Marketing Associate Jobs in Grand Rapids, MI
A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.
To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.
Summary: Alliance Physical Therapy Partners is looking for a Marketing Campaign Specialist who thrives on execution....
Overview The Marketing Brand Specialist, Upright Deep Cleaners plays a significant role in the development and implementation for production innovation and marketing strategy for both new and existing...
The Solutions Marketing Team ensures Dematic's product and solutions are positioned at the forefront of the industry and market.. Reporting to the Software Marketing Manager, the Global Software...
Assist with the implementation of regional marketing campaigns and tools, adapting assets from centralized marketing for local relevance and impact....
Overview The Senior Marketing Brand Specialist position is an exciting opportunity to join a fast-growing, family-owned leader of consumer household cleaning products. The candidate will play a...
Marketing Specialist - Merrell
- Rockford, MI (14 miles from Grand Rapids, MI)
- 8 days ago
- Rockford, MI (14 miles from Grand Rapids, MI)
- 8 days ago
Current employees, please apply in Workday. At Merrell, we exist to give every person what they need to discover the simple power of being outsideregardless of shape, size, race, ability, or...
Principal Market Development Specialist - Renal Denervation, Michigan
- Grand Rapids, MI
- 9 days ago
- Grand Rapids, MI
- 9 days ago
We anticipate the application window for this opening will close on - 1 Aug 2025 At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare...
The Visual Marketing Specialist creates a variety of content for the firm's marketing and communications while collaborating across departments to craft materials that elevate the firm's brand and...
- Zeeland, MI (16 miles from Grand Rapids, MI)
- 21 days ago
- Zeeland, MI (16 miles from Grand Rapids, MI)
- 21 days ago
You want to love what you do and love where you work. Gentex gives you the best of both worlds. A global technology company headquartered in Zeeland, Michigan, Gentex is an 8-time winner of the...
Digital Marketing SpecialistDay Shift (United States of America) Mary Free Bed Summary We have the great privilege of helping patients and families re-build their lives. Its extraordinarily...
Digital Marketing Specialist - Advertising
- Grand Rapids, MI
- 30+ days ago
- Grand Rapids, MI
- 30+ days ago
Experience creating content for marketing campaigns Essential Duties/Responsibilities: Execute digital advertising campaigns across Google Ads, Meta Ads, and other paid media platforms....
The Business Development Specialist, will assist the sales team in finding new customers within the installed base and at targeted accounts, gaining access to key decision makers, and securing...
Hollister Co. - Brand Representative, Rivertown Crossings
- Grandville, MI (8 miles from Grand Rapids, MI)
- 60+ days ago
- Grandville, MI (8 miles from Grand Rapids, MI)
- 60+ days ago
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Direct Marketing Associate - Greater Michigan
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 90+ days ago
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 90+ days ago
We are looking for a Direct Marketing Associate in the Greater Michigan and Grand Rapids area!...
Retail and Event Marketing Promoter - Greater Michigan, Grand Rapids
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 90+ days ago
- Kentwood, MI (6 miles from Grand Rapids, MI)
- 90+ days ago
Job Name: Retail and Event Marketing Promoter - Greater Michigan, Grand Rapids General information Location:, MI Date: 04-Sep-2025 Company: Renewal by Andersen Posting City: Kentwood, MI Ref #:...
Demographic Data for Grand Rapids, MI
Moving to Grand Rapids, MI? Find some basic demographic data about Grand Rapids, MI below.
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Salary for Marketing Associate Jobs in Grand Rapids, MI
Highest Education Level
Marketing Associates in Grand Rapids, MI offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Associate position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Content Marketing
- Web Marketing
- Sprout Social
- Demand Generation
- Keyword Research
- Email Campaigns
- Marketing Automation
- Digital Content
- Google Ads
- Press Releases
- Event Marketing
- Brand Awareness
- Hootsuite
- Email Marketing
- Digital Marketing
- Search Engine Optimization
- Social Media Management
- Competitive Analysis
- Search Engine Marketing
- Storytelling
- Journalism
- Social Media Marketing
- Google Analytics
- Market Analysis
- Trade Shows
- Ecommerce
- Copywriting
- HubSpot
- Media
- Content Development
- Branding
- Adobe Creative Suite
- Canva
- Adobe
- Liaison
- Merchandising
- Strategy Development
- Customer Satisfaction
- Distribution
- Retail
- Business Development
- Customer Relations
- Prioritizing
- Driving
- Presentation
- Events
- Verbal Communication
- Collaboration
- Reporting
- Flexibility
- Bachelor's Degree
- Multitasking
- Project Management
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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Here are some other career titles that require similar skills
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