Marketing Specialist Jobs in Maryland
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Description Position Overview The Marketing and Communications team is seeking a creative and analytical Senior Brand Strategist to join our corporate Marketing and Communications team at Leidos,...
Requisition ID: 117569 Communications Specialist The SENSE Network, an international Network supporting research on the role of sensory functioning on health and aging, is seeking a Communications...
Qualify leads from marketing campaigns as sales opportunities. Contact potential clients through cold calls and emails. Present our company to potential clients....
Responsibilities: Execute dynamic direct marketing campaigns to generate leads and boost brand awareness. Conduct thorough market research to identify potential clients and industry trends....
CategoryPart TimeApplication DeadlineOpen until filledDepartmentStrategic Marketing and Brand ManagementContact Alison Hunt ... Salary This part-time position will be placed on the College hourly...
Job Summary Job Description What is the opportunity? Embrace RBC Wealth Managements core values and inclusive culture as an integral part of our branch serving financial advisors and our clients....
Digital Marketing Specialist - Full-time with Benefits
- Frederick, MD
- 4 days ago
- Frederick, MD
- 4 days ago
Under direction from the Manager of Marketing & Communications, the Digital Marketing Specialist is responsible for the development, maintenance, and monitoring of digital communication initiatives...
Develop and implement marketing strategies to support enrollment goals....
Why You'll Love this Role Cribl is looking for an Event Marketing Specialist who is dynamic, passionate, and analytical to join our corporate events team....
Sr Principal Public Relations Representative (International)
- Linthicum, MD
- 5 days ago
- Linthicum, MD
- 5 days ago
Requisition ID: R10179944 Category: Communications Location: Falls Church, Virginia, United States of America | Linthicum, Maryland, United States of America Clearance Type: Secret Telecommute:...
GEBA is seeking a dynamic and detail-oriented Programs Marketing Specialist to support the implementation and marketing of all member programs-- related to direct and digital marketing, communications...
The Marketing Specialist is responsible for developing and supporting all company sales initiatives....
Marketing Specialist - Physician Relations
- Silver Spring, MD
- 6 days ago
- Silver Spring, MD
- 6 days ago
The Marketing Specialist - Physician Relations will support the Physician Relations team by assisting in the planning and execution of provider-facing marketing campaigns and initiatives....
Your Opportunity We're looking for a full-time, experienced Marketing Specialist to support our Environmental Services (ES) team in the U.S. Northeast....
City National Bank Senior Secondary Marketing Operations Specialist in Annapolis , Maryland SENIOR SECONDARY MARKETING SPECIALIST WHAT IS THE OPPORTUNITY?...
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Salary for Marketing Specialist Jobs in Maryland
Highest Education Level
Marketing Specialists in Maryland offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Collateral Development
- Marketing Campaigns
- Content Marketing
- Marketing Strategies
- Marketing Communications
- Pardot
- Web Marketing
- Digital Content
- Keyword Research
- Marketing Automation
- Email Campaigns
- Google Ads
- Marketing Operations
- AP Stylebook
- Brand Awareness
- Hootsuite
- Email Marketing
- Market Planning
- Media Relations
- Press Releases
- Digital Marketing
- Search Engine Optimization
- Journalism
- Social Media Management
- Competitive Analysis
- Google Analytics
- Brand Development
- WordPress
- Market Analysis
- Social Media Marketing
- Market Research
- Content Development
- HubSpot
- Branding
- Media
- Canva
- Adobe Creative Suite
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Business Development
- Salesforce
- Customer Relations
- Customer Relationship Management
- Driving
- Retail
- Writing Skills
- Verbal Communication
- Presentation
- Events
- Collaboration
- Budgets
- Bachelor's Degree
- Reporting
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Microsoft Excel
- Problem Solving
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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