Marketing Coordinator Jobs in Springfield, MA
A Marketing Coordinator is a crucial player in the marketing industry, responsible for supporting all aspects of a marketing plan including planning, executing, tracking and reporting on marketing campaigns. Their duties encompass various tasks from conducting market research, developing and maintaining marketing materials, managing databases, coordinating marketing events, tracking project performance, and handling communications with vendors and clients. They also help in promoting brand awareness, creating advertising materials, developing social media content and analyzing sales and marketing data. They are the vital link between the company, clients and consumers, ensuring all marketing activities align with the brand's strategy and values.
Marketing Coordinators should possess strong organizational and project management skills, as well as excellent interpersonal and communication skills. Proficiency in software such as Adobe Creative Suite and Microsoft Office, and digital platforms like social media and email marketing tools is often required. Knowledge in SEO, Google Analytics and CRM software may also be a plus. In terms of certifications, a Bachelor's degree in Marketing or a related field is usually required, although additional certifications like Certified Trade Show Marketer (CTSM) or Certified Professional Marketer (CPM) can provide an advantage. Prior to becoming a Marketing Coordinator, one may have roles like Marketing Assistant, Communications Specialist, or Social Media Coordinator.
Regional Marketing Coordinator
- Simsbury, CT (19 miles from Springfield, MA)
- 2 days ago
- Simsbury, CT (19 miles from Springfield, MA)
- 2 days ago
The marketing coordinator will coordinate digital marketing and marketing events in the region Essential Duties and Responsibilities: Implementing local marketing strategies through community outreach...
Publicity/Marketing Administrator
- Hartford, CT (22 miles from Springfield, MA)
- 8 days ago
- Hartford, CT (22 miles from Springfield, MA)
- 8 days ago
EMSW Postdoctoral Research Fellow Virginia Commonwealth University Richmond, VA Full-time Research & Development Posted on June 01, 2025 Position Responsibilities: At VCU, we Make it Real through...
Event Coordinator- High School Job ID#13368
- Hartford, CT (22 miles from Springfield, MA)
- 11 days ago
- Hartford, CT (22 miles from Springfield, MA)
- 11 days ago
Promotion and Marketing: Develop marketing strategies to promote school events within the school community and to external audiences....
Publicity/Marketing Administrator - School of Social Work
- Hartford, CT (22 miles from Springfield, MA)
- 16 days ago
- Hartford, CT (22 miles from Springfield, MA)
- 16 days ago
The University of Connecticut School of Social Work (SSW) is seeking applicants for the role of Publicity/Marketing Administrator within the Office of the Dean. Under the general direction of the...
Sales and Marketing Coordinator
- South Windsor, CT (18 miles from Springfield, MA)
- 25 days ago
- South Windsor, CT (18 miles from Springfield, MA)
- 25 days ago
Alto Evergreen Walk is on the hunt for a seasonal and compassionate Senior Living Sales Specialist to join our team as our Senior Living Advisor. If you have a deep passion for helping seniors and...
Marketing Coordinator Responsibilities Contribute to the implementationof marketing strategies Support the management team in overseeing thedepartment\'s operations Organize and attend marketing activities...
Demographic Data for Springfield, MA
Moving to Springfield, MA? Find some basic demographic data about Springfield, MA below.
Marketing Coordinator Online Courses and Training Opportunities
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Salary for Marketing Coordinator Jobs in Springfield, MA
Highest Education Level
Marketing Coordinators in Springfield, MA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Coordinator position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Database Marketing
- Email Campaigns
- Marketing Automation
- Google Ads
- Press Releases
- Event Marketing
- Marketing Operations
- Marketing & Advertising
- MailChimp
- Email Marketing
- Content Management
- Digital Marketing
- Search Engine Optimization
- Website Management
- Journalism
- Social Media Management
- Adobe Creative Cloud
- Google Analytics
- Social Media Marketing
- Copywriting
- Content Development
- Adobe InDesign
- WordPress
- Trade Shows
- Adobe Illustrator
- Branding
- Media
- Adobe Creative Suite
- Graphic Design
- Canva
- Proposals
- Photography
- Proofreading
- Adobe
- Public Relations
- Adobe Photoshop CC
- Calendar Management
- Strategy Development
- Event Planning
- Customer Relationship Management
- Writing Skills
- Presentation
- Verbal Communication
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Budgets
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Microsoft Word
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Computer Skills
- Leadership
- Communication Skills
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