Marketing Specialist Jobs in California
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Job Description Role The Marketing Specialist role will support the Wealth, Corporate, Commercial & Institutional Banking (WCIB) and Institutional Client Group (ICG) business lines through management...
Career Area: Marketing Job Description: Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also...
Examples of Essential Functions Develop and implement digital marketing strategies using organic and paid media that create awareness and encourage participation in various City functions, including...
Job Description: Hong Ji Management Inc /Marketing Specialist Devise metrics and collection means to gather market data; Gather information on consumer behavior and trends using online toolsDesign and...
Immediate Opening for a Social Media Specialist in Pasadena! This is a long-term temporary position that requires working a hybrid schedule (4 days/month). Hours: Monday through Friday...
Hiring Web Developer & SEO Specialist Local in Long Beach $20+/hr
- Long Beach, CA
- 20 hours ago
- Long Beach, CA
- 20 hours ago
Job Opportunity: Web Developer & SEO Specialist (Local Long Beach, CA) | Starting at $20/hr and Up ASAP We are looking for a skilled Web Developer & SEO Specialist to join our team and help...
Digital Marketing Specialist, Account Manager
- Los Angeles, CA
- 20 hours ago
- Los Angeles, CA
- 20 hours ago
Digital Marketing Specialist Job responsibilities: Responsible for Google Ads, Meta (Facebook/Instagram) advertising, optimization and data analysis, formulating digital marketing strategies, improving...
HGV is recognized as a leading, global vacation-ownership company and whether youre seeking a steady income, a job that is both fun and exciting, or a full-time career, we invite you to apply. We...
Job Responsibilities : The Marketing Specialist, Content Creator Program is responsible for marketing and managing and growing this dynamic initiative....
to develop and deliver industry-best property marketing strategies, plans, deliverables and outcomes....
Photography and Social Media Specialist - Overnight Camp
- San Diego, CA
- 20 hours ago
- San Diego, CA
- 20 hours ago
Photo & Social Media Specialist Girl Scouts Summer Camp Love photography and social media? Bring your creative skills to the mountains this summer and capture unforgettable moments at camp! Where...
Definition of Classification: The Marketing Specialist reports to the Sr....
JLL empowers you to shape a brighter way. Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology...
Casa Colina Hospital and Centers for Healthcare seeks a dynamic Visual Communications Specialist to drive our marketing, public relations, and communications success. This role blends hands-on...
A/B Testing & Optimization: A ssist in setting up and monitoring A/B tests for various lifecycle marketing campaigns....
Demographic Data for California
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Marketing Specialist Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Specialist Jobs in California
Highest Education Level
Marketing Specialists in California offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Collateral Development
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Pardot
- Web Marketing
- Digital Content
- Keyword Research
- Marketing Automation
- Email Campaigns
- Event Marketing
- Google Ads
- Marketing Operations
- AP Stylebook
- Brand Awareness
- Hootsuite
- Email Marketing
- Market Planning
- Media Relations
- Press Releases
- Digital Marketing
- Search Engine Optimization
- Social Media Management
- Journalism
- Competitive Analysis
- Google Analytics
- WordPress
- Copywriting
- Market Analysis
- Social Media Marketing
- Content Development
- HubSpot
- Branding
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Business Development
- Customer Relationship Management
- Customer Relations
- Driving
- Retail
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Budgets
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Specialist Related Career Advice Articles
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