Marketing Research Analyst Jobs in Irvine, CA
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
At Kia, we're creating award-winning products and redefining what value means in the automotive industry. It takes a special group of individuals to do what we do, and we do it together. Our...
CRM/Email Marketing Strategist
- Fountain Valley, CA (11 miles from Irvine, CA)
- 4 days ago
- Fountain Valley, CA (11 miles from Irvine, CA)
- 4 days ago
Title: CRM/Email Marketing Strategist Location: Fountain Valley / Hybrid Department: Digital Marketing Status: Full Time Shift: Day Pay Range*: $87,089.60 - $126,318.40 MemorialCare is a nonprofit...
- Diamond Bar, CA (17 miles from Irvine, CA)
- 5 days ago
- Diamond Bar, CA (17 miles from Irvine, CA)
- 5 days ago
Sr. Market Research Analyst (Walnut, CA). gather data-driven insights into the behavior, needs, & cultural nuances of Chinese communities in various cities. Master's deg in Mktg or a closely...
Senior Pricing Analyst - REMOTE ANSYS United States, California, Irvine 3240 El Camino Real (Show on map) Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human...
Remote Work- West Covina, CA (24 miles from Irvine, CA)
- 21 days ago
- West Covina, CA (24 miles from Irvine, CA)
- 21 days ago
Market Research Analyst Easy International Group, Inc. West Covina, CA Full-time Business Administration Posted on May 25, 2025 Market Research Analyst, Job site: West Covina, CA. Conduct market...
Marketing Analyst Job Employer Name: B. Palmer Insurance Agency, Inc.SpiderID: 13908036 Location: Irvine, CaliforniaDate Posted: 12/15/2024 Wage: $67,413.00Category: Marketing Job Code: 174605...
Position Summary: Responsible for analyzing data to evaluate and optimize marketing strategies, campaigns, and customer engagement efforts....
Pricing Analyst I Pricing Analyst I Location: Irvine, CA, United States Job Family : Sales Job Type : Regular Posted : May 19, 2025 Job ID: 56981 Job Description
- City of Industry, CA (23 miles from Irvine, CA)
- 29 days ago
- City of Industry, CA (23 miles from Irvine, CA)
- 29 days ago
Bachelors degree in marketing, business, or related (foreign equivalent is acceptable); 12 months work experience in digital marketing strategies; Proficiency in Microsoft Office, Google Analytics and...
Hybrid Work Model #LI-hybrid JOB SUMMARY: SEGA's newly formed Marketing Strategy team leads KPI setting, measurement, and campaign analysis across SEGA West's PC & Console titles....
- Fountain Valley, CA (11 miles from Irvine, CA)
- 30+ days ago
- Fountain Valley, CA (11 miles from Irvine, CA)
- 30+ days ago
Keep a pulse on competitors' movements, product launches, and marketing strategies, providing regular updates and strategic recommendations....
- La Mirada, CA (19 miles from Irvine, CA)
- 30+ days ago
- La Mirada, CA (19 miles from Irvine, CA)
- 30+ days ago
strategies; Measure the effectiveness of marketing, advertising and strategies; Forecast and track marketing and sale trends; Analyze competitors, identifying their strengths, weaknesses and market...
Digital Marketing Analyst Location: Hybrid Schedule in Newport Beach, CA (Preferred) or New York, NY Duration: 6-Month Contract with potential to convert FTE We're working with a globally...
- Cerritos, CA (20 miles from Irvine, CA)
- 45+ days ago
- Cerritos, CA (20 miles from Irvine, CA)
- 45+ days ago
Job Description: Utilize Client Relations Marketing (CRM), Business intelligence, and other databases in conjunction with custom tools to perform market analysis; Prepare high accuracy, high...
- Corona, CA (13 miles from Irvine, CA)
- 45+ days ago
- Corona, CA (13 miles from Irvine, CA)
- 45+ days ago
Position Summary: Responsible for data extraction, dashboard and report preparation, summary insights, and contribution to cross-functional analysis presenting ideas and communicating insightful...
Demographic Data for Irvine, CA
Moving to Irvine, CA? Find some basic demographic data about Irvine, CA below.
Marketing Research Analyst Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job title
Salary for Marketing Research Analyst Jobs in Irvine, CA
Highest Education Level
Marketing Research Analysts in Irvine, CA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Account-Based Marketing
- Oracle Eloqua
- Keyword Research
- Marketing Automation
- Paid Search
- Campaign Planning
- Google Ads
- Field Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Market Planning
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Acquisitions
- Tableau
- Microsoft Power BI
- Strategy Development
- Data Analytics
- Finance
- Decision Making
- SQL
- Analytical Skills
- Implementation
- Retail
- Driving
- Negotiation
- Presentation
- Verbal Communication
- Data Analysis
- Events
- Collaboration
- Flexibility
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Teamwork
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Research Analyst Related Career Advice Articles

Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »
9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »