Marketing Specialist Jobs in Richmond, VA
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Job Description Job Title: Recruitment Marketing Specialist Department: Talent Acquisition / Marketing Reports To: Director of Marketing and Brand Development FLSA Status: Exempt Location: Richmond,...
In PersonMECCA's Communications team plays a key role in keeping our Customer Care team informed, connected and empowered to deliver exceptional customer experiences. We're looking for a Communications...
In PersonBusiness Development Associate
- Virginia Commonwealth University
- Richmond, VA
- 11 days ago
- Richmond, VA
- 11 days ago
Advertising Summary: At the VCU Office of the Vice President for Research and Innovation, our mission is to foster transformative research, discovery, and innovation at Virginia Commonwealth...
HybridRecruitment Marketing Specialist
- Estes Express Lines, Inc.
- Richmond, VA
- 11 days ago
- Richmond, VA
- 11 days ago
campaigns Regular attendance is required....
In PersonBrand Representative - Chesterfield Towne Center, Hollister
- A&F Stores, Inc.
- Chesterfield, VA (12 miles from Richmond, VA)
- 26 days ago
- Chesterfield, VA (12 miles from Richmond, VA)
- 26 days ago
Our Brand Representatives bring our store experience to lifeengaging customers with care, representing our brand authentically, and helping create a welcoming environment for all. This role is a...
In PersonSocial Media Specialist, Apartments.com - Richmond, VA
- Costar Group, Inc.
- Richmond, VA
- 28 days ago
- Richmond, VA
- 28 days ago
Role Description: The Social Media Marketing Specialist is responsible for onboarding clients, managing client social media accounts, product delivery, and coaching clients on social media....
In PersonSocial Media Specialist, Homes.com Richmond, VA
- CoStar Group
- Richmond, VA
- 30+ days ago
- Richmond, VA
- 30+ days ago
Social Media Specialist, Homes.com Richmond, VA Job Description Who is CoStar Group? CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information,...
In PersonOutside Marketing Representative
- CMC
- Ashland, VA (12 miles from Richmond, VA)
- 30+ days ago
- Ashland, VA (12 miles from Richmond, VA)
- 30+ days ago
it's what's inside that counts_______________________________ There's more to CMC than our products and the buildings, structures, and roads they go into. At CMC, it's the people inside our...
In PersonOutside Marketing Representative
- Commercial Metals
- Hanover, VA (17 miles from Richmond, VA)
- 30+ days ago
- Hanover, VA (17 miles from Richmond, VA)
- 30+ days ago
it's what's inside that counts _______________________________ Theres more to CMC than our products and the buildings, structures, and roads they go into. At CMC, its the people inside our...
In PersonRole Overview Sodexo is seeking a Field Marketing Specialist for a University in the Richmond, VA area. This role will support all Marketing and Sodexo brand management needs....
In Person- Anton Paar USA
- Ashland, VA (12 miles from Richmond, VA)
- 30+ days ago
- Ashland, VA (12 miles from Richmond, VA)
- 30+ days ago
As a Digital Marketing Specialist, you are a key member of the Marketing Team who produces content for the digital market place in collaboration with the business unit teams....
In Person- Gilbane Building Company
- Richmond, VA
- 45+ days ago
- Richmond, VA
- 45+ days ago
Overview Gilbane Building is seeking a creative and driven Marketing Specialist II to join our Southeast Division....
In PersonMarketing and Communications Specialist ll
- Richmond Behavioral Health
- Richmond, VA
- 45+ days ago
- Richmond, VA
- 45+ days ago
Title Marketing and Communications Specialist ll Description Job Summary Develop and execute comprehensive external communication strategies to raise awareness, extend reach, engage stakeholders,...
In PersonEmail Marketing/ eCommerce Specialist
- Nextten Stauer, LLC
- Richmond, VA
- 45+ days ago
- Richmond, VA
- 45+ days ago
Key Responsibilities Email Marketing & CRM (Primary Focus) Execute email marketing campaigns to drive revenue, engagement, and retention Build and deploy campaigns to a 500K+ subscriber base with a...
In PersonOverview: Specializes in marketing and market strategy for a select practice. Collaborates with practice leaders and business development directors on marketing strategies, target clients and...
In PersonDemographic Data for Richmond, VA
Moving to Richmond, VA? Find some basic demographic data about Richmond, VA below.
Marketing Specialist Online Courses and Training Opportunities
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Salary for Marketing Specialist Jobs in Richmond, VA
Highest Education Level
Marketing Specialists in Richmond, VA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Product Support
- Marketing Communications
- Marketing Campaigns
- Multi-Channel Marketing
- Marketing Strategies
- Content Marketing
- Email Campaigns
- Digital Content
- Integrated Marketing
- Marketing Automation
- Google Ads
- Field Marketing
- Campaign Management
- Brand Marketing
- Brand Awareness
- Business to Consumers
- Press Releases
- Email Marketing
- Social Media Management
- Search Engine Optimization
- Journalism
- Digital Marketing
- Competitive Analysis
- Google Analytics
- Content Management
- Social Media Marketing
- Market Analysis
- Social Media Strategy
- Copywriting
- Branding
- Adobe InDesign
- Content Development
- HubSpot
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Sales & Marketing
- Merchandising
- Liaison
- Public Relations
- Artificial Intelligence
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Retail
- Business Development
- Presentation
- Events
- Driving
- Customer Relations
- Writing Skills
- Verbal Communication
- Reporting
- Collaboration
- Flexibility
- Sales
- Microsoft Excel
- Research Skills
- Project Management
- Microsoft Office
- Staff Supervision
- Scheduling
- Customer Service
- Time Management
- Leadership
- Communication Skills
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