Marketing Analyst Jobs in West Chester, PA
A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.
The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.
- New Castle, DE (24 miles from West Chester, PA)
- 1 day ago
- New Castle, DE (24 miles from West Chester, PA)
- 1 day ago
Participate in the marketing campaign rollout; measure the effectiveness of marketing and business development programs. Analyze market data to determine sales appeal and market trend....
- Radnor, PA (11 miles from West Chester, PA)
- 10 days ago
- Radnor, PA (11 miles from West Chester, PA)
- 10 days ago
Our client, a global supplier of life science tools and mission-critical products and services, is looking for a freelance Marketing Analyst to focus on Customer Segmentation & Coordination, to join...
Remote WorkA family-owned business since 1924, A. Duie Pyle provides a range of integrated transportation and distribution solutions throughout the Northeast. Supported by our vast network of...
Marketing Intelligence Analyst
- Malvern, PA (5 miles from West Chester, PA)
- 12 days ago
- Malvern, PA (5 miles from West Chester, PA)
- 12 days ago
Make data your superpower. Join Vanguard and help shape the future of marketing. Are you passionate about turning data into actionable insights? Do you thrive in a collaborative environment where...
Marketing Analyst Segmentation & Coordination
- Spring House, PA (24 miles from West Chester, PA)
- 12 days ago
- Spring House, PA (24 miles from West Chester, PA)
- 12 days ago
Exciting Marketing Analyst Role (Segmentation & Coordination) Remote Roles Must be currently living in EST or CST or MST time zones Contract Duration: 6 Months with possibility for extension /CTH Required...
- Philadelphia, PA (23 miles from West Chester, PA)
- 16 days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 16 days ago
You will design, build, launch and optimize always on marketing campaigns that will promote the brand, differentiate our solutions, generate leads, and, ultimately, produce sales and revenue in this...
- Philadelphia, PA (23 miles from West Chester, PA)
- 17 days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 17 days ago
CMI Media Group has a passion for innovation in the pharmaceutical and healthcare industries. We use that passion to help leading organizations dedicated to improving our society's health achieve...
A family-owned business since 1924, A. Duie Pyle provides a range of integrated transportation and distribution solutions throughout the Northeast. Supported by our vast network of...
Management Liability Strategic Marketing Analyst
- Philadelphia, PA (23 miles from West Chester, PA)
- 21 days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 21 days ago
Submission: The Strategic Marketing Analyst will identify, gather, and review the exposure information, inclusive of financial statements and historical claims experience, update the coverage specifications...
- Wilmington, DE (19 miles from West Chester, PA)
- 21 days ago
- Wilmington, DE (19 miles from West Chester, PA)
- 21 days ago
Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since...
Market Research Analyst (Hybrid)
- Wayne, PA (11 miles from West Chester, PA)
- 26 days ago
- Wayne, PA (11 miles from West Chester, PA)
- 26 days ago
We are on the cutting edge of primary research, offering our clients unique, integrative solutions that are essential to their business....
- Philadelphia, PA (23 miles from West Chester, PA)
- 30+ days ago
- Philadelphia, PA (23 miles from West Chester, PA)
- 30+ days ago
About the Role: Requires in-depth conceptual and practical knowledge of theories and principles of pricing and applies general knowledge of business and industry practices. Working independently...
Procurement Market Intelligence Analyst
- Conshohocken, PA (17 miles from West Chester, PA)
- 30+ days ago
- Conshohocken, PA (17 miles from West Chester, PA)
- 30+ days ago
About Us: At Quaker Houghton, we are experts in the development, production and application of industrial process fluids, lubricants and coatings for the manufacturing industry. We have been an...
Senior Pricing Analyst - REMOTE
- Exton, PA (3 miles from West Chester, PA)
- 30+ days ago
- Exton, PA (3 miles from West Chester, PA)
- 30+ days ago
Senior Pricing Analyst - REMOTE ANSYS United States, Pennsylvania, Exton Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human Advancement When visionary companies...
Remote Work- Wilmington, DE (19 miles from West Chester, PA)
- 30+ days ago
- Wilmington, DE (19 miles from West Chester, PA)
- 30+ days ago
Step into the role of Retail Marketing Analyst at Barclays, where you will support our GAP partnerships by providing operational and client-facing support on direct mail and digital platforms....
Demographic Data for West Chester, PA
Moving to West Chester, PA? Find some basic demographic data about West Chester, PA below.
Marketing Analyst Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job title
Salary for Marketing Analyst Jobs in West Chester, PA
Highest Education Level
Marketing Analysts in West Chester, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Analyst position
- Modeling
- Pricing Analysis
- Microsoft Power BI
- Marketing Strategies
- Marketing Campaigns
- Keyword Research
- Database Marketing
- Product Marketing
- Paid Search
- Web Analytics
- Field Marketing
- Google Ads
- Marketing Operations
- Segmentation
- Marketing Analytics
- Adobe Analytics
- Pricing Strategies
- Brand Marketing
- Creative Design
- A/B Testing
- Strategic Marketing
- Market Planning
- Search Engine Optimization
- Digital Marketing
- Search Engine Marketing
- Direct Marketing
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Business Administration
- Data Visualization
- Acquisitions
- Business Intelligence
- Tableau
- Strategy Development
- Data Analytics
- Decision Making
- Finance
- SQL
- Implementation
- Analytical Skills
- Retail
- Prioritizing
- Driving
- Presentation
- Events
- Collaboration
- Data Analysis
- Reporting
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Problem Solving
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Analyst Related Career Advice Articles

9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »
Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »