Marketing Research Analyst Jobs in Merrifield, VA

A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.

Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.

1-15 of 20 Jobs

Market Research Analyst, Creative Excellence

  • Ipsos
  • Washington, DC (10 miles from Merrifield, VA)
  • 1 day ago
  • Washington, DC (10 miles from Merrifield, VA)
  • 1 day ago

JobID: 8194 Category: Research JobSchedule: Posted Date: 2026-06-01T14:57:41+00:00 JobShift: Ipsos Worker Classification: Employee - Permanent Regular What makes this role important at Ipsos: As a...

Hybrid

Pega Marketing Analyst - Hybrid

  • Mitchell Martin, Inc.
  • Merrifield, VA
  • 2 days ago
  • Merrifield, VA
  • 2 days ago

Title: Pega Marketing Analyst Location: Vienna, VA or Winchester, VA or Pensacola, FL Employment Type: Contract - (Hybrid) Compensation: Pay Range: $50.00-$55.00 Per HR Job Summary: This position...

Hybrid

Senior Integrated Marketing Strategist

  • Jobgether
  • Washington, DC (10 miles from Merrifield, VA)
  • 3 days ago
  • Washington, DC (10 miles from Merrifield, VA)
  • 3 days ago

Broad understanding of integrated marketing disciplines, including digital campaigns, content marketing, events, ABM, and partner marketing....

Remote

Senior Associate, Business Analyst - Marketing, COBT

  • Capital One
  • McLean, VA (5 miles from Merrifield, VA)
  • 7 days ago
  • McLean, VA (5 miles from Merrifield, VA)
  • 7 days ago

Senior Associate, Business Analyst - Marketing, COBT Summary: As a Senior Business Analyst at Capital One, you will apply your strategic and analytical skills to major company challenges. You will...

In Person

Legal Competitive Intelligence/Market Research Analyst

  • Accufile
  • Washington, DC (10 miles from Merrifield, VA)
  • 8 days ago
  • Washington, DC (10 miles from Merrifield, VA)
  • 8 days ago

Legal Competitive Intelligence/Market Research Analyst Employment Type: Part-Time JOB SUMMARY Accufile is seeking a legal competitive intelligence analyst to provide legal, market, and business...

Remote

Pega Marketing Analyst - Hybrid

  • CC Pace Systems, Inc.
  • Vienna, VA (1 mile from Merrifield, VA)
  • 10 days ago
  • Vienna, VA (1 mile from Merrifield, VA)
  • 10 days ago

campaigns in channels enabled by Pega Customer Decision Hub (CDH)....

Hybrid

Digital Marketing Strategist - Nonprofit

  • Moore
  • Lanham, MD (20 miles from Merrifield, VA)
  • 10 days ago
  • Lanham, MD (20 miles from Merrifield, VA)
  • 10 days ago

campaigns, digital media including programmatic, paid social and paid search efforts, social media strategy, and other digital marketing tactics.* Produce client performance reports, identifying trends...

Hybrid

Federal Field Marketing Strategist : 26-01412

  • Akraya Inc.
  • Washington, DC (10 miles from Merrifield, VA)
  • 17 days ago
  • Washington, DC (10 miles from Merrifield, VA)
  • 17 days ago

Primary Skills: Federal Marketing Strategy (Expert), Campaign Management (Expert), Partner Marketing (Proficient), Pipeline Generation (Expert), Event Execution (Expert) Contract Type: W2 Only Duration...

Remote

Marketing Analyst, PLG & Self-Serve Analytics

  • Twilio
  • Washington, DC (10 miles from Merrifield, VA)
  • 20 days ago
  • Washington, DC (10 miles from Merrifield, VA)
  • 20 days ago

Remote Marketing Analyst, PLG & Self-Serve Analytics Twilio Based in Colorado, Hawaii, Illinois, Maryland, Massachusetts, Minnesota, Vermont or Washington D.C. : $96,640 - $120,800. Based in York,...

Remote

Principal Marketing Analyst

  • Ledgent Technology
  • Bethesda, MD (10 miles from Merrifield, VA)
  • 21 days ago
  • Bethesda, MD (10 miles from Merrifield, VA)
  • 21 days ago

We are seeking candidates for a contract to hire, Principal Marketing Analyst role in Bethesda, MD. While working in a W2 hourly role with our company, the rate is between $69.71 and 91.34. Upon...

In Person

AI Content Marketing Strategist

  • Cellebrite DI Ltd.
  • Tysons Corner, VA (5 miles from Merrifield, VA)
  • 21 days ago
  • Tysons Corner, VA (5 miles from Merrifield, VA)
  • 21 days ago

Description About Cellebrite: Cellebrite's (Nasdaq: CLBT) mission is to enable its global customers to protect and save lives by enhancing digital investigations and intelligence gathering to...

In Person

Principal Associate, Commercial Bank Marketing Strategist

  • Capital One
  • McLean, VA (5 miles from Merrifield, VA)
  • 21 days ago
  • McLean, VA (5 miles from Merrifield, VA)
  • 21 days ago

The ideal candidate will have experience developing and executing B2B marketing campaigns across a variety of industries....

In Person

Senior Marketing Analyst, Direct Mail

  • Ledgent Technology
  • Bethesda, MD (10 miles from Merrifield, VA)
  • 22 days ago
  • Bethesda, MD (10 miles from Merrifield, VA)
  • 22 days ago

Our client is seeking a skilled Senior Marketing Analyst to join their team with a focus on Auto, Renters, Home, and Specialty Insurance. Insurance experience is a nice-to-have skill. The role is...

Hybrid

Loyalty Marketing Analyst

  • Wawa Inc. (210515330)
  • Washington, DC (10 miles from Merrifield, VA)
  • 24 days ago
  • Washington, DC (10 miles from Merrifield, VA)
  • 24 days ago

Loyalty Marketing Analyst Location: Corporate Department: Marketing Pay Band: Specialist Job Summary: The Loyalty Marketing Analyst is responsible for managing the optimization and analysis for...

In Person

Senior Analyst Marketing Finance

  • Hilton
  • West McLean, VA (5 miles from Merrifield, VA)
  • 28 days ago
  • West McLean, VA (5 miles from Merrifield, VA)
  • 28 days ago

This role is based at our corporate office in McLean, VA*** Exceptional Hospitality Starts with You This is your chance to be part of a Finance Team that is a critical partner that manages all...

Hybrid

Marketing Research Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Introduction to Fashion Marketing and Research
Marketing research can help businesses understand both their customers and the industry as a whole. On this two-week course, youll explore marketing research tools and techniques used by fashion...
Education Research That Matters: Ways of Researching
Connecting insights from existing research to practice and building on this to design realistic and high-quality research projects can be challenging. Understanding research methods is crucial to...
EQUITY RESEARCH ANALYST
An initiative by IIT IIM Graduates, EDUCBA (Corporate Bridge Consultancy Pvt Ltd) is a leading global provider of skill based education addressing the needs of 1,000,000+ members across 70+...

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Salary for Marketing Research Analyst Jobs in Merrifield, VA

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Research Analysts in Merrifield, VA offer the following education background
Bachelor's Degree
58.0%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
2.9%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Research Analysts in Merrifield, VA
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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