Marketing Manager Jobs in Baton Rouge, LA
A Marketing Manager plays a crucial role in the marketing industry by planning, estimating, organizing, and promoting businesses' products or services. They develop marketing strategies, execute marketing plans, analyze market trends, and monitor marketing performance. They collaborate with cross-functional teams to ensure marketing objectives align with the overall corporate goals. They oversee all marketing campaigns, branding initiatives, digital marketing, and public relations efforts. They also work closely with the sales team to generate leads and improve customer experience.
Important skills for a Marketing Manager include strong communication skills, creativity, analytical ability, decision-making skills, and a good understanding of customer behavior. They should be proficient in digital marketing tools, SEO, SEM, and social media platforms. Certifications like Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification could be beneficial. Before becoming a Marketing Manager, a person might have roles such as Marketing Assistant, Marketing Coordinator, or Digital Marketing Specialist.
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Demographic Data for Baton Rouge, LA
Moving to Baton Rouge, LA? Find some basic demographic data about Baton Rouge, LA below.
Marketing Manager Online Courses and Training Opportunities
Salary for Marketing Manager Jobs in Baton Rouge, LA
Highest Education Level
Marketing Managers in Baton Rouge, LA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Manager position
- Prioritizing
- Pardot
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Account-Based Marketing
- Multi-Channel Marketing
- B2B Marketing
- Partner Marketing
- Content Marketing
- Email Campaigns
- Demand Generation
- Product Marketing
- Marketing Automation
- Paid Search
- Go-to-Market Strategy
- Integrated Marketing
- Google Ads
- Marketing Operations
- Campaign Management
- Segmentation
- Global Marketing
- Marketing Analytics
- Brand Marketing
- Go To Market
- Brand Awareness
- Customer Insight
- Market Planning
- Brand Strategy
- Email Marketing
- Strategic Marketing
- Digital Marketing
- Search Engine Optimization
- Search Engine Marketing
- ROI Analysis
- Google Analytics
- HubSpot
- Media
- Content Development
- Acquisitions
- Business to Business Sales
- Public Relations
- Artificial Intelligence
- Strategy Development
- Salesforce
- Analytical Skills
- Retail
- Customer Relationship Management
- Events
- Driving
- Presentation
- Verbal Communication
- Collaboration
- Reporting
- Budgets
- Bachelor's Degree
- Microsoft PowerPoint
- Project Management
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Staff Supervision
- Organization
- Scheduling
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
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