (12 miles from Atlanta, GA)
- 3 days ago
- Doraville, GA (12 miles from Atlanta, GA)
- 3 days ago
A position at White Cap isnt your ordinary job. Youll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities. The White Cap family is...
Remote WorkReady To Go Further? Saia is a different kind of logistics and transportation company. We do things the right way. Youll see it in our commitment to our people, customers, and community. Youll...
development; to work with the Communications team on marketing related programs identified; and to gain approval of new materials....
Sr Analyst, Marketing Data Enablement, CNN Digital Products & Services
- Atlanta, GA
- 6 days ago
- Atlanta, GA
- 6 days ago
Design and optimize data to improve tracking, attribution, and cross-platform activation for marketing campaigns....
Marketing: Serve as the main point of contact for local marketing inquiries and support, liaising between brand marketing teams, franchisees, and external vendors Develop and implement local store marketing...
Market Research Analyst / Senior Analyst - Georgia-Pacific CPG (Hybrid Role)
- Atlanta, GA
- 16 days ago
- Atlanta, GA
- 16 days ago
Your Job We are seeking an Insights & Knowledge Analyst to support the business. This position is responsible for supporting primary marketing research projects spanning qualitative and...
- Conyers, GA (21 miles from Atlanta, GA)
- 18 days ago
- Conyers, GA (21 miles from Atlanta, GA)
- 18 days ago
D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of...
Present findings and recommendations clearly to senior leadership and cross-functional teams to drive informed decisions and positive change within IHG's marketing strategies....
- Smyrna, GA (10 miles from Atlanta, GA)
- 20 days ago
- Smyrna, GA (10 miles from Atlanta, GA)
- 20 days ago
Key Responsibilities: Plan and execute multi-channel digital marketing campaigns (LinkedIn, YouTube, email, web, and social) Optimize website content, landing pages, and email communications for engagement...
Business Intelligence Analyst II
- Kennesaw, GA (23 miles from Atlanta, GA)
- 22 days ago
- Kennesaw, GA (23 miles from Atlanta, GA)
- 22 days ago
Yamaha has an excellent opportunity for a Market Intelligence Analyst II to join our Marine team in Kennesaw, GA. This position will be responsible for supporting in-depth market research and...
Your Opportunity New Relic provides customers real-time insights, so they can innovate faster. Our software delivers insightful observability tools across different technologies and distributed...
Remote WorkDemographic Data for Atlanta, GA
Moving to Atlanta, GA? Find some basic demographic data about Atlanta, GA below.
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Salary for Marketing Research Analyst Jobs in Atlanta, GA
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Marketing Research Analysts in Atlanta, GA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Modeling
- Pricing Analysis
- Microsoft Power BI
- Collateral Development
- Marketing Strategies
- Marketing Campaigns
- Multi-Channel Marketing
- Keyword Research
- Product Marketing
- Paid Search
- Web Analytics
- Google Ads
- Marketing Operations
- Segmentation
- Marketing Analytics
- Adobe Analytics
- Pricing Strategies
- Creative Design
- Brand Marketing
- Market Development
- A/B Testing
- Corporate Communications
- Strategic Marketing
- Market Planning
- Digital Marketing
- Search Engine Optimization
- Direct Marketing
- Search Engine Marketing
- ROI Analysis
- Brand Development
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Tableau
- Strategy Development
- Data Analytics
- Engineering
- SQL
- Decision Making
- Finance
- Analytical Skills
- Prioritizing
- Driving
- Written Communication
- Presentation
- Events
- Data Analysis
- Collaboration
- Reporting
- Budgets
- Bachelor's Degree
- Project Management
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Leadership
- Communication Skills
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