Marketing Manager Jobs in Charleston, WV

A Marketing Manager plays a crucial role in the marketing industry by planning, estimating, organizing, and promoting businesses' products or services. They develop marketing strategies, execute marketing plans, analyze market trends, and monitor marketing performance. They collaborate with cross-functional teams to ensure marketing objectives align with the overall corporate goals. They oversee all marketing campaigns, branding initiatives, digital marketing, and public relations efforts. They also work closely with the sales team to generate leads and improve customer experience.

Important skills for a Marketing Manager include strong communication skills, creativity, analytical ability, decision-making skills, and a good understanding of customer behavior. They should be proficient in digital marketing tools, SEO, SEM, and social media platforms. Certifications like Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification could be beneficial. Before becoming a Marketing Manager, a person might have roles such as Marketing Assistant, Marketing Coordinator, or Digital Marketing Specialist.

1-14 of 14 Jobs

Manager of Marketing, Employee Activation

  • Teays, WV (18 miles from Charleston, WV)
  • 1 day ago
  • Teays, WV (18 miles from Charleston, WV)
  • 1 day ago

SEI's Education Technology Services (ETS) division has a marketing function that supports strategy and execution across all SEI brands: SEI, Strayer University, Capella University, Workforce Edge,...

Marketing Manager

  • Charleston, WV
  • 6 days ago
  • Charleston, WV
  • 6 days ago

Wilson Language training is growing and is looking to hire Marketing Manager....

Marketing Manager, Compression, US Region

  • Charleston, WV
  • 6 days ago
  • Charleston, WV
  • 6 days ago

. + Demonstrates foundational knowledge of marketing strategy, including channel selection, business planning, and competitive positioning. + Applies strong financial acumen and decision-making skills...

Marketing and Communications Manager

  • Charleston, WV
  • 6 days ago
  • Charleston, WV
  • 6 days ago

Collaborates with the CMO on marketing campaigns, special projects, and execution of the Airport Marketing Plan....

Sr. Manager - Market Development and Strategy

  • Charleston, WV
  • 9 days ago
  • Charleston, WV
  • 9 days ago

At CVS Health, were building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care. As the nations leading...

Integrated Campaigns Marketing Manager

  • Charleston, WV
  • 9 days ago
  • Charleston, WV
  • 9 days ago

, using this information to design Marketing campaigns + Designaccount-based marketing campaigns to acquire new logos from enterprise organizations, defining the target account list, messaging, content...

Growth Marketing Manager

  • Charleston, WV
  • 10 days ago
  • Charleston, WV
  • 10 days ago

Have a data-driven approach to measure effectiveness of marketing campaigns....

Commercial Marketing Manager, U.S. Medical Distribution

  • Charleston, WV
  • 10 days ago
  • Charleston, WV
  • 10 days ago

This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging. + Partner with content team and customer solutions teams to develop customer...

Senior Lead Digital Marketing Manager

  • Charleston, WV
  • 13 days ago
  • Charleston, WV
  • 13 days ago

**The Role** We are seeking a talented and experienced marketing campaign integrations and automations manager to join our dynamic team....

Outside Sales Marketing Manager - Home Care

  • Charleston, WV
  • 13 days ago
  • Charleston, WV
  • 13 days ago

We are seeking a dynamic Marketing Manager to lead community outreach and referral development in the Charleston area....

Lead Marketing Manager

  • Charleston, WV
  • 15 days ago
  • Charleston, WV
  • 15 days ago

**The Main Responsibilities** **Execute Marketing Campaigns:** Assist in the development and execution of marketing campaigns to grow sales and revenue for our products....

Associate Partner Marketing Manager

  • Charleston, WV
  • 30+ days ago
  • Charleston, WV
  • 30+ days ago

**About the role and what you'll be doing:** The Associate Partner Marketing Manager is responsible for the development and execution of joint marketing plans with partners, resulting in measurable...

Remote Work

Senior Marketing Manager, Distribution

  • Charleston, WV
  • 30+ days ago
  • Charleston, WV
  • 30+ days ago

strategies....

Sr. Manager Public Relations

  • Charleston, WV
  • 45+ days ago
  • Charleston, WV
  • 45+ days ago

. + Monitor industry news and trends: Keep informed about and share emerging trends, news, competitor activity, and cultural moments to enhance media, communications, and marketing strategy. + Nurture...

Demographic Data for Charleston, WV

Moving to Charleston, WV? Find some basic demographic data about Charleston, WV below.


Local
National
91,389
2,772
Medium/Lg

Marketing Manager Online Courses and Training Opportunities

iHireMarketing curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Introduction to DevSecOps for Managers
Get an overview of the history, terminology, processes, and tools used to adopt Continuous Delivery and DevSecOps within any organization. "Introduction to DevSecOps for Managers" is being offered...
Green Marketing y Marketing Experiencial
Desarrolla las bases del Green Marketing y Experiencial y se un experto, incorporando la sustentabilidad medioambiental y la estimulacion del consumidor mediante los sentidos, utilizando...
Influencing and Communication Skills for Managers
As a manager, its vital to understand both the importance of communication at work, as well as the drawbacks of miscommunication. This influencing and communication training course will equip...

Salary for Marketing Manager Jobs in Charleston, WV

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireMarketing research efforts.

Highest Education Level

Marketing Managers in Charleston, WV offer the following education background
Bachelor's Degree
61.3%
Master's Degree
26.7%
Associate's Degree
3.8%
High School or GED
3.7%
Vocational Degree or Certification
2.3%
Doctorate Degree
1.5%
Some College
0.5%
Some High School
0.2%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Marketing Managers in Charleston, WV
8-10 years
34.0%
4-6 years
18.8%
6-8 years
15.0%
2-4 years
12.1%
Less than 1 year
10.5%
1-2 years
7.2%
10+ years
2.5%


Other Career Titles

Here are some other career titles that require similar skills



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