Marketing Specialist Jobs in Lexington, MA
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Senior Communications Specialist, Digital Content
- Boston, MA (10 miles from Lexington, MA)
- 23 hours ago
- Boston, MA (10 miles from Lexington, MA)
- 23 hours ago
Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right...
Talent Acquisition Principal Communications Specialist - Part-time
- Nashua, NH (22 miles from Lexington, MA)
- 23 hours ago
- Nashua, NH (22 miles from Lexington, MA)
- 23 hours ago
Job Description You don't see it, but it's there. Our employees work on the world's most advanced electronics - from saving emissions in the City of Lights to powering the Mars Rover to protecting...
Customer Marketing Specialist II
- Lowell, MA (14 miles from Lexington, MA)
- 1 day ago
- Lowell, MA (14 miles from Lexington, MA)
- 1 day ago
Company Overview With 80,000 customers across 150 countries, UKG is the largest U.S.-based private software company in the world. And we're only getting started. Ready to bring your bold ideas and...
COMMUNICATIONS & MARKETING ASSOCIATE, Pardee School of Global Studies
- Boston, MA (10 miles from Lexington, MA)
- 1 day ago
- Boston, MA (10 miles from Lexington, MA)
- 1 day ago
Advertising and Marketing: Work with Dean of Pardee School and others on developing and updating ongoing marketing strategy utilizing print, radio, online and social channels....
Marketing Specialist - Remote Opportunity
- Boston, MA (10 miles from Lexington, MA)
- 1 day ago
- Boston, MA (10 miles from Lexington, MA)
- 1 day ago
About the role... Under the supervision of the Senior Marketing Manager, the Specialist, Marketing is responsible for managing the workflows of e-mail and print marketing projects from concept to...
Remote WorkCadillac Racing, Social Media Specialist
- Boston, MA (10 miles from Lexington, MA)
- 1 day ago
- Boston, MA (10 miles from Lexington, MA)
- 1 day ago
1 year of experience in social media, content development, or community management, with an understanding of social media platforms and trends and/or in a corporatesetting + **Platform...
Affiliate Marketing Specialist
- Needham, MA (12 miles from Lexington, MA)
- 2 days ago
- Needham, MA (12 miles from Lexington, MA)
- 2 days ago
Affiliate Marketing Specialist SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in...
Senior Growth Marketing Specialist
- Somerville, MA (8 miles from Lexington, MA)
- 2 days ago
- Somerville, MA (8 miles from Lexington, MA)
- 2 days ago
Growth Marketing Specialist to accelerate Modulates growth into new industries, owning demand generation and pipeline programs for our Voice Intelligence products....
- Boston, MA (10 miles from Lexington, MA)
- 3 days ago
- Boston, MA (10 miles from Lexington, MA)
- 3 days ago
Demonstrated success managing integrated marketing campaigns, including digital, social, and email marketing....
Senior Social Media Specialist
- Waltham, MA (4 miles from Lexington, MA)
- 3 days ago
- Waltham, MA (4 miles from Lexington, MA)
- 3 days ago
Meet Our Team: The Social Media team is responsible for managing the strategy and operations of Pega's corporate social media channels, as well as managing the advocacy and social selling...
- Boston, MA (10 miles from Lexington, MA)
- 3 days ago
- Boston, MA (10 miles from Lexington, MA)
- 3 days ago
The Quickbase Marketing team is looking for a capable and creative Social Media Specialist to help scale our distribution efforts and drive real impact. This role is based in Boston, MA. While it...
Remote Work- Waltham, MA (4 miles from Lexington, MA)
- 3 days ago
- Waltham, MA (4 miles from Lexington, MA)
- 3 days ago
Meet Our Team: The Event Marketing team is a dynamic team that thrives on creating exquisite, one-of-a-kind marketing for our flagship event. We are laser focused on the attendee journey and...
- Wilmington, MA (7 miles from Lexington, MA)
- 3 days ago
- Wilmington, MA (7 miles from Lexington, MA)
- 3 days ago
Overview We Need Your Next-Level Service Mindset at the Best in Pests. As part of the Orkin team, you’ll be critical to helping our customers feel we’ve delivered on our promise. That means...
- Boston, MA (10 miles from Lexington, MA)
- 3 days ago
- Boston, MA (10 miles from Lexington, MA)
- 3 days ago
Design and execute our email marketing campaigns to build customer loyalty, improve brand awareness, and increase website traffic and reservations....
Marketing Specialist - Fully Remote Position
- Boston, MA (10 miles from Lexington, MA)
- 3 days ago
- Boston, MA (10 miles from Lexington, MA)
- 3 days ago
Lead integrated marketing campaigns across print, digital, email, and social channels, ensuring cohesive execution and brand alignment....
Remote WorkDemographic Data for Lexington, MA
Moving to Lexington, MA? Find some basic demographic data about Lexington, MA below.
Marketing Specialist Online Courses and Training Opportunities
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Salary for Marketing Specialist Jobs in Lexington, MA
Highest Education Level
Marketing Specialists in Lexington, MA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Content Marketing
- Community Management
- Demand Generation
- Email Campaigns
- Marketing Automation
- Digital Content
- Google Ads
- Press Releases
- Event Marketing
- Brand Awareness
- Hootsuite
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Journalism
- Social Media Management
- Storytelling
- Google Analytics
- Social Media Marketing
- Market Analysis
- Copywriting
- Content Development
- Adobe InDesign
- WordPress
- Ecommerce
- HubSpot
- Media
- Adobe Creative Suite
- Graphic Design
- Canva
- Adobe
- Public Relations
- Sales & Marketing
- Liaison
- Merchandising
- Strategy Development
- Customer Satisfaction
- Salesforce
- Customer Relations
- Retail
- Business Development
- Driving
- Presentation
- Verbal Communication
- Events
- Collaboration
- Reporting
- Budgets
- Multitasking
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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