Marketing Specialist Jobs in Pennsylvania
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
WERE CHANGING ENTERTAINMENT. COME JOIN US. Were always looking for talent that believes in having fun. At PENN Entertainment, youll get to be a part of an exciting industry, where the days and...
444946BR** **Auto req ID:** 444946BR **Company:** Northeast Adult Daycare **Job Code:** Marketing_Services Marketing **Job Description:** **Job Overview** **Marketing Liaison (VA-Focused)**...
The Internet Marketing Specialist will.......
Proactively provide feedback on workflows, sales tools, lead quality, and results from marketing campaigns....
Remote WorkPublic Relations Intern (6 months onsite)
- Newtown Square, PA
- 3 days ago
- Newtown Square, PA
- 3 days ago
6 month Public Relations Intern at Boiron USA. Must be able to commute to office in Newtown Square, PA for hybrid schedule Paid Internship: $15 per hour. What does Boiron Do? For over 85 years,...
Job Details Administrative / Professional Marketing Associate Trevose, PA Job Description Job ID#: 113125 Category: Administrative / Professional Job Type: Temporary Branch: Morrisville Salary: $...
Communications Specialist - Public Relations
- Philadelphia, PA
- 4 days ago
- Philadelphia, PA
- 4 days ago
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
** The Email Marketing Specialist will be mainly focused on providing production support for various business-to-consumer (B2C) projects benefiting the company....
Description Position at CMI Media Group CMI Media Group is a media agency headquartered in Philadelphia that specializes in the pharmaceutical/healthcare industry. Currently, our in-house...
Respond to inbound inquiries from marketing campaigns and website visitors. Qualify leads using industry-standard frameworks like BANT (Budget, Authority, Need, Timeline)....
Remote WorkMarketing and Communications Intern - College of Engineering Carnegie Mellon University
- Pittsburgh, PA
- 5 days ago
- Pittsburgh, PA
- 5 days ago
Are you an excellent writer looking for an internship opportunity that will build your skills, portfolio, and network? The College of Engineering Marketing and Communications team is looking to...
Collaborate closely with SEM (paid search) to find the best balance across organic and paid search for content and landing page opportunities....
Business Development Associate
- Feasterville Trevose, PA
- 5 days ago
- Feasterville Trevose, PA
- 5 days ago
International SOS is the world's leading medical and security services company with over 12,000 employees working in 1,000 locations in 90 countries. We were founded on the principle of putting...
APPLICATION INSTRUCTIONS: CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply...
Marketing Specialist Full Time Family Service Association Of Bucks County, Langhorne, PA, US 2025-04-24T01:27:06.557Z Today Requisition ID: 1054 Salary: $55,000.00 Annually JOB TITLE: Marketing Specialist...
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Salary for Marketing Specialist Jobs in Pennsylvania
Highest Education Level
Marketing Specialists in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Collateral Development
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Content Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Sales Analysis
- Brand Awareness
- Hootsuite
- A/B Testing
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Direct Marketing
- Journalism
- Search Engine Optimization
- Google Analytics
- Social Media Management
- Competitive Analysis
- Copywriting
- Social Media Marketing
- Market Analysis
- WordPress
- Content Development
- HubSpot
- Ecommerce
- Branding
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Customer Relations
- Retail
- Verbal Communication
- Driving
- Writing Skills
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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