Marketing Program Manager Jobs in Madison, WI
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
Become a part of our caring community and help us put health first** The Field Marketing Manager is responsible for leading and managing a high-performing team focused on driving community...
We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world -- together. At Ford, were all a part of something bigger than...
Remote WorkProduct Marketing Manager - Prescription Payer Management
- Madison, WI
- 18 hours ago
- Madison, WI
- 18 hours ago
**Required Skills:** Product Marketing Manager - Prescription Payer Management Responsibilities: 1....
The **Senior Product Manager, POS** (point-of-sales) will be responsible for product planning and execution, including but not limited to assessing customer needs, analyzing market trends, and acting...
OBJECTIVE: The Business Development Manager (BDM) drives new logos into the assigned vertical at CEC. They have a target list of enterprise-level accounts assigned to them within their defined...
The ideal candidate will have a deep understanding of commercial strategy, enterprise product management, product marketing, and sales enablement....
Remote WorkMeta is seeking an experienced Product Marketing Manager to join our team....
Division Information Spectrum Brands\' Home & Personal Care (HPC) Appliances business participates on a global basis in small electric appliances, shave/groom appliances and beauty appliances. Our...
Job Summary IFF Health Sciences is a solution provider in the Health & Wellness space, delivering high quality functional ingredients and solutions backed by innovative science. Those ingredients...
. + **Segmentation, Targeting, Positioning, and Messaging:** Define clear value propositions, pricing strategy and product positioning....
. + Potential past roles: Product Management, Product Marketing, RF Business Development, RF Applications Engineering, RF Engineering and Test + Foundational understanding of RF technologies, standards...
Talent Marketing Product Manager** **Anywhere** **Type:** Contract **Category:** Product Management **Industry:** Technology **Workplace Type:** Remote **Reference ID:** JN -...09 **Date Posted:**...
Remote WorkARE YOU A CURRENT US FOODS EMPLOYEE? PLEASE APPLY DIRECTLY THROUGH OUR INTERNAL WORKDAY CAREER SITE Join Our Community of Food People! BASIC PURPOSE The Area Business Development Manager will be...
Senior Product Marketing Manager - Network Security Portfolio
- Madison, WI
- 13 days ago
- Madison, WI
- 13 days ago
**What Youll be accountable for:** **Positioning, Messaging & Competitive Differentiation** + Define strategic product positioning for SWG and ZTNA grounded in buyer needs, market dynamics, and Skyhighs...
Lead Technology Product Manager-Commercial Drug Information
- Madison, WI
- 13 days ago
- Madison, WI
- 13 days ago
This role bridges strategic direction and tactical execution, ensuring product plans are aligned with broader business goals and delivered with impact....
Demographic Data for Madison, WI
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Salary for Marketing Program Manager Jobs in Madison, WI
Highest Education Level
Marketing Program Managers in Madison, WI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Marketing Strategies
- Marketing Campaigns
- Product Positioning
- Marketing Communications
- Product Planning
- Content Marketing
- Demand Generation
- Product Marketing
- Integrated Marketing
- Go-to-Market Strategy
- Value Proposition Development
- Product Roadmap Development
- Field Marketing
- Segmentation
- Sales Enablement
- Voice of the Customer
- Marketing & Sales
- Go To Market
- Brand Marketing
- Customer Insight
- Strategic Marketing
- Market Planning
- Product Strategy
- Competitive Analysis
- Product Lifecycle Management
- Storytelling
- ROI Analysis
- Product Launch
- Trade Shows
- Market Research
- Product Management
- Media
- Content Development
- Business to Business Sales
- Artificial Intelligence
- Sales & Marketing
- Product Development
- Strategy Development
- Customer Satisfaction
- Engineering
- Decision Making
- Salesforce
- Business Development
- Customer Relationship Management
- Prioritizing
- Negotiation
- Driving
- Presentation
- Events
- Collaboration
- Reporting
- Budgets
- Flexibility
- Bachelor's Degree
- Project Management
- Problem Solving
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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