Marketing Project Manager Jobs in Allentown, PA
A Marketing Project Manager plays a pivotal role in the marketing industry by overseeing and executing marketing projects from inception to completion. They are responsible for planning, budgeting, coordinating team members and external contractors, and ensuring that projects are completed on time, within scope and budget. This includes a variety of tasks such as conducting market research, identifying target audiences, setting specific marketing goals, designing and implementing marketing strategies and campaigns, and measuring the effectiveness of these campaigns. They also act as the main point of contact and communication for all project stakeholders.
In terms of skills, a Marketing Project Manager should have strong leadership, communication, and organizational skills. They need to be able to manage multiple projects at once and prioritize tasks effectively. They should also have a strong understanding of marketing strategies and trends, as well as experience with project management software and tools. While not always required, having certifications such as Project Management Professional (PMP), Certified Associate in Project Management (CAPM), or Certified Marketing Management Professional (CMMP) can greatly enhance their credibility and chances for career advancement. Individuals who aspire to become a Marketing Project Manager often start their careers in roles such as Marketing Coordinator, Marketing Analyst, or Account Executive.
- Phillipsburg, NJ (18 miles from Allentown, PA)
- 1 day ago
- Phillipsburg, NJ (18 miles from Allentown, PA)
- 1 day ago
Experience: Prior applicable Portfolio/Product/Marketing Management experience in a global, matrix organization. Additional Project Management and/or Purchasing/Sourcing experience a plus....
Global Product Marketing Manager
- Hatfield, PA (24 miles from Allentown, PA)
- 2 days ago
- Hatfield, PA (24 miles from Allentown, PA)
- 2 days ago
Job Description: Basic Function To enhance Brooks' market participation, sales and profitability for the assigned Level products by managing the basic marketing mix (Product, price, promotion and...
Do you want to take responsibility and make a difference with your work? With your expertise, we can achieve great goals together. We are WACKER - Reliable. Determined. Ambitious. As one of the...
- Bethlehem, PA (5 miles from Allentown, PA)
- 17 days ago
- Bethlehem, PA (5 miles from Allentown, PA)
- 17 days ago
At Air Products, our purpose is to bring people together to reimagine whats possible, collaborate and innovate solutions to the worlds most significant energy and environmental sustainability...
Associate Product Manager I- IV Systems
- Bethlehem, PA (5 miles from Allentown, PA)
- 20 days ago
- Bethlehem, PA (5 miles from Allentown, PA)
- 20 days ago
Assists product management team in the design and implementation of the product marketing strategy and tactics to support B....
- Nazareth, PA (13 miles from Allentown, PA)
- 23 days ago
- Nazareth, PA (13 miles from Allentown, PA)
- 23 days ago
Are you interested in joining a dynamic and growing business that values the unique aspirations of its employees, encourages progressive practices and offers the opportunity to provide customized...
- Easton, PA (15 miles from Allentown, PA)
- 60+ days ago
- Easton, PA (15 miles from Allentown, PA)
- 60+ days ago
Product Planning & Management Determine product specifications Determine the long-term strategy of the product and create product roadmap....
As a New Business Development Manager, your role will be to plan, develop and identify new business opportunities to build and expand profitable sales for Ferris Commercial Mowers. You will...
Remote Work- Bethlehem, PA (5 miles from Allentown, PA)
- 60+ days ago
- Bethlehem, PA (5 miles from Allentown, PA)
- 60+ days ago
Cross-Functional Collaboration: Work closely with R&D, regulatory, sales, and marketing teams to develop strategic product plans, ensuring that all product requirements are met, and timelines are adhered...
Product Marketing Develop and execute go-to-market (GTM) strategies to drive product adoption and growth....
Director of Product Management
- Bethlehem, PA (5 miles from Allentown, PA)
- 90+ days ago
- Bethlehem, PA (5 miles from Allentown, PA)
- 90+ days ago
Craft compelling value propositions, product positioning, and messaging tailored to the biopharmaceutical audience....
- Easton, PA (15 miles from Allentown, PA)
- 90+ days ago
- Easton, PA (15 miles from Allentown, PA)
- 90+ days ago
Considerable experience with digital marketing strategies including social media strategies and platforms as well as content and asset management systems....
Demographic Data for Allentown, PA
Moving to Allentown, PA? Find some basic demographic data about Allentown, PA below.
Marketing Project Manager Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Project Manager Jobs in Allentown, PA
Highest Education Level
Marketing Project Managers in Allentown, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Project Manager position
- Persona Creation
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Product Planning
- Multi-Channel Marketing
- Product Positioning
- Demand Generation
- Go-to-Market Strategy
- Product Marketing
- Integrated Marketing
- Value Proposition Development
- Product Roadmap Development
- Field Marketing
- Voice of the Customer
- Customer Insight
- Sales Enablement
- Segmentation
- Pricing Strategies
- Brand Marketing
- Marketing & Sales
- Strategic Marketing
- Go To Market
- Product Strategy
- Market Planning
- Brand Strategy
- Competitive Analysis
- Product Lifecycle Management
- Product Launch
- Trade Shows
- Market Research
- Product Management
- Lead Generation
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Strategy Development
- Customer Satisfaction
- Engineering
- Salesforce
- Customer Relationship Management
- Prioritizing
- Business Development
- Driving
- Negotiation
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Budgets
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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