Marketing Analyst Jobs in Massachusetts

A Marketing Analyst plays a vital role in the marketing industry as they gather and analyze data, then use this information to guide marketing strategies. They are responsible for interpreting and predicting trends, measuring the effectiveness of marketing campaigns, and understanding the consumer market. They also plan and execute market research, competitor analysis, and product recommendations. Their work is essential in helping organizations understand their target audience, track marketing performance, and improve their marketing efforts.

The position of a Marketing Analyst requires a combination of analytical and creative thinking, and a strong background in marketing and business principles. Important skills include data analysis, critical thinking, communication, and proficiency in analytics software like Google Analytics or Tableau. Certifications like the Google Analytics Individual Qualification or any other recognized certification in data analysis would be beneficial. Prior roles that can lead to a Marketing Analyst position include Marketing Coordinator, Sales Analyst, or Market Researcher.

1-15 of 34 Jobs

Paid Search (SEM) Analyst

  • Boston, MA
  • 8 hours ago
  • Boston, MA
  • 8 hours ago

MotiveMetrics Paid Search (SEM) Analyst Job Posted 18 Hours Ago Reposted 18 Hours Ago In-Office Boston, MA Junior Analyze large data sets from paid search accounts, optimize ad campaigns,...

Senior Pricing Analyst

  • Framingham, MA
  • 12 hours ago
  • Framingham, MA
  • 12 hours ago

Staples is business to business. You're what binds us together. Staples is a privately owned, $8.5B distributor serving medium and large-sized customers. We deliver all the essentials that...

Consumer Insights Analyst

  • Quincy, MA
  • 1 day ago
  • Quincy, MA
  • 1 day ago

Category/Area of Expertise: Strategy Job Requisition: 436424 Address: USA-MA-Quincy-1385 Hancock Street Store Code: Consumer Insights (5139356) Ahold Delhaize USA, a division of global food...

Senior Marketing Analyst

  • Somerville, MA
  • 1 day ago
  • Somerville, MA
  • 1 day ago

Analyst who will play a crucial role in driving data-driven decision-making, optimizing marketing strategies, and providing valuable insights to support our growth objectives....

Infrastructure Market Research Analyst

  • Boston, MA
  • 3 days ago
  • Boston, MA
  • 3 days ago

Meta is seeking an experienced data center and AI market research analyst to support our industry intelligence efforts within our Infrastructure organization. You will support a cross-functional...

Marketing Analyst

  • Salem, MA
  • 6 days ago
  • Salem, MA
  • 6 days ago

Marketing Analyst Application Deadline: Open Until FilledJob Location: Salem Date Posted: 06/27/2025Hours Worked Per Week: Not Provided Shift: Not Provided Duration of Job: Either Full or Part Time,...

Market Research Analyst

  • Boston, MA
  • 8 days ago
  • Boston, MA
  • 8 days ago

Analyst, Client, Analytics & Insights Department: Market Solutions Reporting to: Director CIA Location: Boston, MA or Hybrid How you will make an impact... Opensignal is the leading global...

Remote Work

Marketing Strategist, Advisor Education

  • Boston, MA
  • 8 days ago
  • Boston, MA
  • 8 days ago

About Us Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique...

Remote Work

Marketing Analyst

  • Boston, MA
  • 9 days ago
  • Boston, MA
  • 9 days ago

About Us** Here at Baylor Scott & White Health we promote the well-being of all individuals, families, and communities. Baylor Scott and White is the largest not-for-profit healthcare system in...

Senior Consumer Insights Analyst - Ninja

  • Needham, MA
  • 10 days ago
  • Needham, MA
  • 10 days ago

The Senior Consumer Insights Analyst will lead quantitative and qualitative research to support SharkNinja's development of 5-star products. The ideal candidate will be naturally inquisitive, have...

Sr. Deal Desk Pricing Analyst

  • Boston, MA
  • 11 days ago
  • Boston, MA
  • 11 days ago

At Owens & Minor, we are a critical part of the healthcare process. As a Fortune 500 company with 350+ facilities across the US and 22,000 teammates in over 90 countries, we provide integrated...

Senior Procurement Analyst, Marketing

  • Canton, MA
  • 13 days ago
  • Canton, MA
  • 13 days ago

Senior Procurement Analyst, Marketing Canton, MA, United States and 2 more (Hybrid) JOB DESCRIPTION Location: Canton, MA, | Jersey City, NJ, | Louisville, KY (Hybrid) This is a hybrid position...

Senior Marketing Analyst, B2B Paid Search

  • Boston, MA
  • 14 days ago
  • Boston, MA
  • 14 days ago

Senior Marketing Analyst, B2B Paid Search Who We Are: The Marketing team is responsible for catapulting Wayfair into the leading destination for all things home by building and evolving customer recognition...

Pricing Analyst

  • New Bedford, MA
  • 15 days ago
  • New Bedford, MA
  • 15 days ago

About The Chefs' Warehouse The Chefs' Warehouse, Inc. ( ) combines exceptional quality and brand building with broadline food service distribution for more than 35 years. With Protein, Specialty,...

Growth Marketing Analyst

  • Littleton, MA
  • 17 days ago
  • Littleton, MA
  • 17 days ago

Growth Marketing Analyst Workers Credit Union 72000.00 To 90000.00 (USD) Annually paid time off, paid holidays, tuition reimbursement, 401(k), remote work United States, Massachusetts, Littleton Jun...

Demographic Data for Massachusetts

Moving to Massachusetts? Find some basic demographic data about Massachusetts below.


Local
National
7,029,832
179,192

Marketing Analyst Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Data Analyst
This eight-course Professional Certificate from IBM prepares you with job-ready skills for an entry level data analyst role. Position yourself competitively and power your data analyst career for...
Cybersecurity Analyst
Get started in the exciting field of Cybersecurity with this IBM Cybersecurity Analyst Professional Certificate! Here you will learn all the important skills you need in order to become a...
Security Analyst Nanodegree Program
The goal of the Security Analyst Nanodegree Program is to equip students with the skills required to be successful in an analyst role. Our exclusive content is co-created and continually refined...

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Salary for Marketing Analyst Jobs in Massachusetts

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Analysts in Massachusetts offer the following education background
Bachelor's Degree
58.0%
Master's Degree
31.8%
Associate's Degree
3.0%
High School or GED
3.0%
Doctorate Degree
2.0%
Vocational Degree or Certification
1.7%
Some College
0.4%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Analysts in Massachusetts
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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