Marketing Program Manager Jobs in Massachusetts
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
Senior Product Marketing Manager (Government & Utilities Vertical)
- Braintree, MA
- 15 hours ago
- Braintree, MA
- 15 hours ago
Collaborate with demand generation and partner marketing teams on campaigns that drive awareness, pipeline growth and retention....
As we continue to expand, we're excited to open our doors for a Business Development Manager to join our team! Within this role, the chosen candidate will play a critical part in driving new...
Talent Marketing Product Manager** **Anywhere** **Type:** Contract **Category:** Product Management **Industry:** Technology **Workplace Type:** Remote **Reference ID:** JN -...09 **Date Posted:**...
Remote WorkThe Product Marketing Manager is responsible for owning the end-to-end market strategy for identified products....
Remote WorkSenior Product Marketing Manager - Network Security Portfolio
- Boston, MA
- 19 hours ago
- Boston, MA
- 19 hours ago
**What Youll be accountable for:** **Positioning, Messaging & Competitive Differentiation** + Define strategic product positioning for SWG and ZTNA grounded in buyer needs, market dynamics, and Skyhighs...
Lead Technology Product Manager-Commercial Drug Information
- Waltham, MA
- 19 hours ago
- Waltham, MA
- 19 hours ago
This role bridges strategic direction and tactical execution, ensuring product plans are aligned with broader business goals and delivered with impact....
refining customer communications of all types (short and long-form) + Excellent communication, leadership and problem-solving skills + Expertise in Marketing/CRM tools such as (but not limited to) Pardot...
Senior Product Marketing Manager (Government & Utilities Vertical)
- Boston, MA
- 21 hours ago
- Boston, MA
- 21 hours ago
Collaborate with demand generation and partner marketing teams on campaigns that drive awareness, pipeline growth and retention....
Collaborate with Demand Generation and Content teams to ensure cohesive, persona-driven campaigns....
Remote WorkAbout this role: We're looking for a curious, creative, and strategic Social Media & Content Marketing Manager to help build and scale Pickle Robot's content engine and elevate our brand across...
Develop differentiated product positioning and messaging tailored to public sector agencies and suppliers....
Description With focus on overall payments landscape and evolution, this person will manage various international payments initiatives focused on the commercial online banking experience. There...
Job Description: Welcome to Vaco - an uncommon company with an empowered culture. At Vaco, we welcome talented innovators seeking a collaborative environment where creative freedom rings. Since...
Optimizing Marketing Tools and Platforms and Own Marketing Measurement Drive targeted campaigns using automation (Pardot) and CRM tools, segmenting by audience profile criteria and activities....
Qualifications: 5+ years of experience in product development, product marketing, marketing, human factors engineering, or a related field, preferably at a consumer goods company....
Demographic Data for Massachusetts
Moving to Massachusetts? Find some basic demographic data about Massachusetts below.
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Salary for Marketing Program Manager Jobs in Massachusetts
Highest Education Level
Marketing Program Managers in Massachusetts offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Account-Based Marketing
- Demand Generation
- Content Marketing
- Product Planning
- Product Positioning
- Product Marketing
- Marketing Automation
- Integrated Marketing
- Go-to-Market Strategy
- Value Proposition Development
- Product Roadmap Development
- Field Marketing
- Voice of the Customer
- Segmentation
- Sales Enablement
- Marketing & Sales
- Go To Market
- Brand Marketing
- Customer Insight
- Strategic Marketing
- Market Planning
- Product Strategy
- Competitive Analysis
- Product Lifecycle Management
- ROI Analysis
- Storytelling
- Product Launch
- Trade Shows
- Market Research
- Product Management
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Artificial Intelligence
- Strategy Development
- Engineering
- Decision Making
- Salesforce
- Business Development
- Customer Relations
- Customer Relationship Management
- Prioritizing
- Negotiation
- Driving
- Presentation
- Events
- Collaboration
- Reporting
- Bachelor's Degree
- Project Management
- Microsoft Office
- Problem Solving
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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