Marketing Specialist Jobs in Kentucky

A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.

Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.

1-15 of 30 Jobs

Communications and Marketing Specialist IV (KY - MEP)

  • Louisville, KY
  • 1 day ago
  • Louisville, KY
  • 1 day ago

Specialist IV for t he Kentucky Manufacturing Extension Partnership (KY-MEP)....

Marketing Officer (Marketing & Communications Specialist III)

  • Hopkinsville, KY
  • 6 days ago
  • Hopkinsville, KY
  • 6 days ago

Develop and execute the college or system-targeted marketing strategies, communication campaigns, and public relations activities....

Sales & Marketing Specialist

  • Georgetown, KY
  • 10 days ago
  • Georgetown, KY
  • 10 days ago

Our Sales & Marketing Specialists work closely with clients to develop a comprehensive advertising/marketing plan....

Territory Brand Representative

  • Lexington, KY
  • 11 days ago
  • Lexington, KY
  • 11 days ago

Ideal candidates have some appliance experience, or experience working in the big box retail environment Benefits : Vehicle Reimbursement program Medical, dental and vision plans Paid holidays and...

Advertising and Brand Specialist

  • Owensboro, KY
  • 12 days ago
  • Owensboro, KY
  • 12 days ago

Advertising and Brand Specialist Job Poster : Jobs Skills:Advertising | Location: Owensboro, Kansas, United States Of America Views:10 The ideal candidates will be a self starter, have a great...

Territory Brand Representative

  • Louisville, KY
  • 12 days ago
  • Louisville, KY
  • 12 days ago

Ideal candidates have some appliance experience, or experience working in the big box retail environment Benefits : Vehicle Reimbursement program Medical, dental and vision plans Paid holidays and...

Business Insurance Marketing Specialist

  • Lexington, KY
  • 14 days ago
  • Lexington, KY
  • 14 days ago

Learn more about what makes us different and how you can thrive as a Business Insurance Marketing Specialist at Marsh McLennan Agency (MMA)....

Marketing and Communications Specialist I

  • Madisonville, KY
  • 18 days ago
  • Madisonville, KY
  • 18 days ago

Marketing and Communications Specialist I 3.9 3.9 out of 5 stars 2000 College Drive, Madisonville, KY 42431 From $41,880 a year - Full-time KCTCS Careers Site 179 reviews From $41,880 a year -...

Customer Marketing Specialist, Alt Channel

  • Lexington, KY
  • 21 days ago
  • Lexington, KY
  • 21 days ago

Specialist manages the execution of comprehensive Omnichannel marketing plans for their portfolio of customers....

Marketing Specialist-Ex/Dual Property

  • Louisville, KY
  • 21 days ago
  • Louisville, KY
  • 21 days ago

Provide support during events to ensure successful execution and alignment with overall marketing strategies....

Brand Representative

  • Louisville, KY
  • 28 days ago
  • Louisville, KY
  • 28 days ago

146 - Oxmoor Center - Louisville, KY Who Are We? Stand Out For Good, Inc. is a rapidly growing womens fashion company with 5 unique brands, in 130+ locations, across 38 states. Our stores feel...

Marketing Associate

  • Louisville, KY
  • 30+ days ago
  • Louisville, KY
  • 30+ days ago

Training Coordination: Support the Senior Product Marketing Specialist with the management of marketing-led training sessions; scheduling training, maintaining attendance records, and ensuring post-training...

POWER Student Marketing Specialist

  • Lexington, KY
  • 30+ days ago
  • Lexington, KY
  • 30+ days ago

As a Marketing Specialist, you will assist the POWER team with developing and executing comprehensive marketing strategies that promote unit programs and events....

Marketing Specialist-Ex

  • Oak Grove, KY
  • 30+ days ago
  • Oak Grove, KY
  • 30+ days ago

#oakgrove ESSENTIAL DUTIES AND RESPONSIBILITIES Execute email marketing campaign strategy to support promotions, events, new games, and special offers....

Marketing Agent

  • KY
  • 30+ days ago
  • KY
  • 30+ days ago

We Put the World on Vacation Travel + Leisure Co. is the world's leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and...

Demographic Data for Kentucky

Moving to Kentucky? Find some basic demographic data about Kentucky below.


Local
National
4,513,190
91,158

Marketing Specialist Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Green Marketing y Marketing Experiencial
Desarrolla las bases del Green Marketing y Experiencial y se un experto, incorporando la sustentabilidad medioambiental y la estimulacion del consumidor mediante los sentidos, utilizando...
Marketing Strategy
Learn how to develop a consumer-centric marketing plan to engage existing and new customers for your company. While the marketing channels to reach new and existing customers have changed...
Marketing Operations
Explore topics focusing on the historical development of marketing as well as the effects that global trade and technology has on marketing practices and operations. This course will soon be...

Title Synonyms

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Salary for Marketing Specialist Jobs in Kentucky

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Specialists in Kentucky offer the following education background
Bachelor's Degree
64.7%
Master's Degree
22.3%
Associate's Degree
4.4%
High School or GED
4.2%
Vocational Degree or Certification
2.4%
Doctorate Degree
1.2%
Some College
0.5%
Some High School
0.3%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Specialists in Kentucky
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


Other Career Titles

Here are some other career titles that require similar skills



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