Marketing Program Manager Jobs in Des Moines, IA
A Marketing Program Manager is responsible for overseeing and coordinating all aspects of a marketing program. They play a crucial role in planning and executing marketing strategies, managing budgets, tracking marketing performance, and adjusting strategies as needed. They collaborate with different departments, such as sales and product development, to ensure that marketing goals align with the overall company objectives. They are often tasked with managing a team of marketing professionals, providing guidance, and ensuring all marketing activities adhere to the company's brand strategy.
Relevant skills and certifications for this role would include a Bachelor's degree in Marketing or a related field, strong analytical skills to evaluate marketing performance, excellent leadership skills, familiarity with various marketing platforms and technologies, and exceptional communication skills. Prior roles a person may have before becoming a Marketing Program Manager could include Marketing Coordinator, Marketing Analyst, or even a Marketing Specialist. Additionally, having a certification in digital marketing or project management can give candidates an edge.
- Pleasant Hill, IA (3 miles from Des Moines, IA)
- moments ago
- Pleasant Hill, IA (3 miles from Des Moines, IA)
- moments ago
The successful candidate will be responsible for the overall management and product marketing strategy for several products within the platform, supporting the product lifecycle of each product....
Key Responsibilities: Manage a portfolio of IT products and applications, ensuring successful completion and alignment with business needs for both internal and external users. Serve as a Product...
. + Potential past roles: Product Management, Product Marketing, RF Business Development, RF Applications Engineering, RF Engineering and Test + Foundational understanding of RF technologies, standards...
. + **Segmentation, Targeting, Positioning, and Messaging:** Define clear value propositions, pricing strategy and product positioning....
Position Responsibilities & Essential functions Help define and execute product vision, direction, and business plans, including product plans/roadmaps, product evolution and product lifecycle process...
About this role: Wells Fargo is seeking a strategic and detail-oriented Lead Product Manager to oversee the development and management of servicing and marketing communications for our General...
Talent Marketing Product Manager** **Anywhere** **Type:** Contract **Category:** Product Management **Industry:** Technology **Workplace Type:** Remote **Reference ID:** JN -...09 **Date Posted:**...
Remote WorkSenior Product Marketing Manager - Network Security Portfolio
- Des Moines, IA
- 5 days ago
- Des Moines, IA
- 5 days ago
**What Youll be accountable for:** **Positioning, Messaging & Competitive Differentiation** + Define strategic product positioning for SWG and ZTNA grounded in buyer needs, market dynamics, and Skyhighs...
At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, well give you what you need to make it...
Remote Workapplicable markets, conduct market research and market results-oriented analysis Review and analyze marketing programs for new products or enhancements including identification of market segments, product...
- West Des Moines, IA (12 miles from Des Moines, IA)
- 7 days ago
- West Des Moines, IA (12 miles from Des Moines, IA)
- 7 days ago
Drives campaign strategy, execution, and content for multi-channel marketing campaigns, working closely with Marketing Analytics to track and optimize performance....
. + Contribute to the business case for new features by analyzing market data and customer value to inform product positioning and strategy. + Coordinating a large diverse team of engineers, designers...
- West Des Moines, IA (12 miles from Des Moines, IA)
- 8 days ago
- West Des Moines, IA (12 miles from Des Moines, IA)
- 8 days ago
GENERAL PURPOSE OF THE JOB: The Social Media Program Manager leads the strategic planning, execution, and optimization of our social media initiatives. The incumbent also works collaboratively...
Meta is seeking an experienced Product Marketing Manager to join our team....
This company is looking for PREMIER candidates to fill their open position of Business Development Manager. We are partnered in helping a growing and well-established commercial restoration...
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Salary for Marketing Program Manager Jobs in Des Moines, IA
Highest Education Level
Marketing Program Managers in Des Moines, IA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Program Manager position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Demand Generation
- Content Marketing
- Product Planning
- Product Positioning
- Product Marketing
- Marketing Automation
- Integrated Marketing
- Go-to-Market Strategy
- Value Proposition Development
- Product Roadmap Development
- Voice of the Customer
- Segmentation
- Sales Enablement
- Marketing & Sales
- Go To Market
- Pricing Strategies
- Brand Marketing
- Customer Insight
- Strategic Marketing
- Market Planning
- Product Strategy
- Competitive Analysis
- Product Lifecycle Management
- ROI Analysis
- Storytelling
- Product Launch
- Trade Shows
- Market Research
- Product Management
- Media
- Sales & Marketing
- Business to Business Sales
- Product Development
- Artificial Intelligence
- Strategy Development
- Customer Satisfaction
- Engineering
- Salesforce
- Business Development
- Customer Relationship Management
- Prioritizing
- Negotiation
- Driving
- Presentation
- Events
- Budgets
- Collaboration
- Reporting
- Flexibility
- Bachelor's Degree
- Project Management
- Problem Solving
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
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