Marketing Analyst Jobs in Pennsylvania
A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.
The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.
The Marketing Analyst will be responsible for researching, tracking, and analyzing customer data that provides beneficial insights in guiding the companys marketing strategy....
Remote WorkJob Summary: As a Marketing Analyst, you will work with Sales, Marketing and Inside Sales to execute on the marketing strategies and initiatives to profitably expand the Commercial Transportation and...
About Us You may not know our name, but you know our products. What we make is part of the places where we live, work and play - all day, everyday. Zekelman is a family of companies - 100%...
Identify and work collaboratively to executecontent strategies that improve SEO and organic demand generation across our websites....
Delivering mission-critical, electronic solutions that protect lives. Use your creativity and critical thinking to take our products from concept to customer. CAES is a defense, aerospace, cyber...
Sr. Analyst, Marketing Project Management Exton, PA (hybrid) The Sr. Analyst, Marketing Project Management will serve as the central hub for functional project management. Tracking project...
Description Position at CMI Media Group The Associate Analyst, SEM will be responsible for day to day management of assigned accounts including campaign creation, optimizations, reporting, and QA....
Measures digital marketing campaign effectiveness. Develops and maintains key performance indicators across digital marketing channels....
Employer: The Hershey Company Position: Senior SAP Trade & Marketing Analyst HQ Location: 19 E Chocolate Avenue, Hershey PA 17033 Duties: Support enterprise-wide SAP Trade Promotions Management Application...
Remote WorkThe Associate Analyst, SEM will be responsible for day to day management of assigned accounts including campaign creation, optimizations, reporting, and QA. They will be working alongside media,...
campaign and ROI reports Perform research to ensure client success - think keyword research, competitor analysis, industry trend forecasting, and everything in between Interpret web analytics, demographic...
They are partners who help identify opportunities and actualize marketing strategies. We're seeking a Marketing Insights Researcher to join the Meta brand Marketing Insights team....
BUSINESS INTELLIGENCE ANALYST FELLOW Pittsburgh Penguins - Intern Pittsburgh PA Marketing: Database Marketing/Analytics/Business Intelligence 0 2 days ago Job Description: The Pittsburgh Penguins...
Eliassen Group Brand Analyst in Harrisburg , Pennsylvania Brand Analyst Anywhere Type: Contract Category: Program/Project Management Industry: Retail Workplace Type: Remote Reference ID: JN -...78...
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
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Salary for Marketing Analyst Jobs in Pennsylvania
Highest Education Level
Marketing Analysts in Pennsylvania offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Analyst position
- Financial Modeling
- Pricing Analysis
- Microsoft Power BI
- Marketing Campaigns
- Marketing Strategies
- Marketing Analytics
- Google Tag Manager
- Digital Content
- Paid Search
- Product Marketing
- Marketing Automation
- Google Ads
- Marketing Operations
- Web Analytics
- Global Marketing
- Segmentation
- Qualitative Research
- Category Management
- Brand Marketing
- Pricing Strategies
- Email Marketing
- A/B Testing
- Market Planning
- Strategic Marketing
- ROI Analysis
- Direct Marketing
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Google Analytics
- Market Research
- Media
- Business Intelligence
- Proposals
- Data Visualization
- Acquisitions
- Data Analytics
- Tableau
- Strategy Development
- Finance
- Analytical Skills
- SQL
- Implementation
- Decision Making
- Driving
- Retail
- Presentation
- Events
- Collaboration
- Data Analysis
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Organization
- Scheduling
- Leadership
- Communication Skills
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