Marketing Program Manager Jobs in Rochester, NY
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
Position Responsibilities & Essential functions Help define and execute product vision, direction, and business plans, including product plans/roadmaps, product evolution and product lifecycle process...
- Victor, NY (15 miles from Rochester, NY)
- 19 days ago
- Victor, NY (15 miles from Rochester, NY)
- 19 days ago
This role must communicate to all levels in the company and define product positioning, key benefits and ideal customer profiles....
What You Need To Know Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people and equips them with leading technology, continuous...
We are always seeking talented, motivated, growth-minded, and creative individuals. Our firm is committed to providing employee support and advancement, while embracing inclusion and innovation as...
Business Development Manager Retail/Sales $ 120000 - $ 175000 / Year location_on Rochester, New York work_outline Direct Hire favorite_border JOB ON CANDIDATE PORTAL COPY LINK link Adecco Search...
- West Henrietta, NY (8 miles from Rochester, NY)
- 45+ days ago
- West Henrietta, NY (8 miles from Rochester, NY)
- 45+ days ago
Title Business Development Manager Department Sales & Marketing Reports to VP of Business Development RPO is a global leader in precision optical components, assemblies, and electro-optical...
Global Product Manager-MiSight Spectacles
- Victor, NY (15 miles from Rochester, NY)
- 60+ days ago
- Victor, NY (15 miles from Rochester, NY)
- 60+ days ago
marketing....
The Opportunity QuidelOrtho unites the strengths of Quidel Corporation and Ortho Clinical Diagnostics, creating a world-leading in vitro diagnostics company with award-winning expertise in...
- Henrietta, NY (7 miles from Rochester, NY)
- 60+ days ago
- Henrietta, NY (7 miles from Rochester, NY)
- 60+ days ago
What You Need To Know Industry Experience Required Wine Experience Preferred Territory: Rochester, NY Open your future to incredible career potential. Work for an industry-leader who invests in...
What You Need To Know Industry Experience Required Wine Experience Preferred Territory: Rochester, NY Open your future to incredible career potential. Work for an industry-leader who invests in...
Demographic Data for Rochester, NY
Moving to Rochester, NY? Find some basic demographic data about Rochester, NY below.
Marketing Program Manager Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Program Manager Jobs in Rochester, NY
Highest Education Level
Marketing Program Managers in Rochester, NY offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Persona Creation
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Content Marketing
- Partner Marketing
- Product Planning
- Multi-Channel Marketing
- Product Positioning
- Demand Generation
- Go-to-Market Strategy
- Product Marketing
- Integrated Marketing
- Value Proposition Development
- Product Roadmap Development
- Field Marketing
- Voice of the Customer
- Sales Enablement
- Customer Insight
- Pricing Strategies
- Marketing & Sales
- Brand Marketing
- Go To Market
- Market Planning
- Product Strategy
- Product Lifecycle Management
- Competitive Analysis
- Product Launch
- Market Analysis
- Trade Shows
- Market Research
- Product Management
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Strategy Development
- Customer Satisfaction
- Engineering
- Salesforce
- Customer Relations
- Customer Relationship Management
- Business Development
- Driving
- Prioritizing
- Negotiation
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Budgets
- Project Management
- Microsoft Office
- Sales
- Problem Solving
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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