Marketing Specialist Jobs in State College, PA
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Marketing and Communications Specialist - PennTAP
- State College, PA
- 1 day ago
- State College, PA
- 1 day ago
Responsibilities: The successful candidate will be responsible for the following: Develop and execute overall marketing strategy that helps achieve the organization's goals....
Part Time Marketing Communications Specialist
- State College, PA
- 1 day ago
- State College, PA
- 1 day ago
University Park, PA Remote Job 1 DAYS AGO 21669260 Summary University Park, PA Remote Job Competitive Salary 0 Years Experience Bachelor's degree No Commisssion 20.00 hours per week / Day Shift...
Responsibilities: The successful candidate will be responsible for the following: Develop and execute overall marketing strategy that helps achieve the organization's goals....
Marketing and Communications Specialist - PennTAP
- University Park, PA (1 mile from State College, PA)
- 1 day ago
- University Park, PA (1 mile from State College, PA)
- 1 day ago
Responsibilities: The successful candidate will be responsible for the following: Develop and execute overall marketing strategy that helps achieve the organization's goals....
POSITION SPECIFICS The HUB-Robeson Galleries is seeking an Exhibitions and Marketing Specialist to join the team!...
Exhibitions and Marketing Specialist
- University Park, PA (1 mile from State College, PA)
- 30+ days ago
- University Park, PA (1 mile from State College, PA)
- 30+ days ago
POSITION SPECIFICS The HUB-Robeson Galleries is seeking an Exhibitions and Marketing Specialist to join the team!...
Demographic Data for State College, PA
Moving to State College, PA? Find some basic demographic data about State College, PA below.
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Salary for Marketing Specialist Jobs in State College, PA
Highest Education Level
Marketing Specialists in State College, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Content Marketing
- Web Marketing
- Demand Generation
- Sprout Social
- Keyword Research
- Email Campaigns
- Marketing Automation
- Digital Content
- Google Ads
- Press Releases
- Event Marketing
- Brand Awareness
- Hootsuite
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- Social Media Management
- Competitive Analysis
- Search Engine Marketing
- Storytelling
- Journalism
- Social Media Marketing
- Google Analytics
- Market Analysis
- Ecommerce
- Copywriting
- Adobe InDesign
- HubSpot
- Media
- Content Development
- Branding
- Adobe Creative Suite
- Canva
- Adobe
- Liaison
- Merchandising
- Strategy Development
- Customer Satisfaction
- Retail
- Business Development
- Customer Relations
- Prioritizing
- Driving
- Writing Skills
- Presentation
- Events
- Verbal Communication
- Collaboration
- Reporting
- Flexibility
- Bachelor's Degree
- Multitasking
- Project Management
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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