Marketing Associate Jobs in California

A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.

To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.

1-15 of 401 Jobs

Marketing Operations Specialist, Principal - Insights & Reporting

  • Long Beach, CA
  • 3 days ago
  • Long Beach, CA
  • 3 days ago

strategies, architect omnichannel campaigns, implement analytics systems, and build reporting dashboards Collaborate with cross-functional teams and agency partners to develop a sustainable analytics...

Marketing Associate IV

  • CA
  • 13 hours ago
  • CA
  • 13 hours ago

Marketing Associate IV#25-66641 $60.77-$63.71 per hour Remote, CA All On-site Job Description Our Client, an Internet Content and Information company, is looking for a Marketing Associate IV for their...

Physician Marketing Rep - BioPharma

  • Laguna Niguel, CA
  • 13 hours ago
  • Laguna Niguel, CA
  • 13 hours ago

Pharmaceutical Sales Representative - Specialty & Entry Level We are a diverse and fast growing Biopharmaceutical company that is committed to focusing on patient health while delivering...

Social Media Specialist

  • Los Angeles, CA
  • 13 hours ago
  • Los Angeles, CA
  • 13 hours ago

LOS ANGELES OPERA Social Media Specialist Company: Los Angeles Opera Company Location: Los Angeles, CA Job Location: Hybrid/Other Job Type: Full Time Date Posted: June 12, 2025 Network(s):...

Digital Marketing Specialist

  • Fresno, CA
  • 14 hours ago
  • Fresno, CA
  • 14 hours ago

You'll own and implement the digital marketing strategy for Netafim North America, with a primary focus on: B2B paid social media campaigns Email marketing automation SEO/SEM optimization This role...

Senior Communications Specialist, Digital Content

  • Sacramento, CA
  • 14 hours ago
  • Sacramento, CA
  • 14 hours ago

Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right...

Performance Marketing Specialist Bilingual (Spanish/English), Remote Contract Role

  • San Francisco, CA
  • 14 hours ago
  • San Francisco, CA
  • 14 hours ago

Performance Marketing Specialist - Bilingual (Spanish/English), Remote Contract Role Who We're Looking For: MyHealthTeam, a Swoop company, is seeking a Performance Marketing Specialist Bilingual...

Remote Work

Social & Influencer Marketing Associate, Social Media Programming

  • Inglewood, CA
  • 17 hours ago
  • Inglewood, CA
  • 17 hours ago

Summary The NFL's social media team is seeking a Social Content Programmer to help manage the day-to-day creation, production and execution of social content across the NFL's primary social...

Brand Strategist Senior Analyst

  • San Jose, CA
  • 17 hours ago
  • San Jose, CA
  • 17 hours ago

Job Description Accenture is a leading global professional services company that helps the world's leading businesses, governments and other organizations build their digital core, optimize their...

Global CRM Marketing Associate

  • San Francisco, CA
  • 17 hours ago
  • San Francisco, CA
  • 17 hours ago

About the Role At Uber, we're reimagining the way the world moves. From how you get home from work, to how you eat meals, or how you move huge shipments of anything, the work we do is shaping the...

Marketing Associate

  • Alameda, CA
  • 17 hours ago
  • Alameda, CA
  • 17 hours ago

The Marketing Associate will work closely with the Marketing, Communications, and Legal teams as well as directly with Science Corporation's CEO to develop marketing strategies and materials for a wide...

abercrombie kids - Brand Representative, Topanga

  • Los Angeles, CA
  • 1 day ago
  • Los Angeles, CA
  • 1 day ago

Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...

Marketing Specialist

  • Los Angeles, CA
  • 1 day ago
  • Los Angeles, CA
  • 1 day ago

Marketing Specialist Gensler paid time off, paid holidays, 401(k), profit sharing United States, California, Los Angeles 500 South Figueroa Street (Show on map) Jun 11, 2025 Gensler's Los Angeles...

Professional Brand Representative

  • Long Beach, CA
  • 1 day ago
  • Long Beach, CA
  • 1 day ago

Professional Brand Representative (Long Beach / Orange County) compensation: $30/hr + Bonuses Professional Brand Representative - Join the #1 Marketing Team in Southern California $2,000 Sign-On...

Business Development Associate, AEC - Transportation

  • Rancho Cordova, CA
  • 1 day ago
  • Rancho Cordova, CA
  • 1 day ago

TRANSPORTATION PRACTICE Consistently ranked by Engineering News-Record as a Top 20 transportation firm, Michael Baker International offers clients an integrated team of professionals versed in all...

Demographic Data for California

Moving to California? Find some basic demographic data about California below.


Local
National
39,536,271
996,598

Marketing Associate Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Green Marketing y Marketing Experiencial
Desarrolla las bases del Green Marketing y Experiencial y se un experto, incorporando la sustentabilidad medioambiental y la estimulacion del consumidor mediante los sentidos, utilizando...
Marketing Essentials
Learn the essential components necessary to be successful in corporate marketing. From community organizations to global corporations, marketing is a critical component to be successful. The best...
Digital Marketing
Digital marketing is fast becoming the dominant tool in marketers toolboxes. While out of home marketing and mass communication continue to make-up a large part of a companys marketing budget, the...

Title Synonyms

Users interested in this job title also searched for the following job titles


Salary for Marketing Associate Jobs in California

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Associates in California offer the following education background
Bachelor's Degree
64.6%
Master's Degree
22.3%
Associate's Degree
4.4%
High School or GED
4.3%
Vocational Degree or Certification
2.4%
Doctorate Degree
1.2%
Some College
0.5%
Some High School
0.3%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Associates in California
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


Other Career Titles

Here are some other career titles that require similar skills



Marketing Associate Related Career Advice Articles

male marketing professional taking an online course on his laptop
5 Marketing Certifications That Can Boost Your Career

An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.

Read article »
Woman meeting her team virtually for her new remote marketing job
9 Marketing Jobs That You Can Perform From Home

For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.

Read article »
marketing team analyzing data
Essential Skills for Top Marketing Professionals

Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.

Read article »