Marketing Research Analyst Jobs in Iowa

A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.

Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.

1-12 of 12 Jobs

Infrastructure Market Research Analyst

  • Des Moines, IA
  • 1 day ago
  • Des Moines, IA
  • 1 day ago

Meta is seeking an experienced data center and AI market research analyst to support our industry intelligence efforts within our Infrastructure organization. You will support a cross-functional...

Digital Marketing Strategist - Two Rivers Marketing Full-time Regular Professional Service Des Moines, IA, US 21 days ago Requisition ID: 2439 JOB DETAILS Company Location: Two Rivers Marketing -...

Sr. Marketing Analyst

  • Des Moines, IA
  • 7 days ago
  • Des Moines, IA
  • 7 days ago

About Us** Here at Baylor Scott & White Health we promote the well-being of all individuals, families, and communities. Baylor Scott and White is the largest not-for-profit healthcare system in...

Retirement Planning Pricing Analyst 2

  • Des Moines, IA
  • 9 days ago
  • Des Moines, IA
  • 9 days ago

What You'll Do We have an exciting opportunity to join Principal! We're looking for a Retirement Planning Pricing Analyst 2 to join our WSRS Pricing team! You'll partner with the Sales and Service...

Remote Work

Field Marketing Strategist

  • Iowa City, IA
  • 12 days ago
  • Iowa City, IA
  • 12 days ago

Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since...

Pricing Analyst

  • Des Moines, IA
  • 12 days ago
  • Des Moines, IA
  • 12 days ago

Location: Work from Home, Any State Position Title: Pricing Analyst Req: 55928 **Pricing Analyst** Are you a strategic thinker with a talent for analyzing market trends and financial data? We are...

Remote Work

Sales & Marketing Strategist

  • West Des Moines, IA
  • 15 days ago
  • West Des Moines, IA
  • 15 days ago

How You'll Contribute: As a Sales and Marketing Strategist, you will be responsible for designing and executing integrated marketing campaigns and sales concepts that support our insurance product...

Associate Fuel Pricing Analyst

  • Ankeny, IA
  • 22 days ago
  • Ankeny, IA
  • 22 days ago

At Casey's, we work hard to be the best and have a good time doing it. We stay true to our roots and put service first, building a better future for ourselves and our business. We strive to treat...

Government Pricing Analyst

  • Des Moines, IA
  • 26 days ago
  • Des Moines, IA
  • 26 days ago

Government Pricing Analyst WPS Health Solutions dental insurance, paid time off, 401(k), remote work United States, Iowa, Des Moines Jun 05, 2025 Description Role Snapshot Our Government Pricing...

Digital Marketing Strategist - Two Rivers Marketing

  • Des Moines, IA
  • 28 days ago
  • Des Moines, IA
  • 28 days ago

JOB DETAILS Company Location: Two Rivers Marketing - Des Moines, IA Position Type: Hybrid This position is located in Des Moines, IA with a hybrid work schedule Position Schedule: Full Time...

Marketing Strategist

  • Cedar Rapids, IA
  • 45+ days ago
  • Cedar Rapids, IA
  • 45+ days ago

Marketing Strategist | Career Pages page has loaded. Skip to main content Menu JOB OPPORTUNITIES Sign In Career Pages powered by NEOGOV Marketing Strategist Salary $66,198.00 Annually Location...

Senior Marketing Data Analyst - Two Rivers Marketing

  • Des Moines, IA
  • 60+ days ago
  • Des Moines, IA
  • 60+ days ago

JOB DETAILS Company Location: Two Rivers Marketing - Des Moines, IA Position Type: Hybrid Position Schedule: Full Time Education Level: 4 Year Degree WHO WE'RE LOOKING FOR This senior marketing...

Demographic Data for Iowa

Moving to Iowa? Find some basic demographic data about Iowa below.


Local
National
3,191,035
82,356

Marketing Research Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Quantitative Marketing Research
Learn how to design a quantitative market research project, and implement specific methods, interpret data and come up with marketing decisions. Marketing research is crucial to marketing...
Introduction to Fashion Marketing and Research
Marketing research can help businesses understand both their customers and the industry as a whole. On this two-week course, youll explore marketing research tools and techniques used by fashion...
Brand and Marketing Research Strategy
As businesses are operating in complex markets today, marketing professionals are seeking sustainable ways to create competitive advantage. The game of exploring crucial marketing questions using...

Title Synonyms

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Salary for Marketing Research Analyst Jobs in Iowa

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Research Analysts in Iowa offer the following education background
Bachelor's Degree
58.0%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Research Analysts in Iowa
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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Here are some other career titles that require similar skills



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