Marketing Associate Jobs in Madison, WI
A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.
To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.
Come join our team and work remote from home!** The Email Marketing Specialist will be mainly focused on providing production support for various business-to-consumer (B2C) projects benefiting the...
Senior Digital Marketing Specialist
- Cottage Grove, WI (10 miles from Madison, WI)
- 5 days ago
- Cottage Grove, WI (10 miles from Madison, WI)
- 5 days ago
Responsibilities: Implement Global Digital Marketing Strategy: Execute the global digital marketing strategy across all relevant channels to build brand awareness and elevate the customer experience...
Sr. Product Marketing Specialist, Vascular Compression
- Madison, WI
- 7 days ago
- Madison, WI
- 7 days ago
**_Responsibilities_** + Synthesize and translate market and customer needs into clearly defined objectives, strategies, and tactics to drive sales and profitability + Direct marketing strategy for...
You love executing digital marketing campaigns and seeing your website rise in the SERPs....
At Total Construction Solutions, we specialize in transforming bathrooms across Wisconsin, and we're looking for three to four full-time Marketing Specialists - Appointment Setters to help...
Senior Digital Marketing Specialist - SEO Specialist
- Madison, WI
- 23 days ago
- Madison, WI
- 23 days ago
This role will intersect with paid search efforts across the business as a resource to coordinate SEM keyword targets, identification of low performing organic keywords to target and high performing...
Bring YOUR energy to Alliant Energy! At Alliant Energy, our purpose is to serve customers and build stronger communities. We are passionate about powering beyond the market challenges of today,...
- Middleton, WI (6 miles from Madison, WI)
- 45+ days ago
- Middleton, WI (6 miles from Madison, WI)
- 45+ days ago
Work with 3rd party agencies to execute the overall marketing strategy. Collaborate with the sales team to qualify leads and move them through the sales funnel....
Who is Beauty Barrage? Beauty Barrage is a full-service strategic sales management team with our Field Team servicing doors across North America. Beauty Barrage works with some of the hottest...
Demographic Data for Madison, WI
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Salary for Marketing Associate Jobs in Madison, WI
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Marketing Associates in Madison, WI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Associate position
- Collateral Development
- Marketing Strategies
- Marketing Communications
- Marketing Campaigns
- Content Marketing
- Digital Content
- Keyword Research
- Email Campaigns
- Marketing Automation
- Google Ads
- Event Marketing
- Sprout Social
- Sales Analysis
- Brand Awareness
- Hootsuite
- Press Releases
- Email Marketing
- Pay per Click
- Digital Marketing
- Direct Marketing
- Journalism
- Search Engine Optimization
- Google Analytics
- Social Media Management
- Competitive Analysis
- Copywriting
- Social Media Marketing
- Market Analysis
- WordPress
- Content Development
- HubSpot
- Ecommerce
- Branding
- Media
- Adobe Creative Suite
- Canva
- Adobe
- Merchandising
- Public Relations
- Liaison
- Strategy Development
- Customer Satisfaction
- Customer Relationship Management
- Customer Relations
- Retail
- Verbal Communication
- Driving
- Writing Skills
- Presentation
- Events
- Collaboration
- Bachelor's Degree
- Reporting
- Multitasking
- Sales
- Project Management
- Problem Solving
- Microsoft Office
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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