Marketing Specialist Jobs in Albany, NY
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Overview We are currently looking for a Customer Relations Specialist to play a pivotal role in helping to support excellent customer service, customer retention and new customer acquisition. As a...
- Ballston Spa, NY (18 miles from Albany, NY)
- 4 days ago
- Ballston Spa, NY (18 miles from Albany, NY)
- 4 days ago
A DAY IN THE LIFE OF THE MARKETING SPECIALIST: As the Marketing Specialist, you will be responsible for creating marketing communications and collateral materials that effectively describe and promote...
Come join our outstanding team as a product and U.S. marketing specialist for the market-leading VTE prevention portfolio including the Kendall SCD SmartFlow System and T.E.D....
- Castleton on Hudson, NY (15 miles from Albany, NY)
- 7 days ago
- Castleton on Hudson, NY (15 miles from Albany, NY)
- 7 days ago
Overview We Need Your Next-Level Service Mindset at the Best in Pests. As part of the Orkin team, you’ll be critical to helping our customers feel we’ve delivered on our promise. That means...
- Waterford, NY (7 miles from Albany, NY)
- 21 days ago
- Waterford, NY (7 miles from Albany, NY)
- 21 days ago
Product Marketing Specialist Waterford, NY ( Marketing Job Type Full-time Description We are seeking a creative and detail-oriented Product Marketing Specialist to support the launch of an exciting...
Company Description Abercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Make a difference with a career ininsurance At The Cincinnati InsuranceCompanies, we put people first and apply the Golden Rule to our dailyoperations. To put this into action, were looking for...
Equal Employment Opportunity/M/F/disability/protected veteran status Location: Albany, NY Category: Administrative Posted On: Thu Apr 3 2025 Job Description: JOB SUMMARY The New York Center for...
We are seeking an experienced Commercial Lines Marketing Manager to work with contractors and real estate accounts. This role involves managing a portfolio of middle to large-market clients. The...
Outside Sales - Market Development Specialist _Berkshire County
- Albany, NY
- 30+ days ago
- Albany, NY
- 30+ days ago
Overview At W.B. Mason, we believe in more than just delivering workplace essentials were passionate about building stronger communities. For over 125 years, weve been a proud part of the...
Qualify leads from marketing campaigns as sales opportunities. Contact potential clients through cold calls and emails. Present our company to potential clients....
At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working...
Communications Specialist 1 (State Police)
- Latham, NY (1 mile from Albany, NY)
- 45+ days ago
- Latham, NY (1 mile from Albany, NY)
- 45+ days ago
Please note: State agencies that contact job applicants do not usually request personal or financial information via text message or over the phone in connection with your response to a job...
Entry Level Outside Sales - Market Development Specialist
- Albany, NY
- 60+ days ago
- Albany, NY
- 60+ days ago
Overview At W.B. Mason, we believe in more than just delivering workplace essentials were passionate about building stronger communities. For over 125 years, weve been a proud part of the...
- Troy, NY (11 miles from Albany, NY)
- 90+ days ago
- Troy, NY (11 miles from Albany, NY)
- 90+ days ago
strategies for key IA internal and external audiences, including special constituencies such as annual donors, parents, young and graduate alumni, reunion classes, corporate partners, students, and...
Demographic Data for Albany, NY
Moving to Albany, NY? Find some basic demographic data about Albany, NY below.
Marketing Specialist Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Specialist Jobs in Albany, NY
Highest Education Level
Marketing Specialists in Albany, NY offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Collateral Development
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Content Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Sprout Social
- Sales Analysis
- Brand Awareness
- Hootsuite
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Direct Marketing
- Journalism
- Search Engine Optimization
- Google Analytics
- Social Media Management
- Competitive Analysis
- Copywriting
- Social Media Marketing
- Market Analysis
- WordPress
- Content Development
- HubSpot
- Ecommerce
- Branding
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Customer Relations
- Retail
- Verbal Communication
- Driving
- Writing Skills
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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