Marketing Specialist Jobs in Williamsburg, VA
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
- William & Mary
- Williamsburg, VA
- 11 days ago
- Williamsburg, VA
- 11 days ago
Job Requisition: JR101438 GRI Communications Specialist (Open) Department: CC00231 WM001 | PROV | GRI | Global Research Institute Job Description Summary: Launch Your Career in High-Impact...
RemoteIIC Senior Communications Specialist
- WM001 William & Mary
- Williamsburg, VA
- 12 days ago
- Williamsburg, VA
- 12 days ago
Job Profile: JP0470 - Senior Communications/Marketing Specialist - Exempt - Salary - S11 Qualifications: Compensation Grade: S11 Recruiting Start Date: 2026-05-18 Review Date: Position Restrictions:...
Remote- Travel + Leisure Co.
- Williamsburg, VA (2 miles from Williamsburg, VA)
- 13 days ago
- Williamsburg, VA (2 miles from Williamsburg, VA)
- 13 days ago
Community Marketing Agent Central Location, Phoebus, Hampton, Virginia, United States, 23666 1 Busch Gardens Blvd, Williamsburg, Virginia, United States, 23185 Community Marketing Program Full...
In PersonTitle: Community Marketing Agent
- Travel + Leisure Co.
- Hampton, VA (22 miles from Williamsburg, VA)
- 14 days ago
- Hampton, VA (22 miles from Williamsburg, VA)
- 14 days ago
We Put the World on Vacation Travel + Leisure Co. is the world's leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and...
In Person- Travel Leisure Resort Development Inc
- Williamsburg, VA
- 18 days ago
- Williamsburg, VA
- 18 days ago
We Put the World on Vacation Travel + Leisure Co. is the world's leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and...
In Person- Smile Doctors
- Yorktown, VA (12 miles from Williamsburg, VA)
- 22 days ago
- Yorktown, VA (12 miles from Williamsburg, VA)
- 22 days ago
The vision of Smile Doctors is our people-first culture which creates an environment of passionate, caring Team Members dedicated to providing fun and encouraging relationships with each other and...
In PersonIn-House Marketing Representative
- Career Site Brand
- Williamsburg, VA
- 22 days ago
- Williamsburg, VA
- 22 days ago
The In-House Marketing Representatives primary objective is to persuade qualified In-house guests to participate in a sales presentation during their stay on the property. They are responsible for...
In PersonDemographic Data for Williamsburg, VA
Moving to Williamsburg, VA? Find some basic demographic data about Williamsburg, VA below.
Marketing Specialist Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Marketing Specialist Jobs in Williamsburg, VA
Highest Education Level
Marketing Specialists in Williamsburg, VA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Product Support
- Marketing Communications
- Marketing Campaigns
- Multi-Channel Marketing
- Marketing Strategies
- Content Marketing
- Email Campaigns
- Digital Content
- Integrated Marketing
- Marketing Automation
- Google Ads
- Field Marketing
- Brand Marketing
- Brand Awareness
- Business to Consumers
- Press Releases
- Email Marketing
- Social Media Management
- Search Engine Optimization
- Journalism
- Digital Marketing
- Competitive Analysis
- Google Analytics
- Content Management
- Social Media Marketing
- Market Analysis
- Social Media Strategy
- Copywriting
- Branding
- Adobe InDesign
- Ecommerce
- Content Development
- HubSpot
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Sales & Marketing
- Merchandising
- Liaison
- Public Relations
- Artificial Intelligence
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Retail
- Business Development
- Presentation
- Events
- Driving
- Customer Relations
- Writing Skills
- Verbal Communication
- Reporting
- Collaboration
- Flexibility
- Sales
- Microsoft Excel
- Research Skills
- Project Management
- Microsoft Office
- Staff Supervision
- Scheduling
- Customer Service
- Time Management
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Marketing Specialist Related Career Advice Articles
9 Marketing Jobs That You Can Perform From Home
For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.
Read article »
Essential Skills for Top Marketing Professionals
Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.
Read article »
5 Marketing Certifications That Can Boost Your Career
An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.
Read article »