Marketing Specialist Jobs in West Virginia
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services....
Clinical Marketing Liaison Career Opportunity Appreciated for your Clinical Rehab Liaison Skills - Clinical License Required Ever heard of a clinical rehab liaison? Are you looking to embark on a...
** The Email Marketing Specialist will be mainly focused on providing production support for various business-to-consumer (B2C) projects benefiting the company....
Overview We Need Your Next-Level Service Mindset at the Best in Pests. As part of the Orkin team, you’ll be critical to helping our customers feel we’ve delivered on our promise. That means...
Product Marketing Specialist, Vascular Compression
- Charleston, WV
- 6 days ago
- Charleston, WV
- 6 days ago
Come join our outstanding team as a product and U.S. marketing specialist for the market-leading VTE prevention portfolio including the Kendall SCD SmartFlow System and T.E.D....
wire and cable, is currently seeking a Marketing Specialist in our Culloden, WV location....
Job Category: Non-Classified Position Title: Social Media Specialist Location: WVSOM Main Campus, Lewisburg, WV Scheduled Hours Per Week: 37.5 FLSA Status: Exempt Job Description Summary: The...
Gold and Blue Nation, the official TV partner of West Virginia University Athletics and Learfield, is seeking a Digital Content Producer to lead our online coverage of the Mountaineers. The...
Staff Business Development Representative NEW
- Rocket Center, WV
- 13 days ago
- Rocket Center, WV
- 13 days ago
Staff Business Development Representative Northrop Grumman Yesterday Secret Unspecified Unspecified IT - Software Rocket Center, WV (ON-SITE/OFFICE) RELOCATION ASSISTANCE: Relocation assistance...
Spanish International Digital Marketing Specialist
- Charleston, WV
- 20 days ago
- Charleston, WV
- 20 days ago
You love executing digital marketing campaigns and seeing your website rise in the SERPs....
Hollister Co. - Brand Representative, Grand Central
- North Hills, WV
- 22 days ago
- North Hills, WV
- 22 days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Staff Business Development Representative
- Rocket Center, WV
- 23 days ago
- Rocket Center, WV
- 23 days ago
RELOCATION ASSISTANCE: Relocation assistance may be availableCLEARANCE TYPE: SecretTRAVEL: Yes, 50% of the Time Description At Northrop Grumman, our employees have incredible opportunities to work...
Hollister Co. - Brand Representative, Huntington
- Barboursville, WV
- 30+ days ago
- Barboursville, WV
- 30+ days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Work in close collaboration with regional sales managers and field marketing specialists to define and execute on a joint prospecting strategy....
Digital Content Producer/Multimedia Journalist - Wtap
- Parkersburg, WV
- 60+ days ago
- Parkersburg, WV
- 60+ days ago
About Gray Media: Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households. We...
Demographic Data for West Virginia
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Marketing Specialist Online Courses and Training Opportunities
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Salary for Marketing Specialist Jobs in West Virginia
Highest Education Level
Marketing Specialists in West Virginia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Collateral Development
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Content Marketing
- Web Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Sales Analysis
- Brand Awareness
- Hootsuite
- A/B Testing
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Direct Marketing
- Journalism
- Search Engine Optimization
- Google Analytics
- Social Media Management
- Competitive Analysis
- Copywriting
- Social Media Marketing
- Market Analysis
- Content Development
- HubSpot
- Ecommerce
- Branding
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Customer Relations
- Retail
- Verbal Communication
- Driving
- Writing Skills
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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