Marketing Associate Jobs in Lexington, KY
A Marketing Associate is an integral part of the marketing industry, responsible for developing, executing, and managing marketing strategies to drive brand awareness, generate leads, and ultimately increase sales. They are tasked with conducting market research to identify target audiences, analyzing competitors, and staying up-to-date with industry trends to make informed decisions about marketing campaigns. Their role often involves working closely with other marketing professionals, sales teams, and creative departments to produce compelling marketing materials, such as advertisements, social media posts, and email campaigns. Marketing Specialists/Representatives/Associates also track the performance of these campaigns, using various analytical tools to measure success and identify areas for improvement.
To be effective in their role, Marketing Associates should possess strong analytical, communication, and project management skills, as well as creativity and adaptability to respond to changing market conditions. A bachelor's degree in marketing, communications, or a related field is typically required, and additional certifications, such as Google Analytics, Facebook Blueprint, or HubSpot Inbound Marketing, are valuable assets that can set candidates apart. Prior to becoming a Marketing Associate, individuals may gain experience in various entry-level marketing and sales roles, such as Marketing Coordinator, Social Media Coordinator, or Sales Representative. As they progress in their careers, Marketing Associates may transition into more specialized roles, such as Digital Marketing Specialist, Brand Manager, or Content Strategist.
- Georgetown, KY (15 miles from Lexington, KY)
- 6 days ago
- Georgetown, KY (15 miles from Lexington, KY)
- 6 days ago
The Georgetown News-Graphic is seeking a Sales & Marketing Specialist. The ideal candidate will have the ability to sell advertising and marketing plans that include print and digital components....
Ideal candidates have some appliance experience, or experience working in the big box retail environment Benefits : Vehicle Reimbursement program Medical, dental and vision plans Paid holidays and...
Our not-so-secret sauce. Award-winning, inclusive, Top Workplace culture doesnt happen overnight. Its a result of hard work by extraordinary people. More than 11,000 of the industrys brightest...
What You'll Need (Qualifications): 4-year bachelor's degree (MBA or graduate degree preferred) or equivalent experience 2 years of customer retail marketing, brand marketing, or shopper marketing activation...
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As a Marketing Specialist, you will assist the POWER team with developing and executing comprehensive marketing strategies that promote unit programs and events....
- Richmond, KY (19 miles from Lexington, KY)
- 30+ days ago
- Richmond, KY (19 miles from Lexington, KY)
- 30+ days ago
strategies and manage projects....
Abercrombie & Fitch - Brand Representative, Fayette
- Lexington, KY
- 90+ days ago
- Lexington, KY
- 90+ days ago
Company Description Abercrombie & Fitch Co. (NYSE: ANF) is a leading, global specialty retailer of apparel and accessories for men, women and kids through five renowned brands. The iconic...
Company DescriptionAbercrombie & Fitch Co. is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for...
Demographic Data for Lexington, KY
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Salary for Marketing Associate Jobs in Lexington, KY
Highest Education Level
Marketing Associates in Lexington, KY offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing Associate position
- Marketing Strategies
- Marketing Campaigns
- Marketing Communications
- Content Marketing
- Email Campaigns
- Sprout Social
- Keyword Research
- Marketing Automation
- Digital Content
- Google Ads
- Press Releases
- Brand Awareness
- Market Development
- Hootsuite
- Email Marketing
- Digital Marketing
- Social Media Management
- Search Engine Optimization
- Competitive Analysis
- Journalism
- Search Engine Marketing
- Social Media Marketing
- Google Analytics
- Market Analysis
- WordPress
- Trade Shows
- Copywriting
- Adobe InDesign
- HubSpot
- Ecommerce
- Media
- Content Development
- Graphic Design
- Adobe Creative Suite
- Canva
- Adobe
- Liaison
- Sales & Marketing
- Merchandising
- Customer Satisfaction
- Strategy Development
- Business Development
- Retail
- Prioritizing
- Customer Relationship Management
- Events
- Writing Skills
- Presentation
- Driving
- Verbal Communication
- Collaboration
- Reporting
- Flexibility
- Project Management
- Multitasking
- Problem Solving
- Microsoft Office
- Sales
- Microsoft Excel
- Research Skills
- Time Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Training and Development
- Communication Skills
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