Marketing Specialist Jobs in Springfield, VA

A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.

Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.

1-15 of 116 Jobs

Associate, Marketing Business Intelligence

  • Humana
  • Washington, DC (14 miles from Springfield, VA)
  • 3 hours ago
  • Washington, DC (14 miles from Springfield, VA)
  • 3 hours ago

Become a part of our caring community Humanas Marketing organization is seeking an Associate, Marketing Business Intelligence Engineer to join the Marketing Analytics team as a Business...

Remote

Transit Marketing Specialist (Social Media Specialist), Grade 21

  • Montgomery County (MD)
  • Rockville, MD (20 miles from Springfield, VA)
  • 15 hours ago
  • Rockville, MD (20 miles from Springfield, VA)
  • 15 hours ago

Experience setting up paid social media-based marketing campaigns. Experience writing in a customer-focused setting, for the public, and in AP style for media....

Remote

Senior Marketing Specialist (Global User Campaign Specialist)

  • Wolters Kluwer
  • Washington, DC (14 miles from Springfield, VA)
  • 2 days ago
  • Washington, DC (14 miles from Springfield, VA)
  • 2 days ago

Required Qualifications 5+ years of experience in user campaigns, lifecycle marketing, customer marketing, campaign operations, or enablement....

In Person

Sales & Marketing Associates

  • Hitek Staffing
  • Ashburn, VA (20 miles from Springfield, VA)
  • 2 days ago
  • Ashburn, VA (20 miles from Springfield, VA)
  • 2 days ago

Now Hiring: Sales & Marketing Associates (Part-Time / Full-Time) Location: Ashburn, Virginia We are seeking energetic, results-driven Sales & Marketing Associates to join our growing team. This is...

In Person

Communications & Social Media Specialist (PIO I), Grade N21

  • Montgomery County (MD)
  • Rockville, MD (20 miles from Springfield, VA)
  • 2 days ago
  • Rockville, MD (20 miles from Springfield, VA)
  • 2 days ago

The salary range above represents this positions earning potential. The anticipated hiring range for this position will be $70,556 per year to $88,255 per year, based on the candidates...

Remote

Graphics and Marketing Associate

  • Shakespeare Theatre Company
  • Washington, DC (14 miles from Springfield, VA)
  • 3 days ago
  • Washington, DC (14 miles from Springfield, VA)
  • 3 days ago

GRAPHICS AND MARKETING ASSOCIATE CATEGORY: ADMINISTRATIVE Shakespeare Theatre Company Washington, DC US JOB DETAILS DESCRIPTION Shakespeare Theatre Company seeks a Graphics and Marketing Associate...

In Person

SEO Specialist (Strategy & Growth)

  • Jobgether
  • Washington, DC (14 miles from Springfield, VA)
  • 4 days ago
  • Washington, DC (14 miles from Springfield, VA)
  • 4 days ago

SEO Specialist (Strategy & Growth) This position is posted by Jobgether on behalf of a partner company. We are currently looking for a SEO Specialist (Strategy & Growth) in Italy. This role is...

Remote

Student CMO (Campus Marketing Officer Marketing Intern)

  • Barnes & Noble Education, Inc.
  • College Park, MD (23 miles from Springfield, VA)
  • 4 days ago
  • College Park, MD (23 miles from Springfield, VA)
  • 4 days ago

Help plan and execute student-focused marketing campaigns, promotions, and events....

In Person Internship

Audi Brand Specialist - Audi Ft. Washington

  • Holman Automotive
  • Fort Washington, MD (14 miles from Springfield, VA)
  • 5 days ago
  • Fort Washington, MD (14 miles from Springfield, VA)
  • 5 days ago

Holman is a family-owned, global automotive services organization anchored by our deeply rooted core values and principles that have enabled us to continue Driving What's Right throughout the last...

In Person

Marketing Associate

  • Tyto Athene, LLC
  • Herndon, VA (14 miles from Springfield, VA)
  • 5 days ago
  • Herndon, VA (14 miles from Springfield, VA)
  • 5 days ago

Tyto Athene is looking for a driven and versatile Marketing Associate to support our subsidiary, stackArmor full time. stackArmor is a fast-growing cybersecurity and cloud compliance company...

Hybrid

Brand Strategist

  • Washington, DC (14 miles from Springfield, VA)
  • 5 days ago
  • Washington, DC (14 miles from Springfield, VA)
  • 5 days ago

Benefits: Insurance (Health, Dental), 401K with match and profit-sharing, Disability/life insurance, casual environment, 4 weeks PTO, flex schedule, professional development budget About the Role...

In Person

Brand Specialist / EV Sales Polestar (NW Downtown DC)

  • DARCARS Automotive Group
  • Washington, DC (14 miles from Springfield, VA)
  • 6 days ago
  • Washington, DC (14 miles from Springfield, VA)
  • 6 days ago

Brand Specialist / EV Sales - Polestar (NW Downtown DC) **Salary starting at $45K + bonus & commission, potential earning up to $70K+** Polestar is expanding. They are detail obsessed, performance...

In Person

Communications Specialist

  • Prince William County Government
  • Prince William, VA (8 miles from Springfield, VA)
  • 10 days ago
  • Prince William, VA (8 miles from Springfield, VA)
  • 10 days ago

Communications Specialist Salary See Position Description Location Prince William County, VA Job Type Full-Time (FT) Job Number 202610569 Department EXECUTIVE MANAGEMENT Division COMMUNICATIONS...

In Person

Email Marketing Specialist

  • American Nurses Association
  • Silver Spring, MD (21 miles from Springfield, VA)
  • 11 days ago
  • Silver Spring, MD (21 miles from Springfield, VA)
  • 11 days ago

Career Title: Email Marketing Specialist Department: Communications and Strategic Engagement Salary: Competitive salary commensurate with experience FLSA: Exempt Note: Union Dues are 1.44% of bi-weekly...

In Person

Senior Marketing Communications Specialist (Writer/Editor)

  • Wilson Sonsini Goodrich & Rosati
  • Washington, DC (14 miles from Springfield, VA)
  • 11 days ago
  • Washington, DC (14 miles from Springfield, VA)
  • 11 days ago

Wilson Sonsini is the premier legal advisor to technology, life sciences, and other growth enterprises worldwide. We represent companies at every stage of development, from entrepreneurial...

Remote

Demographic Data for Springfield, VA

Moving to Springfield, VA? Find some basic demographic data about Springfield, VA below.


Local
National
8,631,637
205,142

Marketing Specialist Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Paediatric Dentistry for Non-Specialists
This course aims to provide you with the practical advice and guidance you need to treat childrens dental issues and emergencies, achieving excellent results. Apart from various treatment options,...
Become a Social Media Marketing Specialist
Master social media with our online social media marketing courses! Learn to create, launch, and analyze strategies through social media marketing training courses online. Sudden urge to change...
Foundations of Marketing: How to Build a Modern Marketing Plan
Marketing is everywhere, with every business utilising it in some form. A critical part of successful marketing is understanding the marketing mix and knowing how to adapt it to your specific...

Title Synonyms

Users interested in this job title also searched for the following job titles


Salary for Marketing Specialist Jobs in Springfield, VA

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Specialists in Springfield, VA offer the following education background
Bachelor's Degree
64.7%
Master's Degree
22.3%
Associate's Degree
4.4%
High School or GED
4.2%
Vocational Degree or Certification
2.4%
Doctorate Degree
1.2%
Some College
0.5%
Some High School
0.3%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Specialists in Springfield, VA
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


Other Career Titles

Here are some other career titles that require similar skills



Marketing Specialist Related Career Advice Articles

Woman meeting her team virtually for her new remote marketing job
9 Marketing Jobs That You Can Perform From Home

For marketing professionals, there are plenty of opportunities to work from home. Here are some remote marketing jobs to consider in your search.

Read article »
marketing team analyzing data
Essential Skills for Top Marketing Professionals

Knowing which of your skills to call attention to in your resume and interviews can be a daunting task. The guide below describes top aptitudes for marketing specialists in the modern era.

Read article »
male marketing professional taking an online course on his laptop
5 Marketing Certifications That Can Boost Your Career

An undergraduate or master’s degree in marketing is great, but not everyone has this advantage. Sometimes marketing professionals desire to further their education without going back to the classroom. Marketing certifications are one approach.

Read article »