Marketing Program Manager Jobs in Madison, WI
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
Hunter Douglas is the world's leading manufacturer of window coverings and a major manufacturer of architectural products. We are a brand that you know and trust. With more than 100 years of...
JOB REQUIREMENTS: In accordance with Vogel Bros. Building Co.\'s beliefs / values / mission / vision, the Business Development Manager is responsible for leading efforts to identify, pursue, and...
campaign strategies. + Partners with Sales Engineering and Customer Support teams for sales-related inquiries. **3....
Marketing and Sales leadership....
Comscores Product Marketing team, the connective tissue between customer needs, is seeking a Product Marketing Manager to help simplify and amplify our robust suite of data solutions....
This role is responsible for driving brand awareness, member acquisition, and retention through integrated marketing strategies that align with regulatory requirements and resonate with diverse consumer...
Market Research Project Manager Location: Remote, United States, United States **Description** Dodge Construction Network(Dodge)is looking for an experienced Project Manager. In this role, you...
Remote WorkProduct Manager, Marketing Strategy & Channel Marketing (Surgical Drapes & Gowns)
- Madison, WI
- 9 days ago
- Madison, WI
- 9 days ago
Product Manager, Marketing Strategy & Channel Marketing is responsible for the marketing of the Surgical Drapes & Gowns portfolio with responsibilities in both upstream and downstream activities including...
Manager, Product Development - Business Insurance Auto
- Madison, WI
- 9 days ago
- Madison, WI
- 9 days ago
Who Are We?** Taking care of our customers, our communities and each other. Thats the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property...
JOB REQUIREMENTS: Cribl does differently. What does that mean? It means we are a serious company that doesn\'t take itself too seriously; and we\'re looking for people who love to get stuff done,...
The Business Development Manager will be responsible for driving Technical Education and Commercial sales activities within assigned region by managing the sales team, performing sales forecasts,...
Sentry is seeking a results driven and analytical individual to join our team as a Business Development Manager in Personal Lines. In this role you will be responsible for overall revenue growth...
Business Development Manager - Renewable Energy Enterprise Software Solutions
- Madison, WI
- 10 days ago
- Madison, WI
- 10 days ago
If you are a **Renewables Remote Operations SCADA & Asset Performance Management (APM) Solutions** professional, with **Business Development** experience, **Emerson Power and Water Solutions...
Remote WorkRight of Way Business Development Manager - Remote, US
- Madison, WI
- 11 days ago
- Madison, WI
- 11 days ago
Short Description** Bowman has an opportunity for a Business Development Manager to join our team remotely. At Bowman, we believe in creating opportunities for aspiring people to thrive and...
. + Go-to-market activities, including product positioning, collecting customer references and stories, and evangelizing products both internally and externally. + Provide product demos, training, and...
Demographic Data for Madison, WI
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Marketing Program Manager Online Courses and Training Opportunities
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Salary for Marketing Program Manager Jobs in Madison, WI
Highest Education Level
Marketing Program Managers in Madison, WI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Persona Creation
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Product Planning
- Multi-Channel Marketing
- Product Positioning
- Demand Generation
- Go-to-Market Strategy
- Product Marketing
- Integrated Marketing
- Value Proposition Development
- Product Roadmap Development
- Field Marketing
- Voice of the Customer
- Customer Insight
- Sales Enablement
- Segmentation
- Pricing Strategies
- Brand Marketing
- Marketing & Sales
- Strategic Marketing
- Go To Market
- Product Strategy
- Market Planning
- Brand Strategy
- Competitive Analysis
- Product Lifecycle Management
- Product Launch
- Trade Shows
- Market Research
- Product Management
- Lead Generation
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Strategy Development
- Customer Satisfaction
- Engineering
- Salesforce
- Customer Relationship Management
- Prioritizing
- Business Development
- Driving
- Negotiation
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Budgets
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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