Marketing Specialist Jobs in Rochester, NY
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Overview As a Business Development Associate, you will manage high-level business development; renewals and growth of Managed Services sales in an assigned existing customer base as well as new...
Job Summary The Urban League of Rochester seeks a creative, driven, and mission-aligned Business Development & Executive Marketing Specialist to play a critical dual role in supporting both the organizations...
Overview We are currently looking for a Customer Relations Specialist to play a pivotal role in helping to support excellent customer service, customer retention and new customer acquisition. As a...
Hollister Co. - Brand Representative, Eastview
- Victor, NY (15 miles from Rochester, NY)
- 18 days ago
- Victor, NY (15 miles from Rochester, NY)
- 18 days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Web Specialist, Marketing and Communications
- Irondequoit, NY (5 miles from Rochester, NY)
- 22 days ago
- Irondequoit, NY (5 miles from Rochester, NY)
- 22 days ago
Web Specialist Department: Marketing and Communications Location: Riedman Campus Hours Per Week: 40 Schedule: Monday - Friday 8am - 4:30pm SUMMARY The Web Specialist is responsible for content...
As a community, the University of Rochester is defined by a deep commitment to Meliora - Ever Better. Embedded in that ideal are the values we share: equity, leadership, integrity, openness,...
Purpose: The Marketing Operations Specialist works under the guidance of the Director of Marketing and supports the Marketing team by assisting with the execution of marketing initiatives. This...
Lead Communications Specialist
- Brighton, NY (3 miles from Rochester, NY)
- 30+ days ago
- Brighton, NY (3 miles from Rochester, NY)
- 30+ days ago
As a community, the University of Rochester is defined by a deep commitment to Meliora - Ever Better. Embedded in that ideal are the values we share: equity, leadership, integrity, openness,...
Marketing Representative (Webster Campus)
- Webster, NY (9 miles from Rochester, NY)
- 30+ days ago
- Webster, NY (9 miles from Rochester, NY)
- 30+ days ago
Marketing Representative (Webster Campus) St. Ann's Community - 3.6 Webster, NY Job Details Full-time $58,000 - $66,000 a year 14 hours ago Benefits Commuter assistance Health insurance Dental...
Overview We Need Your Next-Level Service Mindset at the Best in Pests. As part of the Orkin team, you’ll be critical to helping our customers feel we’ve delivered on our promise. That means...
Hyper Wellness Representative/Sales and Marketing Associate
- Rochester, NY
- 90+ days ago
- Rochester, NY
- 90+ days ago
Benefits: Bonus based on performance Employee discounts Opportunity for advancement Paid time off Wellness resources Benefits/Perks A competitive salary plus bonuses Flexible Schedules Casual...
Hyper Wellness Representative/Sales and Marketing Associate
- Pittsford, NY (8 miles from Rochester, NY)
- 90+ days ago
- Pittsford, NY (8 miles from Rochester, NY)
- 90+ days ago
Benefits: Bonus based on performance Employee discounts Opportunity for advancement Paid time off Wellness resources Benefits/Perks A competitive salary plus bonuses Flexible Schedules Casual...
Abercrombie & Fitch - Brand Representative, Eastview
- Pittsford, NY (8 miles from Rochester, NY)
- 90+ days ago
- Pittsford, NY (8 miles from Rochester, NY)
- 90+ days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Essential Duties: Inbound conversion processing Outbound appointment setting for sales team from inbound conversion Qualify Leads from marketing campaigns as sales opportunities Management of sales...
Demographic Data for Rochester, NY
Moving to Rochester, NY? Find some basic demographic data about Rochester, NY below.
Marketing Specialist Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Specialist Jobs in Rochester, NY
Highest Education Level
Marketing Specialists in Rochester, NY offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Content Marketing
- Web Marketing
- Sprout Social
- Demand Generation
- Keyword Research
- Product Marketing
- Email Campaigns
- Marketing Automation
- Digital Content
- Google Ads
- Press Releases
- Event Marketing
- Brand Awareness
- Hootsuite
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- Social Media Management
- Competitive Analysis
- Search Engine Marketing
- Storytelling
- Journalism
- Social Media Marketing
- Google Analytics
- Market Analysis
- Trade Shows
- Ecommerce
- Copywriting
- HubSpot
- Media
- Content Development
- Adobe Creative Suite
- Canva
- Adobe
- Liaison
- Merchandising
- Strategy Development
- Customer Satisfaction
- Distribution
- Retail
- Business Development
- Customer Relations
- Prioritizing
- Driving
- Presentation
- Events
- Verbal Communication
- Collaboration
- Reporting
- Flexibility
- Bachelor's Degree
- Multitasking
- Project Management
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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