Marketing Specialist Jobs in Buffalo, NY
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
How you'll make an impact As a Marketing Specialist, you'll play a key role in shaping the future of our business....
In Person- Agilent Technologies, Inc.
- Buffalo, NY
- 5 days ago
- Buffalo, NY
- 5 days ago
Job Description The Paid Social Media Specialist oversees executing, monitoring and optimizing paid advertising campaigns across social platforms (Meta, LinkedIn, etc.) with a relentless focus on...
Remote- NPAworldwide Recruitment Network
- Buffalo, NY
- 6 days ago
- Buffalo, NY
- 6 days ago
Senior Marketing Specialist (OOJ - 45905) NPAworldwide Recruitment Network update Last updated: May/26/2026 Job Description Senior Marketing Specialist Sales & Marketing | Full-Time | Exempt Our client...
RemoteProduct Marketing Specialist - Clinical NA
- Ivoclar Vivadent
- Amherst, NY (10 miles from Buffalo, NY)
- 13 days ago
- Amherst, NY (10 miles from Buffalo, NY)
- 13 days ago
Product Marketing Specialist -Clinical NA Location: Amherst, NY The salary range for this position is between $55,000-$65,000 annually, depending on experience, qualifications and location....
In PersonPublic Relations Specialist (Anticipated) (LoGuidice)
- Erie 2 BOCES
- Angola, NY (19 miles from Buffalo, NY)
- 16 days ago
- Angola, NY (19 miles from Buffalo, NY)
- 16 days ago
Public Relations Specialist (Anticipated) (LoGuidice) Required Application Type Teacher / Admin Salary/Pay Scale $59,869 Job Description NOTICE OF ANTICIPATED VACANCY Posting Date: May 15, 2026...
In PersonJob Requirements The Digital Marketing Specialist is responsible for strategic execution of marketing campaign materials for the Stark Tech Building Solutions teams....
In PersonBrand Representative - Walden Galleria, Abercrombie & Fitch
- A&F Stores, Inc.
- Cheektowaga, NY (3 miles from Buffalo, NY)
- 26 days ago
- Cheektowaga, NY (3 miles from Buffalo, NY)
- 26 days ago
Our Brand Representatives bring our store experience to lifeengaging customers with care, representing our brand authentically, and helping create a welcoming environment for all. This role is a...
In PersonBrand Representative - Walden Galleria, Hollister
- A&F Stores, Inc.
- Cheektowaga, NY (3 miles from Buffalo, NY)
- 26 days ago
- Cheektowaga, NY (3 miles from Buffalo, NY)
- 26 days ago
Our Brand Representatives bring our store experience to lifeengaging customers with care, representing our brand authentically, and helping create a welcoming environment for all. This role is a...
In PersonExperience executing multi-channel marketing campaigns. Strong attention to detail and quality standards. Ability to manage multiple content streams simultaneously....
In PersonSenior Business Communications Specialist Location: Buffalo, NY Employment: Temp (12 months) Industry: Banking Compensation: $55.00/hr. Schedule: 40 hours/week About the Opportunity: Develops and...
In Person- Delaware North Companies
- Buffalo, NY
- 30+ days ago
- Buffalo, NY
- 30+ days ago
As a Digital Marketing Specialist, you will be responsible for owning the execution and optimization of email marketing campaigns for assigned stakeholder groups....
In PersonDemographic Data for Buffalo, NY
Moving to Buffalo, NY? Find some basic demographic data about Buffalo, NY below.
Marketing Specialist Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Specialist Jobs in Buffalo, NY
Highest Education Level
Marketing Specialists in Buffalo, NY offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Product Support
- Marketing Communications
- Marketing Campaigns
- Multi-Channel Marketing
- Marketing Strategies
- Content Marketing
- Email Campaigns
- Digital Content
- Integrated Marketing
- Marketing Automation
- Google Ads
- Field Marketing
- Brand Marketing
- Brand Awareness
- Business to Consumers
- Press Releases
- Email Marketing
- Social Media Management
- Search Engine Optimization
- Journalism
- Digital Marketing
- Competitive Analysis
- Google Analytics
- Content Management
- Social Media Marketing
- Market Analysis
- Social Media Strategy
- Copywriting
- Branding
- Adobe InDesign
- Ecommerce
- Content Development
- HubSpot
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Sales & Marketing
- Merchandising
- Liaison
- Public Relations
- Artificial Intelligence
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Retail
- Business Development
- Presentation
- Events
- Driving
- Customer Relations
- Writing Skills
- Verbal Communication
- Reporting
- Collaboration
- Flexibility
- Sales
- Microsoft Excel
- Research Skills
- Project Management
- Microsoft Office
- Staff Supervision
- Scheduling
- Customer Service
- Time Management
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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