Marketing Program Manager Jobs in Grand Rapids, MI
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All. We are proud to be a Top 10 player in the European Consumer...
Brand Manager - Women's Health
- Grand Rapids, MI (1 mile from Grand Rapids, MI)
- 2 days ago
- Grand Rapids, MI (1 mile from Grand Rapids, MI)
- 2 days ago
At Perrigo, we are driven by our mission to Makes Lives Better Through Trusted Health and Wellness Solutions, Accessible to All. We are proud to be a Top 10 player in the European Consumer...
In this role, you will be an integral part of the Marketing team, overseeing the success of all demand generation initiatives and marketing events in the Great Lakesregion....
Actively develops strategies and programs in partnership with Product Marketing and Integrated Marketing Leads to deliver business goals....
At E Tech Group, joining our team means joining a group of passionate and forward-thinkingexperts. We're one of the largest engineering and system integration firms in the United States providing...
Sr. Brand Manager, Retail Banners
- Byron Center, MI (11 miles from Grand Rapids, MI)
- 15 days ago
- Byron Center, MI (11 miles from Grand Rapids, MI)
- 15 days ago
At SpartanNash, we deliver the ingredients for a better life through customer-focused innovation. We do this for our supply chain customers and U.S. military commissaries, retail store guests and,...
Business Development Manager - Medical Device OEM Sales
- Grand Rapids, MI
- 16 days ago
- Grand Rapids, MI
- 16 days ago
About UFP MedTech: UFP Technologies is a designer and custom manufacturer of comprehensive solutions for medical devices, sterile packaging, and other highly engineered custom products. UFP is an...
What we offer: What We Offer: Career Development Competitive Compensation and Benefits Pay Transparency Global Opportunities Learn More Here: Dematic provides equal employment opportunities to all...
What We Offer: Career Development Competitive Compensation and Benefits Pay Transparency Global Opportunities Learn More Here: Dematic provides equal employment opportunities to all employees and...
What We Offer: Career Development Competitive Compensation and Benefits Pay Transparency Global Opportunities Learn More Here: Dematic provides equal employment opportunities to all employees and...
Responsive recruiter Benefits: Bonus based on performance Dental insurance Health insurance Opportunity for advancement Paid time off Vision insurance Job Summary The Business Development Manager...
Business Development Manager LOCATION Grand Rapids, MI TYPE Direct Hire ID BN37-2744137 POSTED Jun 16, 2025 Ready to be the driving force behind growth at a company that delivers real solutions to...
At SpartanNash, we deliver the ingredients for a better life through customer-focused innovation. We do this for our supply chain customers and U.S. military commissaries, retail store guests and,...
- Grand Rapids, MI (1 mile from Grand Rapids, MI)
- 45+ days ago
- Grand Rapids, MI (1 mile from Grand Rapids, MI)
- 45+ days ago
The Business Development Manager reports to the site General Manager and is responsible for generating new revenue for the Military and Marine Business of Blackmer. This position will identify,...
Overview The Brand Manager position is an exciting opportunity to join a fast-growing, family owned leader in the consumer small appliances industry. The candidate will play a key role in the...
Demographic Data for Grand Rapids, MI
Moving to Grand Rapids, MI? Find some basic demographic data about Grand Rapids, MI below.
Marketing Program Manager Online Courses and Training Opportunities
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Salary for Marketing Program Manager Jobs in Grand Rapids, MI
Highest Education Level
Marketing Program Managers in Grand Rapids, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Marketing Strategies
- Marketing Campaigns
- Product Positioning
- Marketing Communications
- B2B Marketing
- Product Planning
- Content Marketing
- Demand Generation
- Product Marketing
- Integrated Marketing
- Go-to-Market Strategy
- Value Proposition Development
- Product Roadmap Development
- Field Marketing
- Segmentation
- Sales Enablement
- Voice of the Customer
- Marketing & Sales
- Go To Market
- Brand Marketing
- Customer Insight
- Strategic Marketing
- Market Planning
- Product Strategy
- Competitive Analysis
- Product Lifecycle Management
- Storytelling
- ROI Analysis
- Product Launch
- Trade Shows
- Market Research
- Product Management
- Media
- Content Development
- Business to Business Sales
- Artificial Intelligence
- Sales & Marketing
- Product Development
- Strategy Development
- Customer Satisfaction
- Engineering
- Decision Making
- Salesforce
- Business Development
- Customer Relationship Management
- Prioritizing
- Negotiation
- Driving
- Presentation
- Events
- Collaboration
- Reporting
- Budgets
- Flexibility
- Bachelor's Degree
- Project Management
- Problem Solving
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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