Marketing Program Manager Jobs in Massachusetts
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
positioning, differentiation, and roadmap decisions....
Marketing activities Provide sales positioning, insights, and messaging for our website, marketing campaigns, webinars, sales collateral, and social media Participate in live webinars, industry events...
Were Watts. Together, were reimagining the future of water. We feel proud every day about what we do. We're all part of the same crucial mission, no matter what function we support -- it's to...
Job Summary As a valued member of our US Product Marketing Team this individual supports and leads projects in the management of Cardiac Management Solutions (CMS) marketing and product efforts in conjunction...
Strategic Plans and Execution: Develop and own the product marketing strategy to 5X Managed Search ARR, focusing on scaling adoption across enterprise organizations....
Eager to learn and expand product marketing skills. Collaborative, motivated team player....
As the Product Marketing Manager, you will be responsible for driving all messaging and assets that support demand generation, field enablement, and customer marketing activity....
Remote WorkProduct Marketing Manager (US Eastern or Central Time Zone)
- Maynard, MA
- 1 day ago
- Maynard, MA
- 1 day ago
Generation team to drive strategic campaign development that results in increased demand, usage, and adoption Critical Skills/Experience: 5-7 years of software product marketing experience required...
Remote WorkSr Business Development Manager CAES Systems LLC $118,701.65 - 178,052.48 paid holidays, tuition reimbursement, 401(k) United States, Massachusetts, Woburn 10 Sonar Drive (Show on map) Jun 11,...
This role is responsible for driving brand awareness, member acquisition, and retention through integrated marketing strategies that align with regulatory requirements and resonate with diverse consumer...
Marketing and Sales leadership....
Primacy Business Development Manager, Marketing Job Posted 5 Days Ago Reposted 5 Days Ago Be an Early Applicant Boston, MA Junior The Growth Strategist will generate leads, build client...
IntelyCare Director, Product Management Job Posted 5 Days Ago Reposted 5 Days Ago Be an Early Applicant Hybrid Quincy, MA Senior level The Director of Product will lead the strategy and execution...
campaign strategies. + Partners with Sales Engineering and Customer Support teams for sales-related inquiries. **3....
plan, working with business partners to develop the content of those deliverables + Champions the development of the annual business plan and the monthly/quarterly forecast process + Contributes to...
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Salary for Marketing Program Manager Jobs in Massachusetts
Highest Education Level
Marketing Program Managers in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Persona Creation
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Product Planning
- Multi-Channel Marketing
- Product Positioning
- Demand Generation
- Product Marketing
- Go-to-Market Strategy
- Integrated Marketing
- Value Proposition Development
- Product Roadmap Development
- Field Marketing
- Voice of the Customer
- Customer Insight
- Sales Enablement
- Segmentation
- Pricing Strategies
- Brand Marketing
- Marketing & Sales
- Strategic Marketing
- Go To Market
- Product Strategy
- Market Planning
- Brand Strategy
- Competitive Analysis
- Product Lifecycle Management
- Product Launch
- Trade Shows
- Product Management
- Market Research
- Lead Generation
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Strategy Development
- Customer Satisfaction
- Engineering
- Salesforce
- Customer Relationship Management
- Prioritizing
- Business Development
- Driving
- Negotiation
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Budgets
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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