Marketing Administrator Jobs in Lancaster, PA
A Marketing Administrator is a key professional within the marketing industry who is responsible for coordinating, planning, and implementing marketing strategies to promote the company's products and services. They manage and analyze marketing data to support decision-making, monitor effective marketing campaigns, develop promotional materials, and coordinate events. Furthermore, they are involved in website management, social media presence, and customer relationship management. They also handle administrative tasks related to budgeting, contract negotiation, and vendor communication.
Essential skills for a Marketing Administrator include strong communication, analytical, and organizational skills, coupled with a deep understanding of marketing strategies and trends. They should be proficient in using digital marketing tools, such as Google Analytics, SEO tools, and CRM software. A Bachelor's degree in marketing or a related field is often required, and professional certifications such as Certified Marketing Management Professional (CMMP) or Certified Product Marketing Manager (CPMM) can be beneficial. Prior to becoming a Marketing Administrator, a professional may hold roles such as Marketing Coordinator, Marketing Assistant, or Digital Marketing Specialist.
Help execute integrated marketing campaigns. Stay current on design trends, marketing tools, and new ways to elevate brand storytelling....
RecWell Marketing Coordinator 2025-2026
- Elizabethtown, PA (16 miles from Lancaster, PA)
- 90+ days ago
- Elizabethtown, PA (16 miles from Lancaster, PA)
- 90+ days ago
RecWell Marketing Coordinator 2025-2026 Job Description: The RecWell Marketing Coordinator manages the social media and media production components of all areas of the RecWell office (Student...
Demographic Data for Lancaster, PA
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Salary for Marketing Administrator Jobs in Lancaster, PA
Highest Education Level
Marketing Administrators in Lancaster, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Administrator position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Email Campaigns
- Digital Content
- Integrated Marketing
- Google Ads
- Direct Mail
- Press Releases
- Event Marketing
- Marketing & Advertising
- Hootsuite
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- Social Media Management
- Journalism
- Adobe Creative Cloud
- Social Media Marketing
- Google Analytics
- WordPress
- Trade Shows
- Copywriting
- Adobe InDesign
- HubSpot
- Video Editing
- Media
- Content Development
- Adobe Illustrator
- Branding
- Adobe Creative Suite
- Graphic Design
- Proofreading
- Canva
- Photography
- Adobe
- Adobe Photoshop CC
- Public Relations
- Calendar Management
- Event Planning
- Strategy Development
- Customer Relationship Management
- Logistics
- Writing Skills
- Presentation
- Events
- Verbal Communication
- Collaboration
- Reporting
- Budgets
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Microsoft Word
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Communication Skills
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