Marketing Specialist Jobs in Springfield, IL
A Marketing Specialist is a professional who designs and implements marketing strategies for a company, increasing its visibility and profitability. They study market trends, consumer behavior, competitors, and all aspects of marketing, then apply this information to create strategies that increase customer engagement and drive sales. They may also be involved in developing pricing strategies, identifying marketing opportunities, and tracking the effectiveness of marketing campaigns. These professionals work closely with other team members, such as the sales team, public relations personnel, and product developers.
Key skills for a Marketing Specialist include exceptional communication, creativity, analytical thinking, project management, and digital marketing skills. Knowledge of marketing software and online applications like CRM tools, online analytics, and Google Adwords is often required. While a bachelor's degree in marketing or a related field is typically needed, certifications such as a Certified Professional Marketer (CPM), Certified Marketing Management Professional (CMMP), or a Digital Marketing Certification can give candidates an edge. Prior roles that can lead to becoming a Marketing Specialist may include Marketing Coordinator, Marketing Assistant, or Sales Representative.
Senior Communications Specialist, Digital Content
- Springfield, IL
- 1 day ago
- Springfield, IL
- 1 day ago
Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right...
Key Responsibilities Support In-Store Execution: Ensure 100% execution of in-store marketing strategies, including displays, merchandising, and promotional setups, to maintain consistent brand visibility...
1 year of experience in social media, content development, or community management, with an understanding of social media platforms and trends and/or in a corporatesetting + Platform Expertise:...
Emerson Tool Company is looking for a Marketing Specialist to support a range of marketing activities for industry leading brands in the retail and commercial cleaning market segments....
Senior Field Marketing Specialist Company: Oracle Location: Springfield, IL Date Posted: 6/3/25, 4:44 AM Job Description We are seeking an experienced and results-oriented Senior Field Marketing Specialist...
Sales and Marketing Specialist [Springfield]
- Southern View, IL (3 miles from Springfield, IL)
- 13 days ago
- Southern View, IL (3 miles from Springfield, IL)
- 13 days ago
This Job Description May Cause Extreme Excitement and Career Growth At AMP Sales & Marketing Solutions, we believe a great workplace isn't just something we say - it's something you can feel when...
Marketing Campaigns team....
. + Work with Marketing to communicate the results of marketing campaigns and provide feedback to improve the success of future campaigns. + Support other Sales and Marketing initiatives to increase...
Part-Time Marketing Specialist - A1417074CHI_11-4658
- Springfield, IL
- 30+ days ago
- Springfield, IL
- 30+ days ago
to support the execution of B2B marketing campaigns that drive brand awareness, lead generation, and sales enablement....
North America Regional Marketing Specialist - 5526026004_11-6854
- Springfield, IL
- 30+ days ago
- Springfield, IL
- 30+ days ago
campaigns....
This Job Description May Cause Extreme Excitement and Career Growth At AMP Sales & Marketing Solutions, we believe a great workplace isn't just something we say it's something you can feel when...
Demographic Data for Springfield, IL
Moving to Springfield, IL? Find some basic demographic data about Springfield, IL below.
Marketing Specialist Online Courses and Training Opportunities
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Salary for Marketing Specialist Jobs in Springfield, IL
Highest Education Level
Marketing Specialists in Springfield, IL offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Specialist position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Content Marketing
- Community Management
- Demand Generation
- Email Campaigns
- Marketing Automation
- Digital Content
- Google Ads
- Press Releases
- Event Marketing
- Brand Awareness
- Hootsuite
- Email Marketing
- Content Management
- Digital Marketing
- Search Engine Optimization
- Competitive Analysis
- Journalism
- Social Media Management
- Storytelling
- Google Analytics
- Social Media Marketing
- Market Analysis
- Copywriting
- Content Development
- Adobe InDesign
- WordPress
- Ecommerce
- HubSpot
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Public Relations
- Sales & Marketing
- Liaison
- Merchandising
- Strategy Development
- Customer Satisfaction
- Salesforce
- Customer Relations
- Retail
- Business Development
- Driving
- Presentation
- Verbal Communication
- Events
- Collaboration
- Reporting
- Budgets
- Multitasking
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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Here are some other career titles that require similar skills
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