Marketing Specialist Jobs in Maryland
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.

Marketing Communications Specialist
- Service Coordination
- Baltimore, MD
- 9 days ago
- Service Coordination
- Baltimore, MD
- 9 days ago
Support the execution of marketing campaigns, including list management and performance tracking....
About the role: We are currently seeking a Marketing Specialist to join our team! The Marketing Specialist will contribute to our organization's visual marketing efforts....
Benefits Start Day 1 for Full-Time Colleagues - No Waiting Period! For more information about our benefits, see below! We are proud to be a member of the Rentokil family of companies, the global...
What you'll be doing day to day As a Local Retail Marketing Specialist, supporting omnichannel growth and brand positioning in a market, you will: Lead the implementation of internal communication strategies...
Back to all jobs Digital Marketing Specialist 3015 University Blvd W, Kensington, MD, USA 58,500-72,000 per year Salary Full Time Digital Marketing Specialist - Kensington, MD Signal Financial is a...
DLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a...
** The Email Marketing Specialist will be mainly focused on providing production support for various business-to-consumer (B2C) projects benefiting the company....
We are seeking a Communications Specialist who will be a member of the Peabody Institute?s Marketing and Communications Office, the Communications Specialist is responsible for managing the...
Marketing & Communications Specialist - Association for Molecular Pathology (AMP)
- Rockville, MD
- 6 days ago
- Rockville, MD
- 6 days ago
Job Title: Marketing and Communications Specialist Status: Full time (37.5 hours/week), Non-exempt Reports to: Marketing and Communications Director Salary Range: $55,000 to $70,000 per year...
This Job Description May Cause Extreme Excitement and Career Growth At AMP Sales & Marketing Solutions, we believe a great workplace isnt just something we say its something you can feel when you...
Bethesda, MD, 20814At Bozzuto, every member of our organization shares an unyielding desire to promote goodness for those around them.We do this every day as we design, build, manage, and maintain...
Product Marketing Specialist, Vascular Compression
- Annapolis, MD
- 6 days ago
- Annapolis, MD
- 6 days ago
Come join our outstanding team as a product and U.S. marketing specialist for the market-leading VTE prevention portfolio including the Kendall SCD SmartFlow System and T.E.D....
(Ellicott City, MD) is looking for Marketing Specialist....
Market Development Representative - On Premise Annapolis/Southern MD
- Annapolis, MD
- 7 days ago
- Annapolis, MD
- 7 days ago
Sazerac Company Overview Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the...
We're looking for a detail-oriented, data-driven Senior Marketing Specialist, CRM Strategy to join the CRM team, focused on executing strategy-led lifecycle programs across email, push, and SMS....
Demographic Data for Maryland
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Marketing Specialist Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Specialist Jobs in Maryland
Highest Education Level
Marketing Specialists in Maryland offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Collateral Development
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Content Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Sales Analysis
- Brand Awareness
- Hootsuite
- A/B Testing
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Direct Marketing
- Journalism
- Search Engine Optimization
- Google Analytics
- Social Media Management
- Competitive Analysis
- Copywriting
- Social Media Marketing
- Market Analysis
- WordPress
- Content Development
- HubSpot
- Ecommerce
- Branding
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Customer Relations
- Retail
- Verbal Communication
- Driving
- Writing Skills
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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