Marketing Program Manager Jobs in Rochester, NY
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
Build your Career with an Industry LeaderAs the global leader of premium labels, MCC helps brands stand out in competitive markets and inspire positive consumer experiences. Backed by over a...
In PersonAssociate Brand Marketing Manager
- CooperVision USA
- Victor, NY (15 miles from Rochester, NY)
- 13 days ago
- Victor, NY (15 miles from Rochester, NY)
- 13 days ago
At CooperVision, a division of CooperCompanies, were driven by a unifying purpose to help people to experience lifes beautiful moments. We are connected through our shared values - dedicated,...
In Person- Dixon-Schwabl Advertising
- Victor, NY (15 miles from Rochester, NY)
- 23 days ago
- Victor, NY (15 miles from Rochester, NY)
- 23 days ago
Job Type Full-time Description ABOUT US: DS+CO is a full-service agency that challenges our clients to get clear. Because data, content and creativity are only as good as the problem they solve....
HybridSenior Director, Product Marketing
- WESCO
- York, NY (23 miles from Rochester, NY)
- 45+ days ago
- York, NY (23 miles from Rochester, NY)
- 45+ days ago
View More Jobs Senior Director, Product Marketing San Francisco, CA, United States New York, NY, United States Seattle, WA, United States United States TRENDING Job Identification 330547 Job Category...
In PersonGlobal Product Manager, Immunoassays
- QuidelOrtho
- Rochester, NY
- 60+ days ago
- Rochester, NY
- 60+ days ago
The Opportunity QuidelOrtho unites the strengths of Quidel Corporation and Ortho Clinical Diagnostics, creating a world-leading in vitro diagnostics company with award-winning expertise in...
HybridDemographic Data for Rochester, NY
Moving to Rochester, NY? Find some basic demographic data about Rochester, NY below.
Marketing Program Manager Online Courses and Training Opportunities
Title Synonyms
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Salary for Marketing Program Manager Jobs in Rochester, NY
Highest Education Level
Marketing Program Managers in Rochester, NY offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Engineering
- Prioritizing
- Marketing Campaigns
- Product Marketing
- Marketing Strategies
- Product Planning
- Demand Generation
- Go-to-Market Strategy
- Product Positioning
- Product Roadmap Development
- Integrated Marketing
- Field Marketing
- Brand Marketing
- Sales Enablement
- Voice of the Customer
- Product Strategy
- Value Proposition Development
- Go To Market
- Pricing Strategies
- Segmentation
- Market Planning
- Marketing & Sales
- Customer Insight
- Storytelling
- User Experience
- Competitive Analysis
- ROI Analysis
- Revenue Growth
- Product Lifecycle Management
- Customer Success
- Product Launch
- Trade Shows
- Market Research
- Product Management
- Business to Business Sales
- Acquisitions
- Product Development
- Sales & Marketing
- Artificial Intelligence
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Negotiation
- Business Development
- Presentation
- Events
- Driving
- Customer Relations
- Budgets
- Reporting
- Collaboration
- Flexibility
- Bachelor's Degree
- Sales
- Microsoft Excel
- Research Skills
- Project Management
- Problem Solving
- Staff Supervision
- Scheduling
- Leadership
- Communication Skills
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