Vice President of Marketing Jobs in Pennsylvania
The Vice President of Marketing plays a crucial role in the marketing industry by overseeing all marketing operations of a company and developing its marketing strategy and vision. They are responsible for leading a team of marketers in designing and implementing strategic plans to promote the company's brand, products, or services, thus increasing revenue. Their responsibilities typically include conducting market research, planning and executing marketing campaigns, analyzing and forecasting market trends, and assessing the effectiveness of marketing programs.
Key skills for this role include strong leadership and decision-making abilities, excellent communication and interpersonal skills, and a deep understanding of marketing strategies and trends. They must also be highly analytical to be able to interpret marketing data and metrics. Familiarity with digital marketing, content marketing, and social media marketing is often essential. Relevant certifications may include Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), and Digital Marketing Certification. Individuals often come to this role after positions such as Marketing Manager, Director of Marketing, or Chief Marketing Officer.
Director of Communications and Marketing, Bethlehem Catholic High School
- Allentown, PA
- 12 hours ago
- Allentown, PA
- 12 hours ago
Duties & Responsibilities Marketing Strategy & Brand Management Develop and implement an annual marketing and communications plan to promote the school's mission, programs, and achievements....
Title: VP, Marketing & Strategy The Vice President, Marketing Strategy will be responsible for developing and executing a comprehensive marketing strategy that align with our overall business objectives...
Responsibilities Location Hartford, ConnecticutUS Job ID REQ-055325 The Company PerkinElmer is a global analytical services and solutions provider with offerings including the leading OneSource...
Remote WorkTo effectively market to these groups, the FHC must develop inclusive, empathetic, and tailored marketing strategies....
using a balanced approach that includes market intelligence, customer engagement, sales enablement, market awareness and demand generation....
Responsibilities: Essential Duties Set strategic direction, goals and objectives for Pain Control Marketing; develop product group marketing strategy....
Responsible for directing the development of marketing strategy and tactics, implementation and control of marketing programs to maintain and increase market share and profits for CAPS 503A, Compounding...
strategies to enhance brand visibility, support therapy adoption, and improve patient access to innovative treatments Foster a collaborative environment by building cross-functional relationships with...
Develop, innovate, and oversee execution of brand, social, andinfluencer marketing strategies, ensuring alignment with brand voice, seasonal storytelling, and cultural relevance....
Drives and approves all marketing strategies and plans including brand positioning in collaboration with cross-functional teams to realize maximal brand potential....
Complex Director of Marketing - Conrad Punta de Mita & Hilton Las Cabos
- Harrisburg, PA
- 10 days ago
- Harrisburg, PA
- 10 days ago
.+ Drive the digital marketing strategy and performance including resort vanity sites, digital direct channel production, search engine optimization, and paid digital media\....
Remote WorkTranslates desired business outcomes into marketing strategy and executes marketing programs/initiatives that may include advertising, sales content and internal communications....
Translates desired business outcomes into marketing strategy and executes marketing programs/initiatives that may include advertising, sales content and internal communications....
Swarthmore College is a highly selective liberal arts college located in the suburbs of Philadelphia, whose mission combines academic rigor with social responsibility. Swarthmore has a strong...
Lead and manage digital marketing strategies across social media platforms (Facebook, Instagram, Twitter, etc.), ensuring they align with the overall marketing goals....
Demographic Data for Pennsylvania
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Vice President of Marketing Online Courses and Training Opportunities
Title Synonyms
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Salary for Vice President of Marketing Jobs in Pennsylvania
Highest Education Level
Vice President of Marketings in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Vice President of Marketing position
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Content Marketing
- Consumer Marketing
- Demand Generation
- Marketing Automation
- Campaign Development
- B2B Marketing
- Product Marketing
- Integrated Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Brand Awareness
- Segmentation
- Brand Marketing
- Global Marketing
- Media Relations
- Strategic Marketing
- Corporate Communications
- Digital Media
- Go To Market
- Content Strategy
- Market Planning
- Brand Strategy
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Search Engine Marketing
- Storytelling
- Google Analytics
- Brand Management
- Content Development
- Market Research
- HubSpot
- Branding
- Media
- Team Leading
- Public Relations
- Business to Business Sales
- Acquisitions
- Strategy Development
- Decision Making
- Customer Relationship Management
- Implementation
- Driving
- Team Management
- Presentation
- Verbal Communication
- Events
- Collaboration
- Mentoring
- Bachelor's Degree
- Reporting
- Employee Development
- Budgets
- Project Management
- Sales
- Problem Solving
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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