Marketing Analyst Jobs in Pennsylvania
A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.
The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.
Senior Pricing Analyst - Remote (Preference for McLean VA or Harrisburg PA)
- Harrisburg, PA
- 23 hours ago
- Harrisburg, PA
- 23 hours ago
Reference #: 3696 Company Overview Job Summary Acentra Health is seeking a highly skilled and motivated Senior Pricing Analyst to join our dynamic and mission-driven team. This is an incredible...
Remote WorkAbout the Role: Requires in-depth conceptual and practical knowledge of theories and principles of pricing and applies general knowledge of business and industry practices. Working independently...
Category/Area of Expertise: Strategy Job Requisition: 436424 Address: USA-PA-Carlisle-1149 Harrisburg Pike Store Code: Consumer Insights (5139356) Ahold Delhaize USA, a division of global food...
Under minimal supervision, develops quantitative analysis of competitive intelligence, market segmentation and targeted marketing initiatives for global marketing development. Essential Functions...
Senior Proposal Pricing Analyst RAND Corporation United States, Pennsylvania, Pittsburgh Jun 06, 2025 Job Type: Regular RAND is seeking a Senior Proposal Pricing Analyst that will have mid-level...
About Us: At Quaker Houghton, we are experts in the development, production and application of industrial process fluids, lubricants and coatings for the manufacturing industry. We have been an...
Plan and execute integrated marketing campaigns across digital and traditional channels, including social media, events, webinars, email marketing, PR, and paid media....
Senior Pricing Analyst - REMOTE ANSYS United States, Pennsylvania, Exton Jun 03, 2025 Requisition #:16763 Our Mission: Powering Innovation That Drives Human Advancement When visionary companies...
Remote WorkWebsite Content Manager (PLCB Marketing Analyst 2)
- Harrisburg, PA
- 9 days ago
- Harrisburg, PA
- 9 days ago
Eligibility rules apply. 01 Have you been employed by the Commonwealth of Pennsylvania as a PLCB Marketing Analyst 1 for one or more years full-time?...
The Pennsylvania Liquor Control Board (PLCB) has an exciting opportunity for a professional Website Content Manager (Marketing Analyst 2) in the Bureau of Marketing Communications, Branding, and Design...
Printpack U.S. is seeking a qualified candidate to fill the position of Pricing Analyst I or II located in Atlanta, GA or Philadelphia, PA. Key Responsibilities include: Understand competitive /...
US Job Description Firm Information Reed Smith is a dynamic international law firm dedicated to helping clients move their businesses forward. With an inclusive culture and innovative mindset, we...
Lead Data Analyst, Marketing WHO ARE WE? Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading...
One of our large transportation clients is looking for a business analyst. This individual will be responsible for analyzing price performance and communicating with leaders to establish rates and...
Senior Digital Marketing Strategist (Web)
- Fort Washington, PA
- 16 days ago
- Fort Washington, PA
- 16 days ago
Provide regular reports and actionable insights to stakeholders to inform marketing strategies....
Remote WorkDemographic Data for Pennsylvania
Moving to Pennsylvania? Find some basic demographic data about Pennsylvania below.
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Salary for Marketing Analyst Jobs in Pennsylvania
Highest Education Level
Marketing Analysts in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Analyst position
- Accounting
- Financial Modeling
- Profitability Analysis
- Pricing Analysis
- Marketing Strategies
- Marketing Campaigns
- Google Tag Manager
- Account-Based Marketing
- Oracle Eloqua
- Keyword Research
- Marketing Automation
- Paid Search
- Campaign Planning
- Google Ads
- Field Marketing
- Marketing Analytics
- Web Analytics
- Marketing Operations
- Segmentation
- Pricing Strategies
- A/B Testing
- Strategic Marketing
- Market Planning
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- ROI Analysis
- Google Analytics
- Market Research
- Media
- Data Visualization
- Business Administration
- Business Intelligence
- Acquisitions
- Tableau
- Strategy Development
- Microsoft Power BI
- Data Analytics
- Finance
- SQL
- Decision Making
- Analytical Skills
- Implementation
- Retail
- Driving
- Negotiation
- Presentation
- Data Analysis
- Events
- Collaboration
- Flexibility
- Bachelor's Degree
- Reporting
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Teamwork
- Organization
- Scheduling
- Leadership
- Communication Skills
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