Marketing Associate Jobs in California

A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.

To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.

1-15 of 416 Jobs

Senior Communications Specialist, Program Marketing - 901 Hybrid

  • San Jose, CA
  • 8 hours ago
  • San Jose, CA
  • 8 hours ago

campaigns to support healthcare providers and programs Proven ability to develop and implement paid and earned media efforts Proven ability to develop and implement online visibility and reputation...

Digital Marketing Specialist - On Site Yuba City, CA

  • Yuba City, CA
  • 9 hours ago
  • Yuba City, CA
  • 9 hours ago

Develop and implement digital marketing strategies to meet departmental and company goals....

Sr Digital Marketing Specialist

  • San Francisco, CA
  • 9 hours ago
  • San Francisco, CA
  • 9 hours ago

Collaborate with channel/partner teams to build marketing campaigns that expand reach and drive joint pipeline growth....

Community Business Development Rep (San Diego)

  • San Diego, CA
  • 20 hours ago
  • San Diego, CA
  • 20 hours ago

About SCAN SCAN Group is a not-for-profit organization dedicated to tackling the most pressing issues facing older adults in the United States. SCAN Group is the sole corporate member of SCAN...

Business Development Representative, Outbound

  • San Mateo, CA
  • 20 hours ago
  • San Mateo, CA
  • 20 hours ago

Notable is the leading healthcare AI platform for transforming workforce productivity. Health systems, hospitals, and payers use Notable to improve healthcare quality, close gaps in patient care,...

Business Development Representative, Inbound

  • San Mateo, CA
  • 20 hours ago
  • San Mateo, CA
  • 20 hours ago

What Youll Do: Lead Engagement and Qualification Respond swiftly to inbound leads generated through marketing campaigns, website forms, and other sources....

Market Development Representative - Koreatown

  • Los Angeles, CA
  • 23 hours ago
  • Los Angeles, CA
  • 23 hours ago

Sazerac Company Overview Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the...

Business Development Representative

  • Los Angeles, CA
  • 1 day ago
  • Los Angeles, CA
  • 1 day ago

Participate and contribute to new marketing campaigns and ideas. What You'll Bring: You're a self-startermotivated, driven and focused on achieving goals....

Business Development Representative

  • Sacramento, CA
  • 1 day ago
  • Sacramento, CA
  • 1 day ago

Qualify leads from marketing campaigns as sales opportunities. Contact potential clients through cold calls and emails. Present our company to potential clients....

Events Marketing Specialist

  • San Francisco, CA
  • 1 day ago
  • San Francisco, CA
  • 1 day ago

Events are a critical pillar of our marketing strategy, serving as a key channel for driving awareness, generating leads, and engaging with our target audiences in meaningful ways....

Communications Specialist 1

  • San Jose, CA
  • 1 day ago
  • San Jose, CA
  • 1 day ago

Adecco US, Inc. Communications Specialist 1 in San Jose , California Cisco is Seeking a Communications Specialist! Estimated Duration: 3/31/2025 - 7/26/2025 Location: Milpitas, California Pay...

Marketing Specialist FT 6169

  • Petaluma, CA
  • 1 day ago
  • Petaluma, CA
  • 1 day ago

Develops and executes a comprehensive marketing strategy and plan to support the execution of business strategy....

Marketing Specialist

  • Los Angeles, CA
  • 1 day ago
  • Los Angeles, CA
  • 1 day ago

Marketing Specialist Job ID: 417562 Posted 1 day ago Los Angeles, California Contract Marketing $51 - $67.90 / hour Job Details IDR is seeking a Marketing Specialist to join one of our top clients...

Temporary Influencer Marketing Associate

  • San Francisco, CA
  • 1 day ago
  • San Francisco, CA
  • 1 day ago

Unilever Temporary Influencer Marketing Associate in San Francisco , California THE ROLE: TEMPORARY INFLUENCER MARKETING ASSOCIATE The OLLY team is looking for an ambitious and highly motivated individual...

Field Brand Representative (Cannabis Industry)

  • Sacramento, CA
  • 1 day ago
  • Sacramento, CA
  • 1 day ago

The Mammoth Field Representative builds retail relationships and ensures optimal product placement for our portfolio of products. This role focuses on merchandising, inventory management, and...

Demographic Data for California

Moving to California? Find some basic demographic data about California below.


Local
National
39,536,271
996,598

Marketing Associate Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Green Marketing y Marketing Experiencial
Desarrolla las bases del Green Marketing y Experiencial y se un experto, incorporando la sustentabilidad medioambiental y la estimulacion del consumidor mediante los sentidos, utilizando...
Marketing Foundations
Examine the basic building blocks of marketing as a part of the overall business strategy. This foundational marketing course will give you an introductory understanding of marketing functions...
Marketing Essentials
Learn the essential components necessary to be successful in corporate marketing. From community organizations to global corporations, marketing is a critical component to be successful. The best...

Title Synonyms

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Salary for Marketing Associate Jobs in California

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Associates in California offer the following education background
Bachelor's Degree
64.6%
Master's Degree
22.3%
Associate's Degree
4.4%
High School or GED
4.3%
Vocational Degree or Certification
2.4%
Doctorate Degree
1.2%
Some College
0.5%
Some High School
0.3%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Associates in California
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


Other Career Titles

Here are some other career titles that require similar skills



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