Marketing Research Analyst Jobs in Wilmington, DE
A Marketing Research Analyst conducts a comprehensive investigation and interpretation of data to aid companies in making informed marketing decisions. They identify market trends, monitor competitive activity, determine potential sales of a product or service, and analyze demographics to ensure marketing strategies are effective. This involves designing surveys or other data collection methods, analyzing qualitative and quantitative data, and preparing reports summarizing their findings. Their role is crucial as the insights they provide can significantly impact the company's marketing strategies and overall business performance.
Key skills for a Marketing Research Analyst include strong analytical and statistical skills, excellent communication and presentation skills, and a proficient understanding of data collection methods. Knowledge in statistical software like SPSS, SAS, and Excel is often required. A bachelor's degree in marketing, business, statistics, or a related field is typically necessary, and professional certifications such as the Professional Researcher Certification (PRC) offered by the Insights Association can enhance credibility. Prior roles that can lead to a Marketing Research Analyst position include Market Research Assistant, Data Analyst, or Marketing Coordinator.
- Philadelphia, PA (24 miles from Wilmington, DE)
- 2 days ago
- Philadelphia, PA (24 miles from Wilmington, DE)
- 2 days ago
About the Role: Requires in-depth conceptual and practical knowledge of theories and principles of pricing and applies general knowledge of business and industry practices. Working independently...
Senior Pricing Analyst - REMOTE
- Exton, PA (22 miles from Wilmington, DE)
- 9 days ago
- Exton, PA (22 miles from Wilmington, DE)
- 9 days ago
Senior Pricing Analyst - REMOTE ANSYS United States, Pennsylvania, Exton Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human Advancement When visionary companies...
Remote WorkPurpose of the role To create content that highlights and promotes the banks goals and objectives across various platforms and omnichannels to appropriate channels by crafting compelling...
- Philadelphia, PA (24 miles from Wilmington, DE)
- 12 days ago
- Philadelphia, PA (24 miles from Wilmington, DE)
- 12 days ago
Printpack U.S. is seeking a qualified candidate to fill the position of Pricing Analyst I or II located in Atlanta, GA or Philadelphia, PA. Key Responsibilities include: Understand competitive /...
- Philadelphia, PA (24 miles from Wilmington, DE)
- 12 days ago
- Philadelphia, PA (24 miles from Wilmington, DE)
- 12 days ago
Lead Data Analyst, Marketing WHO ARE WE? Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading...
Solenis is a leading global producer of specialty chemicals focused on delivering sustainable solutions for water-intensive industries, including consumer, industrial, institutional, food and...
Remote WorkPricing Analyst/ Principal Pricing Analyst
- Elkton, MD (19 miles from Wilmington, DE)
- 13 days ago
- Elkton, MD (19 miles from Wilmington, DE)
- 13 days ago
RELOCATION ASSISTANCE: No relocation assistance availableCLEARANCE TYPE: SecretTRAVEL: Yes, 10% of the Time Description At Northrop Grumman, our employees have incredible opportunities to work on...
- Malvern, PA (22 miles from Wilmington, DE)
- 17 days ago
- Malvern, PA (22 miles from Wilmington, DE)
- 17 days ago
Leverages these measures to regularly share updates on the status of product marketing strategy efforts....
Manager, Cafe Integrated Marketing Strategist Retail Bank
- Wilmington, DE
- 24 days ago
- Wilmington, DE
- 24 days ago
This role will develop marketing strategies for Cafe campaigns that are rooted in consumer insights, business priorities and seasonal context and come to life in channels both within and outside of...
Housing Market Analyst Manager
- Philadelphia, PA (24 miles from Wilmington, DE)
- 28 days ago
- Philadelphia, PA (24 miles from Wilmington, DE)
- 28 days ago
Overview Baker Tilly is a leading advisory, tax and assurance firm, providing clients with a genuine coast-to-coast and global advantage in major regions of the U.S. and in many of the world's...
- Exton, PA (22 miles from Wilmington, DE)
- 30+ days ago
- Exton, PA (22 miles from Wilmington, DE)
- 30+ days ago
By clicking the Apply button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with...
- Philadelphia, PA (24 miles from Wilmington, DE)
- 30+ days ago
- Philadelphia, PA (24 miles from Wilmington, DE)
- 30+ days ago
Job Details: Lead Pricing Analyst - Center City - $90-115k - A flexible, hybrid work schedule is available with this opportunity. Our client, a national law firm in Philadelphia, is seeking a...
Sr. Manager, Data Analyst - Marketing, Analytics and Product Data Strategy
- Wilmington, DE
- 30+ days ago
- Wilmington, DE
- 30+ days ago
Sr. Manager, Data Analyst - Marketing, Analytics and Product Data Strategy At Capital One, data is at the center of everything we do. When we launched as a startup we disrupted the credit card...
- Radnor, PA (24 miles from Wilmington, DE)
- 30+ days ago
- Radnor, PA (24 miles from Wilmington, DE)
- 30+ days ago
The Opportunity: At Avantor, our people are the driving force behind our global success. The Pricing & Quotes team is a vital part of this effort, empowering our internal teams worldwide to exceed...
- Philadelphia, PA (24 miles from Wilmington, DE)
- 30+ days ago
- Philadelphia, PA (24 miles from Wilmington, DE)
- 30+ days ago
Dedicated to Excellence, Committed to Service Marketing Researcher The Market Researcher evaluates how our audiences interact with our services, programs, and our competitors. Data is collected...
Demographic Data for Wilmington, DE
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Marketing Research Analyst Online Courses and Training Opportunities
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Salary for Marketing Research Analyst Jobs in Wilmington, DE
Highest Education Level
Marketing Research Analysts in Wilmington, DE offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Research Analyst position
- Accounting
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Account-Based Marketing
- Oracle Eloqua
- Keyword Research
- Marketing Automation
- Paid Search
- Campaign Planning
- Google Ads
- Field Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Market Planning
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Intelligence
- Acquisitions
- Tableau
- Microsoft Power BI
- Strategy Development
- Data Analytics
- Finance
- Decision Making
- SQL
- Analytical Skills
- Implementation
- Retail
- Driving
- Negotiation
- Presentation
- Verbal Communication
- Data Analysis
- Events
- Collaboration
- Flexibility
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Teamwork
- Organization
- Scheduling
- Leadership
- Communication Skills
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